Information Density: Michael Costello – Signal Evidence & AI Readability

Michael Costello

(https://shopmichaelcostello.com) 📸 Data Snapshot: May 24, 2026
Information Density — The Lens

Classify each sentence as substantive or hollow. Grounding markers — numbers, currencies, dates, technical units, named entities — outweigh marketing adjectives. When fluff sits right next to hard evidence, the fluff is forgiven.

Info Density Power-words vs. Substance ratio.
23 Impact Weight: 30 / 100
77% Reputation

Information density is relatively high within product descriptions, which cite technical details such as ‘sheer embroidered French lace,’ ‘internal corset construction,’ and ‘high-shine stretch vinyl.’ However, the homepage and men’s collection suffer from lower density, using fluff phrases like ‘premium fabrics’ and ‘best quality’ without technical specifications or fabric weights. The ratio of product-specific nouns to marketing power words is favorable in the couture gowns but poor in the men’s ‘lux ensembles.’

Information Density is read straight from the body copy: how much of the text carries grounded, checkable substance versus hollow filler. Below is the clean text the engine analyzed, then the industry’s known generic-claim patterns to weigh it against.

📝 The Narrative — clean text per page (the substance-vs-filler signal)
HOMEPAGE (https://shopmichaelcostello.com) Michael Costello
What are you looking for?

[H2] Michael

[H2] COSTELLO

[H3] Collections

ROOM 1979

Lotus

Retribution

Mar-Bella 2026

In to the light

lux ensembles

BARCELONA

ATHENA

CELESTIAL GODDESS

FOSTER

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[H2] After Midnight Dress

$4,300.00

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[H2] Bithia

$5,800.00

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[H2] BLACK WIDOW

$5,800.00

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[H2] Catastrophe

$4,200.00

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[H2] Enen

$7,800.00

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[H2] Meleva

$6,500.00

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[H2] Amrit Gown

$4,000.00

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[H2] AURELIA

$3,200.00

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[H2] AYANA

$5,200.00

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[H2] BRONZE ÉCLIPSE JUMPSUIT

$3,800.00

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[H2] ELARA

$4,700.00

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[H2] Élini CORSET MINI dress

$6,800.00

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[H2] FATIMA V

$4,300.00

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[H2] FRIEDA

$4,300.00

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[H2] LISANI

$3,900.00

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[H2] Maria

$4,200.00

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[H2] Naomi V

$4,100.00

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[H2] NOIRÉA

$3,700.00

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[H2] Bambie

$3,800.00

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[H2] Bexi

$3,900.00

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[H2] Elle

$4,100.00

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[H2] Elle

$4,100.00

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[H2] Felicia

$4,800.00

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[H2] Ghada

$3,900.00

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[H2] Alura

$4,100.00

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[H2] Amelia style Amelia An exquisite amethyst silk mesh gown

$4,100.00

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[H2] Amira a stunning one-shoulder goddess dress

$5,800.00

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[H2] Caixa gown featuring an intricate mauve and taupe beaded design.

$7,200.00

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[H2] Capri

$5,300.00

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[H2] Carrington

$7,700.00

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[H2] Charcoal gray three-piece men’s lux ensemble crafted from premium fabrics.

$350.00

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[H2] chocolate brown three-piece men’s lux ensemble crafted from premium fabrics.

$350.00

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[H2] Jackson 105

$450.00

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[H2] Jake 101

$450.00

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[H2] Jake 102

$450.00

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[H2] Olive green three-piece men’s lux ensemble crafted from premium fabrics.

