iDuct
(https://www.iduct.co.uk) 📸 Data Snapshot: May 21, 2026Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
There is a significant authority gap regarding the ’40 years of combined experience’ claim, as no individual founders or technical experts are named or linked via Person schema. The technical implementation is functional but contains hierarchy errors, such as using an [H5] for ‘Access the Pricelist’ immediately after an [H2], and the lack of sameAs links to external industry registries or professional bodies beyond basic social media.
The site makes bold claims of ‘unbeatable value’ and being a ‘leading’ supplier without presenting a price index or market share data to support these assertions. The ‘rapid delivery’ claim is somewhat substantiated by a list of served locations, but the lack of a clear ‘Last Updated’ or versioning on the 2025 Pricelist (referenced as May 21, 2026) suggests potential staleness in data representation.
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
Homepage schema
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://www.iduct.co.uk/",
"url": "https://www.iduct.co.uk/",
"name": "Ducting Supplies | High-Quality UK Ducting Systems | iDuct",
"isPartOf": {
"@id": "https://www.iduct.co.uk/#website"
},
"about": {
"@id": "https://www.iduct.co.uk/#organization"
},
"datePublished": "2022-04-25T13:44:33+00:00",
"dateModified": "2025-08-21T09:45:09+00:00",
"description": "Looking for ducting supplies? Whatever the application, iDuct delivers high-quality, competitively priced ducting and ventilation systems.",
"breadcrumb": {
"@id": "https://www.iduct.co.uk/#breadcrumb"
},
"inLanguage": "en-GB",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://www.iduct.co.uk/"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://www.iduct.co.uk/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.iduct.co.uk/#website",
"url": "https://www.iduct.co.uk/",
"name": "iDuct",
"description": "A One-Stop Solution for Ducting Supplies",
"publisher": {
"@id": "https://www.iduct.co.uk/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.iduct.co.uk/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-GB"
},
{
"@type": "Organization",
"@id": "https://www.iduct.co.uk/#organization",
"name": "iDuct",
"url": "https://www.iduct.co.uk/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://www.iduct.co.uk/#/schema/logo/image/",
"url": "https://www.iduct.co.uk/wp-content/uploads/2022/04/logo-e1650899478523.png",
"contentUrl": "https://www.iduct.co.uk/wp-content/uploads/2022/04/logo-e1650899478523.png",
"width": 150,
"height": 54,
"caption": "iDuct"
},
"image": {
"@id": "https://www.iduct.co.uk/#/schema/logo/image/"
},
"sameAs": [
"https://www.facebook.com/iDuctltd",
"https://x.com/iDuctltd",
"https://www.linkedin.com/company/82399015/"
]
}
]
}
🛡️ Trust Signals — external proof links that back the declared identity
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 2 | 1 |
| /product-category/attenuators/ | 0 | 0 |
| /product-category/spiral-ducting/ | 0 | 0 |
| /product-category/sealed-duct-fittings/ | 0 | 0 |
| /product-category/duct-fittings/ | 0 | 0 |
| /product-category/outlets/ | 0 | 0 |
This page presents a snapshot of public data from iDuct, captured on May 21, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to iDuct: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://www.iduct.co.uk to view the most current version of its content and see directly what this company is about and what it offers.