Prodrive
(https://prodrive.com) 📸 Data Snapshot: June 19, 2026
Identity & Authority — The Lens
Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
Identity & Authority
Expert verifiability & Schema depth.
14
Impact Weight: 15 / 100
93% Reputation
Authority is verified through the presence of named experts like Chairman David Richards and specific operational directors such as Paul ‘Drez’ Diggins. The ‘About Prodrive’ sections include staff counts (500 staff) and geographical footprints (Banbury and Shropshire), providing a concrete organizational structure. Schema structured data correctly identifies the entity as both a Person and Organization, though more sameAs links to official racing bodies would further tighten the authority loop.
There is no disconnect between marketing tone and technical demonstration; if anything, the site under-promises. Claims of being a ‘world-leading group’ are immediately followed by specific racing stats, such as covering ‘346,958 kilometres of racing at Le Mans.’ The performance data for the vehicles and folding bikes provides the necessary proof for every ‘excellence’ claim made in the copy.
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
Homepage schema
{
"@context": "https://schema.org",
"@graph": [
{
"@type": [
"Person",
"Organization"
],
"@id": "https://www.prodrive.com/#person",
"name": "Prodrive"
},
{
"@type": "WebSite",
"@id": "https://www.prodrive.com/#website",
"url": "https://www.prodrive.com",
"name": "Prodrive",
"publisher": {
"@id": "https://www.prodrive.com/#person"
},
"inLanguage": "en-GB",
"potentialAction": {
"@type": "SearchAction",
"target": "https://www.prodrive.com/?s={search_term_string}",
"query-input": "required name=search_term_string"
}
},
{
"@type": "ImageObject",
"@id": "https://www.prodrive.com/app/uploads/2024/10/feature-fallback.jpg",
"url": "https://www.prodrive.com/app/uploads/2024/10/feature-fallback.jpg",
"width": "1200",
"height": "630",
"inLanguage": "en-GB"
},
{
"@type": "WebPage",
"@id": "https://www.prodrive.com/#webpage",
"url": "https://www.prodrive.com/",
"name": "Home - Prodrive",
"datePublished": "2024-07-02T13:28:22+01:00",
"dateModified": "2025-07-03T09:15:13+01:00",
"about": {
"@id": "https://www.prodrive.com/#person"
},
"isPartOf": {
"@id": "https://www.prodrive.com/#website"
},
"primaryImageOfPage": {
"@id": "https://www.prodrive.com/app/uploads/2024/10/feature-fallback.jpg"
},
"inLanguage": "en-GB"
},
{
"@type": "Person",
"@id": "https://www.prodrive.com/author/designreligion/",
"name": "designreligion",
"url": "https://www.prodrive.com/author/designreligion/",
"image": {
"@type": "ImageObject",
"@id": "https://secure.gravatar.com/avatar/8d353e3ee3ea49748a718fada655cb233a3c71ccf49c29858776fdc20677b4ce?s=96&d=mm&r=g",
"url": "https://secure.gravatar.com/avatar/8d353e3ee3ea49748a718fada655cb233a3c71ccf49c29858776fdc20677b4ce?s=96&d=mm&r=g",
"caption": "designreligion",
"inLanguage": "en-GB"
},
"sameAs": [
"https://www.prodrive.com/wp"
]
},
{
"@type": "Article",
"headline": "Home - Prodrive",
"keywords": "Prodrive",
"datePublished": "2024-07-02T13:28:22+01:00",
"dateModified": "2025-07-03T09:15:13+01:00",
"author": {
"@id": "https://www.prodrive.com/author/designreligion/",
"name": "designreligion"
},
"publisher": {
"@id": "https://www.prodrive.com/#person"
},
"description": "A mutlidisciplined motorsport & advanced engineering group, Prodrive helps others realise their ambitions in automotive, aerospace, & other sectors.",
