Ativa Interactive Corporation
(https://ativa.com) 📸 Data Snapshot: June 20, 2026
Identity & Authority — The Lens
Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
Identity & Authority
Expert verifiability & Schema depth.
7
Impact Weight: 15 / 100
47% Reputation
The site lacks a dedicated ‘Team’ or ‘Founders’ page in the provided data, which creates an authority gap for a software provider established in 1996. While the testimonials provide named experts (Scott Smith, Marie Phillips), there is no evidence of Person schema or sameAs links to verify the identity of the company’s leadership. The technical credibility is further strained by the broken heading hierarchy (H2-H6 used without an H1), which is a basic failure in digital authority for a technology firm.
The site makes bold claims such as being the ‘only engagement and advice platform designed to help financial professionals,’ which is objectively hyperbolic given the crowded fintech market. However, it grounds these claims with specific technical features like ‘Single Sign On,’ ‘fully responsive software,’ and ‘standardized service architecture.’ The claim that one can ‘do a high-level retirement plan… in less than 15 minutes’ is a measurable outcome, though it remains a subjective testimonial rather than a documented case study.
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
Homepage schema
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://ativa.com/",
"url": "https://ativa.com/",
"name": "Home - Ativa Interactive Corp.",
"isPartOf": {
"@id": "https://ativa.com/#website"
},
"about": {
"@id": "https://ativa.com/#organization"
},
"primaryImageOfPage": {
"@id": "https://ativa.com/#primaryimage"
},
"image": {
"@id": "https://ativa.com/#primaryimage"
},
"thumbnailUrl": "https://ativa.com/wp-content/uploads/2020/05/SLDR_Fresh.jpg",
"datePublished": "2026-04-13T07:28:20+00:00",
"dateModified": "2026-05-19T16:36:47+00:00",
"description": "Ativa Interactive provides trusted calculators and engaging content tailored for Canadian financial service professionals.",
"breadcrumb": {
"@id": "https://ativa.com/#breadcrumb"
},
"inLanguage": "en",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://ativa.com/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en",
"@id": "https://ativa.com/#primaryimage",
"url": "https://ativa.com/wp-content/uploads/2020/05/SLDR_Fresh.jpg",
"contentUrl": "https://ativa.com/wp-content/uploads/2020/05/SLDR_Fresh.jpg",
"width": 960,
"height": 400,
"caption": "Ativa Interactive software on a desktop"
},
{
"@type": "BreadcrumbList",
"@id": "https://ativa.com/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home"
}
]
},
{
"@type": "WebSite",
"@id": "https://ativa.com/#website",
"url": "https://ativa.com/",
"name": "Ativa Interactive Corp.",
"description": "Providing financial planning software, infographics and financial calculators to financial service professionals.",
"publisher": {
"@id": "https://ativa.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://ativa.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en"
},
{
"@type": "Organization",
"@id": "https://ativa.com/#organization",
"name": "Ativa Interactive Corporation",
"url": "https://ativa.com/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en",
"@id": "https://ativa.com/#/schema/logo/image/",
"url": "https://ativa.com/wp-content/uploads/2022/05/22_AI_Circle_RVSSML.png",
"contentUrl": "https://ativa.com/wp-content/uploads/2022/05/22_AI_Circle_RVSSML.png",
"width": 115,
"height": 112,
"caption": "Ativa Interactive Corporation"
},
"image": {
"@id": "https://ativa.com/#/schema/logo/image/"
},
"sameAs": [
"https://www.facebook.com/Ativa-Interactive-Corporation",
"https://x.com/Ativa_online",
"https://www.linkedin.com/ativa-interactive-corporation/"
]
}
]
}
/freshplan-online/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://ativa.com/freshplan-online/",
"url": "https://ativa.com/freshplan-online/",
"name": "FreshPlan Software - Ativa Interactive Corp.",
"isPartOf": {
"@id": "https://ativa.com/#website"
},
"primaryImageOfPage": {
"@id": "https://ativa.com/freshplan-online/#primaryimage"
},
"image": {
"@id": "https://ativa.com/freshplan-online/#primaryimage"
},
"thumbnailUrl": "https://ativa.com/wp-content/uploads/2022/05/Home_MultipleDevice.jpg",
"datePublished": "2019-05-24T18:37:18+00:00",
"dateModified": "2026-04-07T20:00:16+00:00",
"description": "FreshPlan software combines calculators with powerful infographics to provide advisors with a visual, intuitive, financial planning tool.",
"breadcrumb": {
"@id": "https://ativa.com/freshplan-online/#breadcrumb"
},
"inLanguage": "en",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://ativa.com/freshplan-online/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en",
"@id": "https://ativa.com/freshplan-online/#primaryimage",
"url": "https://ativa.com/wp-content/uploads/2022/05/Home_MultipleDevice.jpg",
"contentUrl": "https://ativa.com/wp-content/uploads/2022/05/Home_MultipleDevice.jpg",
"width": 1294,
"height": 653,
"caption": "FreshPlan Financial Planning software on multi devices"
},
{
"@type": "BreadcrumbList",
"@id": "https://ativa.com/freshplan-online/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://ativa.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "FreshPlan Software"
}
]
},
{
"@type": "WebSite",
"@id": "https://ativa.com/#website",
"url": "https://ativa.com/",
"name": "Ativa Interactive Corp.",
"description": "Providing financial planning software, infographics and financial calculators to financial service professionals.",
"publisher": {
"@id": "https://ativa.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://ativa.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en"
},
{
"@type": "Organization",
