Aptia Group
(https://aptia-group.com) 📸 Data Snapshot: June 21, 2026
Trust & Proof — The Lens
Count trust words (review, testimonial, rating, verified) against real outbound proof links (Google, Trustpilot, Clutch, G2, Yelp). Lots of trust language with zero verification links is trust theatre. Unlinked logo galleries count against it.
Trust & Proof
Verifiable evidence vs. Trust Theatre.
7
Impact Weight: 20 / 100
35% Reputation
The homepage displays a review_count of 126 but lacks proof_links_count to a third-party verification platform like Trustpilot or Google Reviews. Testimonials are descriptive but anonymized, using identifiers like UK organisation with 150,000 pension scheme members rather than named company logos. This triggers the trust_theatre_flag because the 70+ NPS and review counts are stated as facts without external validation paths.
The proof is concentrated in the Our Business data module, which provides three specific quantitative data points (70+ NPS, 1st in Open Banking, 75%+ query resolution). The ratio of verifiable evidence to unsubstantiated claims is approximately 1:3, which is relatively strong for the financial services category. The inclusion of a 2025 Gender Pay Gap report provides an additional layer of corporate transparency and proof of scale.
Trust & Proof is read by weighing trust language against real verification. Below is the page-by-page tally of review mentions and external proof links, then the schema markup that may (or may not) declare verifiable ratings and identity proof.
🛡️ Trust Signals — reviews, proof links, trust-theatre check
126Review mentions (all pages)
0External proof links (all pages)
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 126 | 0 |
| /en-gb/main-search-engine/ | 0 | 0 |
| /en-gb/insights/shaping-next-chapter-pensions-conversation-guy-opperman/ | 0 | 0 |
| /en-gb/insights/episode-7-pension-decision-service/ | 0 | 0 |
🔗 Identity & Technical Layer — schema JSON-LD: declared ratings, reviews & identity proof
Homepage schema
[
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "Organization",
"name": "Aptia",
"url": "http://aptia-group.com/en-gb",
"contactPoint": {
"@type": "PostalAddress",
"email": "contactus@aptia-group.com",
"url": "http://aptia-group.com/en-gb",
"availableLanguage": "English",
"contactType": "Customer Service",
"areaServed": {
"@type": "Country",
"address": {
"@type": "PostalAddress",
"streetAddress": [
"40-B",
"Tower 42",
"25 Old Broad Street"
],
"addressLocality": "London",
"postalCode": "EC2N 1HQ",
"addressCountry": "GB"
}
}
}
}
]
},
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "Organization",
"@id": "https://aptia-group.com/#organization",
"name": "Aptia Group",
"legalName": "Aptia Group Limited",
"alternateName": [
"Aptia",
"Aptia Group"
],
"identifier": {
"@type": "PropertyValue",
"propertyID": "Company Registration Number",
"value": "FC041755"
},
"url": "https://aptia-group.com/",
"logo": {
"@type": "ImageObject",
"@id": "https://aptia-group.com/#logo",
"url": "https://aptia-group.com/sites/default/files/2025-10/Aptia-logo-horizontal-RGB-Light-bg_0.svg"
},
"sameAs": [
"https://www.linkedin.com/company/aptia-group/"
],
"description": "Aptia Group is a technology-enabled provider of employee benefits, pensions and insurance administration services, supporting employers, brokers, trustees and insurers across the United States and United Kingdom.",
"subOrganization": [
{
"@type": "Organization",
"@id": "https://aptia-group.com/#organization-uk",
"name": "Aptia UK Limited",
"legalName": "Aptia UK Limited",
"alternateName": [
"Aptia UK",
"Aptia Group UK"
],
"identifier": {
"@type": "PropertyValue",
"propertyID": "Company Registration Number",
"value": "14923590"
},
"url": "https://aptia-group.com/",
"logo": {
"@id": "https://aptia-group.com/#logo"
},
"sameAs": [
"https://www.linkedin.com/company/aptia-group/"
],
"parentOrganization": {