"name": "Home - Prodrive",
"@id": "https://www.prodrive.com/#richSnippet",
"isPartOf": {
"@id": "https://www.prodrive.com/#webpage"
},
"image": {
"@id": "https://www.prodrive.com/app/uploads/2024/10/feature-fallback.jpg"
},
"inLanguage": "en-GB",
"mainEntityOfPage": {
"@id": "https://www.prodrive.com/#webpage"
}
}
]
}
/news/a-25th-consecutive-24-hours-of-le-man-beckons-for-prodrive/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": [
"Person",
"Organization"
],
"@id": "https://www.prodrive.com/#person",
"name": "Prodrive"
},
{
"@type": "WebSite",
"@id": "https://www.prodrive.com/#website",
"url": "https://www.prodrive.com",
"name": "Prodrive",
"publisher": {
"@id": "https://www.prodrive.com/#person"
},
"inLanguage": "en-GB"
},
{
"@type": "ImageObject",
"@id": "https://www.prodrive.com/app/uploads/2026/06/Prodrive-25th-Consecutive-Le-Mans-2020-Aston-Martin-Vantge-GTE-Pro-wins-Pit-Stop-c-Drew-Gibson-scaled.jpg",
"url": "https://www.prodrive.com/app/uploads/2026/06/Prodrive-25th-Consecutive-Le-Mans-2020-Aston-Martin-Vantge-GTE-Pro-wins-Pit-Stop-c-Drew-Gibson-scaled.jpg",
"width": "2560",
"height": "1707",
"inLanguage": "en-GB"
},
{
"@type": "WebPage",
"@id": "https://www.prodrive.com/news/a-25th-consecutive-24-hours-of-le-man-beckons-for-prodrive/#webpage",
"url": "https://www.prodrive.com/news/a-25th-consecutive-24-hours-of-le-man-beckons-for-prodrive/",
"name": "A 25th CONSECUTIVE 24 HOURS OF LE MANS BECKONS FOR PRODRIVE - Prodrive",
"datePublished": "2026-06-03T08:34:39+01:00",
"dateModified": "2026-06-03T08:34:42+01:00",
"isPartOf": {
"@id": "https://www.prodrive.com/#website"
},
"primaryImageOfPage": {
"@id": "https://www.prodrive.com/app/uploads/2026/06/Prodrive-25th-Consecutive-Le-Mans-2020-Aston-Martin-Vantge-GTE-Pro-wins-Pit-Stop-c-Drew-Gibson-scaled.jpg"
},
"inLanguage": "en-GB"
},
{
"@type": "Person",
"@id": "https://www.prodrive.com/author/dhodgkinsonprodrive-com/",
"name": "David Hodgkinson",
"url": "https://www.prodrive.com/author/dhodgkinsonprodrive-com/",
"image": {
"@type": "ImageObject",
"@id": "https://secure.gravatar.com/avatar/de6557860f3d0236b7327b9d341ac12c265a0ee17ea74747c22f75d8392ec815?s=96&d=mm&r=g",
"url": "https://secure.gravatar.com/avatar/de6557860f3d0236b7327b9d341ac12c265a0ee17ea74747c22f75d8392ec815?s=96&d=mm&r=g",
"caption": "David Hodgkinson",
"inLanguage": "en-GB"
}
},
{
"@type": "BlogPosting",
"headline": "A 25th CONSECUTIVE 24 HOURS OF LE MANS BECKONS FOR PRODRIVE - Prodrive",
"keywords": "le mans",
"datePublished": "2026-06-03T08:34:39+01:00",
"dateModified": "2026-06-03T08:34:42+01:00",
"articleSection": "Latest News, Motorsport",
"author": {
"@id": "https://www.prodrive.com/author/dhodgkinsonprodrive-com/",
"name": "David Hodgkinson"
},
"publisher": {
"@id": "https://www.prodrive.com/#person"
},
"description": "At the 24 Hours of Le Mans, Prodrive will mark a significant milestone: its 25th consecutive appearance at the world’s most demanding endurance race.",
"name": "A 25th CONSECUTIVE 24 HOURS OF LE MANS BECKONS FOR PRODRIVE - Prodrive",
"@id": "https://www.prodrive.com/news/a-25th-consecutive-24-hours-of-le-man-beckons-for-prodrive/#richSnippet",
"isPartOf": {
"@id": "https://www.prodrive.com/news/a-25th-consecutive-24-hours-of-le-man-beckons-for-prodrive/#webpage"
},
"image": {
"@id": "https://www.prodrive.com/app/uploads/2026/06/Prodrive-25th-Consecutive-Le-Mans-2020-Aston-Martin-Vantge-GTE-Pro-wins-Pit-Stop-c-Drew-Gibson-scaled.jpg"
},
"inLanguage": "en-GB",
"mainEntityOfPage": {