"@id": "https://ativa.com/#organization",
"name": "Ativa Interactive Corporation",
"url": "https://ativa.com/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en",
"@id": "https://ativa.com/#/schema/logo/image/",
"url": "https://ativa.com/wp-content/uploads/2022/05/22_AI_Circle_RVSSML.png",
"contentUrl": "https://ativa.com/wp-content/uploads/2022/05/22_AI_Circle_RVSSML.png",
"width": 115,
"height": 112,
"caption": "Ativa Interactive Corporation"
},
"image": {
"@id": "https://ativa.com/#/schema/logo/image/"
},
"sameAs": [
"https://www.facebook.com/Ativa-Interactive-Corporation",
"https://x.com/Ativa_online",
"https://www.linkedin.com/ativa-interactive-corporation/"
]
}
]
}
/support/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://ativa.com/support/",
"url": "https://ativa.com/support/",
"name": "Support - Ativa Interactive Corp.",
"isPartOf": {
"@id": "https://ativa.com/#website"
},
"primaryImageOfPage": {
"@id": "https://ativa.com/support/#primaryimage"
},
"image": {
"@id": "https://ativa.com/support/#primaryimage"
},
"thumbnailUrl": "https://ativa.com/wp-content/uploads/2023/02/IMG_TrainingSupport.jpg",
"datePublished": "2014-10-29T19:09:26+00:00",
"dateModified": "2025-03-19T02:10:27+00:00",
"description": "The FreshPlan Support Centre offers a series of resources to help you make the most from your financial planning software.",
"breadcrumb": {
"@id": "https://ativa.com/support/#breadcrumb"
},
"inLanguage": "en",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://ativa.com/support/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en",
"@id": "https://ativa.com/support/#primaryimage",
"url": "https://ativa.com/wp-content/uploads/2023/02/IMG_TrainingSupport.jpg",
"contentUrl": "https://ativa.com/wp-content/uploads/2023/02/IMG_TrainingSupport.jpg",
"width": 1800,
"height": 1106
},
{
"@type": "BreadcrumbList",
"@id": "https://ativa.com/support/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://ativa.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Support"
}
]
},
{
"@type": "WebSite",
"@id": "https://ativa.com/#website",
"url": "https://ativa.com/",
"name": "Ativa Interactive Corp.",
"description": "Providing financial planning software, infographics and financial calculators to financial service professionals.",
"publisher": {
"@id": "https://ativa.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://ativa.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en"
},
{
"@type": "Organization",
"@id": "https://ativa.com/#organization",
"name": "Ativa Interactive Corporation",
"url": "https://ativa.com/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en",
"@id": "https://ativa.com/#/schema/logo/image/",
"url": "https://ativa.com/wp-content/uploads/2022/05/22_AI_Circle_RVSSML.png",
"contentUrl": "https://ativa.com/wp-content/uploads/2022/05/22_AI_Circle_RVSSML.png",
"width": 115,
"height": 112,
"caption": "Ativa Interactive Corporation"
},
"image": {
"@id": "https://ativa.com/#/schema/logo/image/"
},
"sameAs": [
"https://www.facebook.com/Ativa-Interactive-Corporation",
"https://x.com/Ativa_online",
"https://www.linkedin.com/ativa-interactive-corporation/"
]
}
]
}
/terms-of-use/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://ativa.com/terms-of-use/",
"url": "https://ativa.com/terms-of-use/",
"name": "Terms of Use - Ativa Interactive Corp.",
"isPartOf": {
"@id": "https://ativa.com/#website"
},
"datePublished": "2017-05-04T19:55:50+00:00",
"dateModified": "2023-01-25T18:29:21+00:00",
"breadcrumb": {
"@id": "https://ativa.com/terms-of-use/#breadcrumb"
},
"inLanguage": "en",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://ativa.com/terms-of-use/"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://ativa.com/terms-of-use/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://ativa.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Terms of Use"
}
]
},
{
"@type": "WebSite",
"@id": "https://ativa.com/#website",
"url": "https://ativa.com/",
"name": "Ativa Interactive Corp.",
"description": "Providing financial planning software, infographics and financial calculators to financial service professionals.",
"publisher": {
"@id": "https://ativa.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://ativa.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en"
},
{
"@type": "Organization",
"@id": "https://ativa.com/#organization",
"name": "Ativa Interactive Corporation",
"url": "https://ativa.com/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en",
"@id": "https://ativa.com/#/schema/logo/image/",
"url": "https://ativa.com/wp-content/uploads/2022/05/22_AI_Circle_RVSSML.png",
"contentUrl": "https://ativa.com/wp-content/uploads/2022/05/22_AI_Circle_RVSSML.png",
"width": 115,
"height": 112,
"caption": "Ativa Interactive Corporation"
},
"image": {
"@id": "https://ativa.com/#/schema/logo/image/"
},
"sameAs": [
"https://www.facebook.com/Ativa-Interactive-Corporation",
"https://x.com/Ativa_online",
"https://www.linkedin.com/ativa-interactive-corporation/"
]
}
]
}
🛡️ Trust Signals — external proof links that back the declared identity
216Review mentions (all pages)
8External proof links (all pages)
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 103 | 2 |
| /freshplan-online/ | 103 | 2 |
| /support/ | 5 | 2 |
| /terms-of-use/ | 5 | 2 |
Explore the other reputation pillars for Ativa Interactive Corporation
Analysis Disclosure & Source Attribution
This page presents a snapshot of public data from Ativa Interactive Corporation, captured on June 20, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Ativa Interactive Corporation: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://ativa.com to view the most current version of its content and see directly what this company is about and what it offers.