$350.00

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[H2] BARCELONA

$9,800.00

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[H2] LAS RAMBLAS

$3,800.00

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[H2] MONIQUE

$3,800.00

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[H2] MONTCADA

$3,200.00

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[H2] RAVAL

$7,780.00

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[H2] CAMERON

$6,000.00

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[H2] CAMERON

$6,000.00

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[H2] CARINE

$5,800.00

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[H2] CARINE

$5,800.00

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[H2] DELFINA

$7,700.00

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[H2] DELFINA

$7,700.00

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[H2] CHARLIE

$7,000.00

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[H2] ELECTA

$3,200.00

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[H2] FIJARDO

$4,700.00

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[H2] GALA

$4,700.00

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[H2] ORION

$3,500.00

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[H2] ROGER

$5,400.00

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[H2] AQUATICA

$3,300.00

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[H2] BRIDGETTE

$3,100.00

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[H2] CAMILLE

$3,200.00

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[H2] CARRINGTON

$3,100.00

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[H2] DALIA

$3,200.00

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[H2] ELIZABETH

$2,700.00

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[H2] Athena

[H2] Retribution

[H2] Mar-Bella 2026

[H2] into the light

[H2] lux ensembles

[H2] CELESTIAL GODDESS

[H2] FOSTER

[H2] BARCELONA

[H2] NYRA

[H2] NYRA

[H2] OLEK

[H2] Frequently Asked Question

Q: What shipping options do you offer? A: We offer shipping through FedEx, DHL, UPS, and the US Postal Service. We also ship worldwide.
Q: How long does it take to receive my order? A: Shipping times vary based on the type of order. For custom-made items, it can take 4 to 6 weeks from the date of purchase.
Q: Can I return an item for a refund? A: We do not offer refunds. However, you can return an item for a size exchange, provided it is unworn, unaltered, and in its original condition with all tags attached. Returns must be made within 7 business days of receiving your order.
Q: Can I change the color or style of a dress? A: Yes! You can request a color change or style modification by specifying your preferences in the notes section at checkout, or by contacting our order department at 213-415-4457.
Q: What if my custom order needs alterations? A: Custom orders are non-returnable, but we do offer alterations for an additional fee. If you need alterations, please notify us within 48 hours of receiving your item.
Q: Are sale items eligible for returns or exchanges? A: All sale items are final sale. No returns, exchanges, or alterations are permitted on these items.
Q: Do you offer international shipping? A: Yes, we offer international shipping. For specific pricing and delivery details, please contact our office for assistance 213-415-4457.
Q: What should I do if I receive a defective item or my shipment is lost? A: If your item arrives defective or incorrect, please submit a claim immediately using our "Exchange & Returns" form. For lost shipments, when your order is shipped we will provide you with a tracking number and we are no longer responsible for items once they have left our facilities
Q: How do I ensure I order the correct size? A: It is your responsibility to order the correct size. We recommend using a measuring tape and referring to our size chart. If your measurements do not align with the chart, consider opting for custom sizing. If in doubt, we advise consulting a professional seamstress or tailor.
Q: Who is responsible for shipping costs on returns or exchanges? A: Customers are responsible for all return shipping costs.
14886 chars
SUB-PAGE (https://shopmichaelcostello.com/product-category/barcelona/) BARCELONA – Michael Costello
What are you looking for?

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This product has multiple variants. The options may be chosen on the product page

[H2] BARCELONA

$9,800.00

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This product has multiple variants. The options may be chosen on the product page

[H2] LAS RAMBLAS

$3,800.00

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This product has multiple variants. The options may be chosen on the product page

[H2] MONIQUE

$3,800.00

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[H2] MONTCADA
Silk stripe low plunge kaftan with self belt high side slits

$3,200.00

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[H2] RAVAL

$7,780.00
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SUB-PAGE (https://shopmichaelcostello.com/shop/after-midnight-dress/) After Midnight Dress – Michael Costello
What are you looking for?

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[IMG: WhatsApp Image 2026-05-22 at 10.41.30 (2)]

[IMG: WhatsApp Image 2026-05-22 at 10.41.30]
[IMG: WhatsApp Image 2026-05-22 at 10.41.30 (1)]
[IMG: WhatsApp Image 2026-05-22 at 10.41.30 (2)]

[H1] After Midnight Dress
$4,300.00

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SKU: N/A

Category: ROOM 1979

A sculpted vinyl mini dress featuring strong shoulders, a dramatic plunging neckline, gathered draping, and custom gold-tone hardware. Inspired by the seductive glamour of late-night disco culture and 1970s nightlife.
Crafted from high-shine stretch vinyl with a smooth lacquered finish and soft satin lining.

Size
2, 4, 6, 8, 10, 12, 14

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[H2] REQUIEM

$7,300.00

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[H2] Tate

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[H2] Midnight Affair Gown

$5,100.00

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[H2] Private Hour Mini Dress

$4,400.00

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[H2] PHANTOM

$5,200.00
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SUB-PAGE (https://shopmichaelcostello.com/shop/bithia/) Bithia – Michael Costello
What are you looking for?

New

[IMG: WhatsApp Image 2026-05-23 at 11.45.15 (1)]
[IMG: WhatsApp Image 2026-05-23 at 11.45.15]

[IMG: WhatsApp Image 2026-05-23 at 11.45.15 (1)]
[IMG: WhatsApp Image 2026-05-23 at 11.45.15]

[H1] Bithia
$5,800.00

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SKU: N/A

Category: ROOM 1979

A hauntingly sensual couture mermaid gown crafted from stretch silk velvet and sheer embroidered French lace, designed with illusion contour paneling, sculpted draped hips, and a dramatic corset lace-up back. The silhouette is precision-fitted through the waist and hips before falling into an elongated liquid velvet train.
Made from: stretch silk velvet, sheer French lace illusion mesh, silk satin lining, and internal corset construction.

Size
2, 4, 6, 8, 10, 12, 14, 16

Related products

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[H2] Meleva

$6,500.00

New
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This product has multiple variants. The options may be chosen on the product page

[H2] After Midnight Dress

$4,300.00

New
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This product has multiple variants. The options may be chosen on the product page

[H2] PHANTOM

$5,200.00

New
Add to WishlistRemove from Wishlist
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This product has multiple variants. The options may be chosen on the product page

[H2] REQUIEM

$7,300.00

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This product has multiple variants. The options may be chosen on the product page

[H2] Tate

$5,200.00
1945 chars
🧭 Industry Context — common generic-claim patterns in Fashion, Apparel & Accessories to weigh the text against
Generic Claims: premium quality fabrics, designed to last, fashion for every body, affordable luxury, the latest trends, express your style…
Red Flags: sustainable claims with no supply chain disclosure, handmade claims for mass-produced items, luxury positioning with fast-fashion pricing, model photos but no product flat-lay or detail shots, ethical claims without factory audit information, perpetual sale suggesting inflated original pricing…
Semantic Drift Patterns: homepage claims sustainable but no supply chain transparency, claims ethical production but no factory information, homepage shows luxury positioning but pricing is fast-fashion, claims handmade but product pages show industrial production…
Proof Expectations: specific material sourcing details and origins, factory names and locations for ethical claims, sustainability certifications (GOTS, OEKO-TEX, B Corp), real product photography with accurate color representation, detailed size charts with measurement methodology, clear return policy with wear-and-return stance…