"@id": "https://www.prodrive.com/news/a-25th-consecutive-24-hours-of-le-man-beckons-for-prodrive/#webpage"
}
}
]
}
/news/prodrive-supports-jcb-hydromax/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": [
"Person",
"Organization"
],
"@id": "https://www.prodrive.com/#person",
"name": "Prodrive"
},
{
"@type": "WebSite",
"@id": "https://www.prodrive.com/#website",
"url": "https://www.prodrive.com",
"name": "Prodrive",
"publisher": {
"@id": "https://www.prodrive.com/#person"
},
"inLanguage": "en-GB"
},
{
"@type": "ImageObject",
"@id": "https://www.prodrive.com/app/uploads/2026/06/jcb-hydromax-on-the-bonneville-salt-flats-scaled.jpg",
"url": "https://www.prodrive.com/app/uploads/2026/06/jcb-hydromax-on-the-bonneville-salt-flats-scaled.jpg",
"width": "2560",
"height": "1707",
"caption": "Full side profile of the JCB HYDROMAX land speed streamliner on the Bonneville Salt Flats, ultra low drag design in JCB yellow with HYDROMAX branding",
"inLanguage": "en-GB"
},
{
"@type": "WebPage",
"@id": "https://www.prodrive.com/news/prodrive-supports-jcb-hydromax/#webpage",
"url": "https://www.prodrive.com/news/prodrive-supports-jcb-hydromax/",
"name": "PRODRIVE SUPPORTS JCB HYDROMAX LAND SPEED RECORD VEHICLE - Prodrive",
"datePublished": "2026-05-26T09:00:00+01:00",
"dateModified": "2026-06-18T12:45:20+01:00",
"isPartOf": {
"@id": "https://www.prodrive.com/#website"
},
"primaryImageOfPage": {
"@id": "https://www.prodrive.com/app/uploads/2026/06/jcb-hydromax-on-the-bonneville-salt-flats-scaled.jpg"
},
"inLanguage": "en-GB"
},
{
"@type": "Person",
"@id": "https://www.prodrive.com/author/dhodgkinsonprodrive-com/",
"name": "David Hodgkinson",
"url": "https://www.prodrive.com/author/dhodgkinsonprodrive-com/",
"image": {
"@type": "ImageObject",
"@id": "https://secure.gravatar.com/avatar/de6557860f3d0236b7327b9d341ac12c265a0ee17ea74747c22f75d8392ec815?s=96&d=mm&r=g",
"url": "https://secure.gravatar.com/avatar/de6557860f3d0236b7327b9d341ac12c265a0ee17ea74747c22f75d8392ec815?s=96&d=mm&r=g",
"caption": "David Hodgkinson",
"inLanguage": "en-GB"
}
},
{
"@type": "BlogPosting",
"headline": "PRODRIVE SUPPORTS JCB HYDROMAX LAND SPEED RECORD VEHICLE - Prodrive",
"keywords": "JCB Hydromax",
"datePublished": "2026-05-26T09:00:00+01:00",
"dateModified": "2026-06-18T12:45:20+01:00",
"articleSection": "Corporate, Latest News",
"author": {
"@id": "https://www.prodrive.com/author/dhodgkinsonprodrive-com/",
"name": "David Hodgkinson"
},
"publisher": {
"@id": "https://www.prodrive.com/#person"
},
"description": "Prodrive will apply its expertise in vehicle integration and trackside operations, supporting the JCB Hydromax programme.",
"name": "PRODRIVE SUPPORTS JCB HYDROMAX LAND SPEED RECORD VEHICLE - Prodrive",
"@id": "https://www.prodrive.com/news/prodrive-supports-jcb-hydromax/#richSnippet",
"isPartOf": {
"@id": "https://www.prodrive.com/news/prodrive-supports-jcb-hydromax/#webpage"
},
"image": {
"@id": "https://www.prodrive.com/app/uploads/2026/06/jcb-hydromax-on-the-bonneville-salt-flats-scaled.jpg"
},
"inLanguage": "en-GB",
"mainEntityOfPage": {
"@id": "https://www.prodrive.com/news/prodrive-supports-jcb-hydromax/#webpage"
}
}
]
}
/news/bringing-the-super-touring-cars-era-back/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": [
"Person",
"Organization"
],
"@id": "https://www.prodrive.com/#person",
"name": "Prodrive"
},
{
"@type": "WebSite",
"@id": "https://www.prodrive.com/#website",
"url": "https://www.prodrive.com",
"name": "Prodrive",
"publisher": {
