Voodoo Doughnut
(https://voodoodoughnut.com) 📸 Data Snapshot: June 20, 2026Count trust words (review, testimonial, rating, verified) against real outbound proof links (Google, Trustpilot, Clutch, G2, Yelp). Lots of trust language with zero verification links is trust theatre. Unlinked logo galleries count against it.
The site employs moderate trust theatre via its ‘Reviews From NEWLYWEDS’ section. While these include specific names and locations (Jessie S. from Vancouver, WA), they lack direct proof_links_count to third-party verification platforms. The review_count of 33 on the weddings page is substance-heavy but remains internal and unverified by external links.
Proof density is high due to the presence of specific pricing models and menu lists. The transition from the ‘magic’ of the homepage to the $5-$7 per custom individual doughnut pricing on the Special Orders page provides the consumer with a clear path to purchase based on evidence rather than air. The mention of specific licensed locations like Universal CityWalk and Nashville Airport adds geographic authority.
Trust & Proof is read by weighing trust language against real verification. Below is the page-by-page tally of review mentions and external proof links, then the schema markup that may (or may not) declare verifiable ratings and identity proof.
🛡️ Trust Signals — reviews, proof links, trust-theatre check
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 3 | 1 |
| /special-orders/ | 2 | 1 |
| /menu/ | 2 | 1 |
| /weddings/ | 33 | 1 |
🔗 Identity & Technical Layer — schema JSON-LD: declared ratings, reviews & identity proof
Homepage schema
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://voodoodoughnut.com/",
"url": "https://voodoodoughnut.com/",
"name": "Voodoo Doughnut - The Magic is in the Hole",
"isPartOf": {
"@id": "https://voodoodoughnut.com/#website"
},
"datePublished": "2022-03-09T20:38:51+00:00",
"dateModified": "2026-06-18T16:12:11+00:00",
"description": "Voodoo Doughnut - Doughnuts or donuts - we make 'em fresh daily! - Locations - FAQ - Shop - Weddings - Voodoo Van",
"breadcrumb": {
"@id": "https://voodoodoughnut.com/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://voodoodoughnut.com/"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://voodoodoughnut.com/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home"
}
]
},
{
"@type": "WebSite",
"@id": "https://voodoodoughnut.com/#website",
"url": "https://voodoodoughnut.com/",
"name": "Voodoo Doughnut",
"description": "The Magic is in the Hole",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://voodoodoughnut.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
}
]
}
/special-orders/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://voodoodoughnut.com/special-orders/",
"url": "https://voodoodoughnut.com/special-orders/",
"name": "Voodoo Doughnut - Custom Order Doughnuts - Find your closest real life shop!",
"isPartOf": {
"@id": "https://voodoodoughnut.com/#website"
},
"primaryImageOfPage": {
"@id": "https://voodoodoughnut.com/special-orders/#primaryimage"
},
"image": {
"@id": "https://voodoodoughnut.com/special-orders/#primaryimage"
},
"thumbnailUrl": "https://voodoodoughnut.com/wp-content/uploads/2026/01/vd-placeholder-img.jpg",
"datePublished": "2026-01-13T20:47:51+00:00",
"dateModified": "2026-06-18T01:21:19+00:00",
"description": "Indulge in a sweet treat that’s made just for you! From choosing your favorite flavors and fillings to designing the perfect decoration, our team will work with you to make your doughnut dreams a reality. Place a custom order today and make your special occasion even sweeter. Check out some examples below, then give us a call.",
"breadcrumb": {
"@id": "https://voodoodoughnut.com/special-orders/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://voodoodoughnut.com/special-orders/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://voodoodoughnut.com/special-orders/#primaryimage",
"url": "https://voodoodoughnut.com/wp-content/uploads/2026/01/vd-placeholder-img.jpg",
"contentUrl": "https://voodoodoughnut.com/wp-content/uploads/2026/01/vd-placeholder-img.jpg",
"width": 600,
"height": 400,
"caption": "voodoo doughnut"
},
{
"@type": "BreadcrumbList",
