Jet Ice
(https://jetice.com) πΈ Data Snapshot: June 20, 2026Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
Authority is primarily established through institutional partnerships (NHL, World Curling) rather than individual expertise. There is a lack of Person schema or named experts, despite references to a team of ice professionals. The Organization schema is technically sound but basic, lacking sameAs links to social profiles or official industry registries, which creates a minor gap in digital authority verification.
The performance claims are largely substantiated by the scale of their partners. The claim of being a pioneer since 1979 is supported by the detailed history mentioned on the homepage. The one-day training event claim is backed by a specific requirement list (15 staff minimum, equipment provisions), which demonstrates operational reality rather than marketing theory.
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
π Identity & Technical Layer β schema JSON-LD: identity chains, entity gaps
Homepage schema
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebSite",
"@id": "https://jetice.com/#/schema/WebSite",
"url": "https://jetice.com/",
"name": "Jet Ice",
"description": "We Bring Ice to Life",
"inLanguage": "en-US",
"potentialAction": {
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://jetice.com/search/{search_term_string}/"
},
"query-input": "required name=search_term_string"
},
"publisher": {
"@id": "https://jetice.com/#/schema/Organization"
}
},
{
"@type": "WebPage",
"@id": "https://jetice.com/",
"url": "https://jetice.com/",
"name": "Products & Services For The Ice Making Industry | Jet Ice",
"description": "We bring Ice to Life! Jet Ice offers a complete range of products and services for Hockey, Curling, Speed Skating, Figure Skating, Bobsled & Luge.",
"inLanguage": "en-US",
"isPartOf": {
"@id": "https://jetice.com/#/schema/WebSite"
},
"breadcrumb": {
"@type": "BreadcrumbList",
"@id": "https://jetice.com/#/schema/BreadcrumbList",
"itemListElement": {
"@type": "ListItem",
"position": 1,
"name": "Jet Ice"
}
},
"potentialAction": {
"@type": "ReadAction",
"target": "https://jetice.com/"
},
"about": {
"@id": "https://jetice.com/#/schema/Organization"
}
},
{
"@type": "Organization",
"@id": "https://jetice.com/#/schema/Organization",
"name": "Jet Ice",
"url": "https://jetice.com/"
}
]
}
/logo-quote/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebSite",
"@id": "https://jetice.com/#/schema/WebSite",
"url": "https://jetice.com/",
"name": "Jet Ice",
"description": "We Bring Ice to Life",
"inLanguage": "en-US",
"potentialAction": {
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://jetice.com/search/{search_term_string}/"
},
"query-input": "required name=search_term_string"
},
"publisher": {
"@type": "Organization",
"@id": "https://jetice.com/#/schema/Organization",
"name": "Jet Ice",
"url": "https://jetice.com/"
}
},
{
"@type": "WebPage",
"@id": "https://jetice.com/logo-quote/",
"url": "https://jetice.com/logo-quote/",
"name": "Request an In-Ice Logo Quote | Jet Ice",
"description": "Let us help you get the perfect in-ice logo. Send us an email with the following information, and your logo file. Weβll get back to you with a quote.",
"inLanguage": "en-US",
"isPartOf": {
"@id": "https://jetice.com/#/schema/WebSite"
},
"breadcrumb": {
"@type": "BreadcrumbList",
"@id": "https://jetice.com/#/schema/BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"item": "https://jetice.com/",
"name": "Jet Ice"
},
{
"@type": "ListItem",
"position": 2,
"name": "Request an In-Ice Logo Quote | Jet Ice"
}
]
},
"potentialAction": {
"@type": "ReadAction",
"target": "https://jetice.com/logo-quote/"
}
}
]
}
/training/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebSite",
"@id": "https://jetice.com/#/schema/WebSite",
"url": "https://jetice.com/",
"name": "Jet Ice",
"description": "We Bring Ice to Life",
"inLanguage": "en-US",
"potentialAction": {
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://jetice.com/search/{search_term_string}/"
},
"query-input": "required name=search_term_string"
},
"publisher": {
"@type": "Organization",
"@id": "https://jetice.com/#/schema/Organization",
"name": "Jet Ice",
"url": "https://jetice.com/"
}
},
{
"@type": "WebPage",
"@id": "https://jetice.com/training/",
"url": "https://jetice.com/training/",
"name": "Ice Painting Training | Jet Ice",
"description": "Your ice maintenance staff needs to keep up with the latest ice painting techniques. Get the professional training they need from the experts at Jet Ice.",
"inLanguage": "en-US",
"isPartOf": {
"@id": "https://jetice.com/#/schema/WebSite"
},
"breadcrumb": {
"@type": "BreadcrumbList",
"@id": "https://jetice.com/#/schema/BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"item": "https://jetice.com/",
"name": "Jet Ice"
},
{
"@type": "ListItem",
"position": 2,
"name": "Ice Painting Training | Jet Ice"
}
]
},
"potentialAction": {
"@type": "ReadAction",
"target": "https://jetice.com/training/"
}
}
]
}
/jet-ice-order-form/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebSite",
"@id": "https://jetice.com/#/schema/WebSite",
"url": "https://jetice.com/",
"name": "Jet Ice",
"description": "We Bring Ice to Life",
"inLanguage": "en-US",
"potentialAction": {
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://jetice.com/search/{search_term_string}/"
},
"query-input": "required name=search_term_string"
},
"publisher": {
"@type": "Organization",
"@id": "https://jetice.com/#/schema/Organization",
"name": "Jet Ice",
"url": "https://jetice.com/"
}
},
{
"@type": "WebPage",
"@id": "https://jetice.com/jet-ice-order-form/",
"url": "https://jetice.com/jet-ice-order-form/",
"name": "Convenient Online Ordering | Jet Ice",
"description": "If youβre ordering within Canada (excluding Quebec), please use this form to submit your quote. A Customer Service Representative will reach out to you.",
"inLanguage": "en-US",
"isPartOf": {
"@id": "https://jetice.com/#/schema/WebSite"
},
"breadcrumb": {
"@type": "BreadcrumbList",
"@id": "https://jetice.com/#/schema/BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"item": "https://jetice.com/",
"name": "Jet Ice"
},
{
"@type": "ListItem",
"position": 2,
"name": "Convenient Online Ordering | Jet Ice"
}
]
},
"potentialAction": {
"@type": "ReadAction",
"target": "https://jetice.com/jet-ice-order-form/"
}
}
]
}
π‘οΈ Trust Signals β external proof links that back the declared identity
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 2 | 3 |
| /logo-quote/ | 9 | 3 |
| /training/ | 2 | 3 |
| /jet-ice-order-form/ | 5 | 3 |
This page presents a snapshot of public data from Jet Ice, captured on June 20, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Jet Ice: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://jetice.com to view the most current version of its content and see directly what this company is about and what it offers.