"@id": "https://aptia-group.com/#organization"
},
"address": {
"@type": "PostalAddress",
"streetAddress": "Level 37, Tower 42, 25 Old Broad Street",
"addressLocality": "London",
"postalCode": "EC2N 1HQ",
"addressCountry": "GB"
}
},
{
"@type": "Organization",
"@id": "https://aptia-group.com/#organization-us",
"name": "Aptia Insurance Services Group LLC",
"legalName": "Aptia Insurance Services Group LLC",
"alternateName": [
"Aptia USA",
"Aptia Group US"
],
"url": "https://aptia-group.com/",
"logo": {
"@id": "https://aptia-group.com/#logo"
},
"sameAs": [
"https://www.linkedin.com/company/aptia-group/"
],
"parentOrganization": {
"@id": "https://aptia-group.com/#organization"
},
"address": {
"@type": "PostalAddress",
"addressCountry": "US"
}
}
],
"areaServed": [
{
"@type": "Country",
"name": "United States"
},
{
"@type": "Country",
"name": "United Kingdom"
}
],
"knowsAbout": [
"Employee benefits administration",
"Pension scheme administration",
"Insurance administration",
"Benefits enrollment",
"Eligibility management",
"Retiree health administration",
"Trustee governance",
"Actuarial services"
]
},
{
"@type": "WebSite",
"@id": "https://aptia-group.com/#website",
"url": "https://aptia-group.com/",
"name": "Aptia Group",
"publisher": {
"@id": "https://aptia-group.com/#organization"
},
"potentialAction": {
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://aptia-group.com/search?search={search_term_string}"
},
"query-input": "required name=search_term_string"
}
}
]
}
]
/en-gb/main-search-engine/ — no schema detected (entity gap)
/en-gb/insights/shaping-next-chapter-pensions-conversation-guy-opperman/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "Organization",
"@id": "https://aptia-group.com/#organization",
"name": "Aptia Group",
"legalName": "Aptia Group Limited",
"alternateName": [
"Aptia",
"Aptia Group"
],
"identifier": {
"@type": "PropertyValue",
"propertyID": "Company Registration Number",
"value": "FC041755"
},
"url": "https://aptia-group.com/",
"logo": {
"@type": "ImageObject",
"@id": "https://aptia-group.com/#logo",
"url": "https://aptia-group.com/sites/default/files/2025-10/Aptia-logo-horizontal-RGB-Light-bg_0.svg"
},
"sameAs": [
"https://www.linkedin.com/company/aptia-group/"
],
"description": "Aptia Group is a technology-enabled provider of employee benefits, pensions and insurance administration services, supporting employers, brokers, trustees and insurers across the United States and United Kingdom.",
"subOrganization": [
{
"@type": "Organization",
"@id": "https://aptia-group.com/#organization-uk",
"name": "Aptia UK Limited",
"legalName": "Aptia UK Limited",
"alternateName": [
"Aptia UK",
"Aptia Group UK"
],
"identifier": {
"@type": "PropertyValue",
"propertyID": "Company Registration Number",
"value": "14923590"
},
"url": "https://aptia-group.com/",
"logo": {
"@id": "https://aptia-group.com/#logo"
},
"sameAs": [
"https://www.linkedin.com/company/aptia-group/"
],
"parentOrganization": {
"@id": "https://aptia-group.com/#organization"
},
"address": {
"@type": "PostalAddress",
"streetAddress": "Level 37, Tower 42, 25 Old Broad Street",
"addressLocality": "London",
"postalCode": "EC2N 1HQ",
"addressCountry": "GB"
}
},
{
"@type": "Organization",
"@id": "https://aptia-group.com/#organization-us",
"name": "Aptia Insurance Services Group LLC",
"legalName": "Aptia Insurance Services Group LLC",
"alternateName": [
"Aptia USA",
"Aptia Group US"
],
"url": "https://aptia-group.com/",
"logo": {
"@id": "https://aptia-group.com/#logo"
},
"sameAs": [
"https://www.linkedin.com/company/aptia-group/"
],
"parentOrganization": {
"@id": "https://aptia-group.com/#organization"
},
"address": {
"@type": "PostalAddress",
"addressCountry": "US"
}
}
],
"areaServed": [
{
"@type": "Country",
"name": "United States"
},
{
"@type": "Country",
"name": "United Kingdom"
}
],
"knowsAbout": [
"Employee benefits administration",
"Pension scheme administration",