"@id": "https://voodoodoughnut.com/special-orders/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://voodoodoughnut.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Special Orders"
}
]
},
{
"@type": "WebSite",
"@id": "https://voodoodoughnut.com/#website",
"url": "https://voodoodoughnut.com/",
"name": "Voodoo Doughnut",
"description": "The Magic is in the Hole",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://voodoodoughnut.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
}
]
}
/menu/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://voodoodoughnut.com/menu/",
"url": "https://voodoodoughnut.com/menu/",
"name": "Voodoo Doughnut - Looking for Doughnuts, or donuts? Find 'em here!",
"isPartOf": {
"@id": "https://voodoodoughnut.com/#website"
},
"primaryImageOfPage": {
"@id": "https://voodoodoughnut.com/menu/#primaryimage"
},
"image": {
"@id": "https://voodoodoughnut.com/menu/#primaryimage"
},
"thumbnailUrl": "https://voodoodoughnut.com/wp-content/uploads/2026/01/vd-placeholder-img.jpg",
"datePublished": "2026-01-13T20:44:34+00:00",
"dateModified": "2026-06-18T00:34:30+00:00",
"description": "If you're looking for doughnuts, check out our over 60 different kinds of doughnut! - Vegan doughnuts too - Click here to pick your favorites!",
"breadcrumb": {
"@id": "https://voodoodoughnut.com/menu/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://voodoodoughnut.com/menu/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://voodoodoughnut.com/menu/#primaryimage",
"url": "https://voodoodoughnut.com/wp-content/uploads/2026/01/vd-placeholder-img.jpg",
"contentUrl": "https://voodoodoughnut.com/wp-content/uploads/2026/01/vd-placeholder-img.jpg",
"width": 600,
"height": 400,
"caption": "voodoo doughnut"
},
{
"@type": "BreadcrumbList",
"@id": "https://voodoodoughnut.com/menu/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://voodoodoughnut.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Menu"
}
]
},
{
"@type": "WebSite",
"@id": "https://voodoodoughnut.com/#website",
"url": "https://voodoodoughnut.com/",
"name": "Voodoo Doughnut",
"description": "The Magic is in the Hole",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://voodoodoughnut.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
}
]
}
/weddings/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://voodoodoughnut.com/weddings/",
"url": "https://voodoodoughnut.com/weddings/",
"name": "Voodoo Doughnut - Weddings",
"isPartOf": {
"@id": "https://voodoodoughnut.com/#website"
},
"primaryImageOfPage": {
"@id": "https://voodoodoughnut.com/weddings/#primaryimage"
},
"image": {
"@id": "https://voodoodoughnut.com/weddings/#primaryimage"
},
"thumbnailUrl": "https://voodoodoughnut.com/wp-content/uploads/2026/01/vd-placeholder-img.jpg",
"datePublished": "2026-01-13T20:50:03+00:00",
"dateModified": "2026-06-18T01:40:02+00:00",
"description": "Voodoo Doughnut Get married at your local Voodoo Doughnut or order custom wedding doughnuts for your big day.",
"breadcrumb": {
"@id": "https://voodoodoughnut.com/weddings/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://voodoodoughnut.com/weddings/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://voodoodoughnut.com/weddings/#primaryimage",
"url": "https://voodoodoughnut.com/wp-content/uploads/2026/01/vd-placeholder-img.jpg",
"contentUrl": "https://voodoodoughnut.com/wp-content/uploads/2026/01/vd-placeholder-img.jpg",
"width": 600,
"height": 400,
"caption": "voodoo doughnut"
},
{
"@type": "BreadcrumbList",
"@id": "https://voodoodoughnut.com/weddings/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://voodoodoughnut.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Weddings"
}
]
},
{
"@type": "WebSite",
"@id": "https://voodoodoughnut.com/#website",
"url": "https://voodoodoughnut.com/",
"name": "Voodoo Doughnut",
"description": "The Magic is in the Hole",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://voodoodoughnut.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
}
]
}
This page presents a snapshot of public data from Voodoo Doughnut, captured on June 20, 2026, to show how machine logic reads Trust & Proof signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Voodoo Doughnut: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://voodoodoughnut.com to view the most current version of its content and see directly what this company is about and what it offers.