"@id": "https://www.prodrive.com/#person"
},
"inLanguage": "en-GB"
},
{
"@type": "ImageObject",
"@id": "https://www.prodrive.com/app/uploads/2026/04/MONDEO_TOURING_FRONT3Q-scaled.jpg",
"url": "https://www.prodrive.com/app/uploads/2026/04/MONDEO_TOURING_FRONT3Q-scaled.jpg",
"width": "2560",
"height": "1707",
"caption": "Ford Mondeo Touring Car in classic 2000 Super Touring Cars specification, studio three-quarter front view showcasing iconic BTCC race livery and aerodynamics",
"inLanguage": "en-GB"
},
{
"@type": "WebPage",
"@id": "https://www.prodrive.com/news/bringing-the-super-touring-cars-era-back/#webpage",
"url": "https://www.prodrive.com/news/bringing-the-super-touring-cars-era-back/",
"name": "BRINGING THE SUPER TOURING CARS ERA BACK TO LIFE - Prodrive",
"datePublished": "2026-04-16T08:13:05+01:00",
"dateModified": "2026-04-16T08:13:07+01:00",
"isPartOf": {
"@id": "https://www.prodrive.com/#website"
},
"primaryImageOfPage": {
"@id": "https://www.prodrive.com/app/uploads/2026/04/MONDEO_TOURING_FRONT3Q-scaled.jpg"
},
"inLanguage": "en-GB"
},
{
"@type": "Person",
"@id": "https://www.prodrive.com/author/dhodgkinsonprodrive-com/",
"name": "David Hodgkinson",
"url": "https://www.prodrive.com/author/dhodgkinsonprodrive-com/",
"image": {
"@type": "ImageObject",
"@id": "https://secure.gravatar.com/avatar/de6557860f3d0236b7327b9d341ac12c265a0ee17ea74747c22f75d8392ec815?s=96&d=mm&r=g",
"url": "https://secure.gravatar.com/avatar/de6557860f3d0236b7327b9d341ac12c265a0ee17ea74747c22f75d8392ec815?s=96&d=mm&r=g",
"caption": "David Hodgkinson",
"inLanguage": "en-GB"
}
},
{
"@type": "BlogPosting",
"headline": "BRINGING THE SUPER TOURING CARS ERA BACK TO LIFE - Prodrive",
"keywords": "Super Touring cars",
"datePublished": "2026-04-16T08:13:05+01:00",
"dateModified": "2026-04-16T08:13:07+01:00",
"articleSection": "Latest News, Motorsport",
"author": {
"@id": "https://www.prodrive.com/author/dhodgkinsonprodrive-com/",
"name": "David Hodgkinson"
},
"publisher": {
"@id": "https://www.prodrive.com/#person"
},
"description": "Prodrive will help bring the golden era of British Super Touring Cars back to life at the 83rd Goodwood Members’ Meeting this weekend.",
"name": "BRINGING THE SUPER TOURING CARS ERA BACK TO LIFE - Prodrive",
"@id": "https://www.prodrive.com/news/bringing-the-super-touring-cars-era-back/#richSnippet",
"isPartOf": {
"@id": "https://www.prodrive.com/news/bringing-the-super-touring-cars-era-back/#webpage"
},
"image": {
"@id": "https://www.prodrive.com/app/uploads/2026/04/MONDEO_TOURING_FRONT3Q-scaled.jpg"
},
"inLanguage": "en-GB",
"mainEntityOfPage": {
"@id": "https://www.prodrive.com/news/bringing-the-super-touring-cars-era-back/#webpage"
}
}
]
}
🛡️ Trust Signals — external proof links that back the declared identity
10Review mentions (all pages)
8External proof links (all pages)
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 2 | 2 |
| /news/a-25th-consecutive-24-hours-of-le-man-beckons-for-prodrive/ | 2 | 2 |
| /news/prodrive-supports-jcb-hydromax/ | 4 | 2 |
| /news/bringing-the-super-touring-cars-era-back/ | 2 | 2 |
Explore the other reputation pillars for Prodrive
Analysis Disclosure & Source Attribution
This page presents a snapshot of public data from Prodrive, captured on June 19, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Prodrive: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://prodrive.com to view the most current version of its content and see directly what this company is about and what it offers.