"Insurance administration",
"Benefits enrollment",
"Eligibility management",
"Retiree health administration",
"Trustee governance",
"Actuarial services"
]
},
{
"@type": "WebSite",
"@id": "https://aptia-group.com/#website",
"url": "https://aptia-group.com/",
"name": "Aptia Group",
"publisher": {
"@id": "https://aptia-group.com/#organization"
},
"potentialAction": {
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://aptia-group.com/search?search={search_term_string}"
},
"query-input": "required name=search_term_string"
}
}
]
}
/en-gb/insights/episode-7-pension-decision-service/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "Organization",
"@id": "https://aptia-group.com/#organization",
"name": "Aptia Group",
"legalName": "Aptia Group Limited",
"alternateName": [
"Aptia",
"Aptia Group"
],
"identifier": {
"@type": "PropertyValue",
"propertyID": "Company Registration Number",
"value": "FC041755"
},
"url": "https://aptia-group.com/",
"logo": {
"@type": "ImageObject",
"@id": "https://aptia-group.com/#logo",
"url": "https://aptia-group.com/sites/default/files/2025-10/Aptia-logo-horizontal-RGB-Light-bg_0.svg"
},
"sameAs": [
"https://www.linkedin.com/company/aptia-group/"
],
"description": "Aptia Group is a technology-enabled provider of employee benefits, pensions and insurance administration services, supporting employers, brokers, trustees and insurers across the United States and United Kingdom.",
"subOrganization": [
{
"@type": "Organization",
"@id": "https://aptia-group.com/#organization-uk",
"name": "Aptia UK Limited",
"legalName": "Aptia UK Limited",
"alternateName": [
"Aptia UK",
"Aptia Group UK"
],
"identifier": {
"@type": "PropertyValue",
"propertyID": "Company Registration Number",
"value": "14923590"
},
"url": "https://aptia-group.com/",
"logo": {
"@id": "https://aptia-group.com/#logo"
},
"sameAs": [
"https://www.linkedin.com/company/aptia-group/"
],
"parentOrganization": {
"@id": "https://aptia-group.com/#organization"
},
"address": {
"@type": "PostalAddress",
"streetAddress": "Level 37, Tower 42, 25 Old Broad Street",
"addressLocality": "London",
"postalCode": "EC2N 1HQ",
"addressCountry": "GB"
}
},
{
"@type": "Organization",
"@id": "https://aptia-group.com/#organization-us",
"name": "Aptia Insurance Services Group LLC",
"legalName": "Aptia Insurance Services Group LLC",
"alternateName": [
"Aptia USA",
"Aptia Group US"
],
"url": "https://aptia-group.com/",
"logo": {
"@id": "https://aptia-group.com/#logo"
},
"sameAs": [
"https://www.linkedin.com/company/aptia-group/"
],
"parentOrganization": {
"@id": "https://aptia-group.com/#organization"
},
"address": {
"@type": "PostalAddress",
"addressCountry": "US"
}
}
],
"areaServed": [
{
"@type": "Country",
"name": "United States"
},
{
"@type": "Country",
"name": "United Kingdom"
}
],
"knowsAbout": [
"Employee benefits administration",
"Pension scheme administration",
"Insurance administration",
"Benefits enrollment",
"Eligibility management",
"Retiree health administration",
"Trustee governance",
"Actuarial services"
]
},
{
"@type": "WebSite",
"@id": "https://aptia-group.com/#website",
"url": "https://aptia-group.com/",
"name": "Aptia Group",
"publisher": {
"@id": "https://aptia-group.com/#organization"
},
"potentialAction": {
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://aptia-group.com/search?search={search_term_string}"
},
"query-input": "required name=search_term_string"
}
}
]
}
Explore the other reputation pillars for Aptia Group
Analysis Disclosure & Source Attribution
This page presents a snapshot of public data from Aptia Group, captured on June 21, 2026, to show how machine logic reads Trust & Proof signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Aptia Group: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://aptia-group.com to view the most current version of its content and see directly what this company is about and what it offers.