DeWitt
(https://dewitt.ch) 📸 Data Snapshot: May 26, 2026
Identity & Authority — The Lens
Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
Identity & Authority
Expert verifiability & Schema depth.
9
Impact Weight: 15 / 100
60% Reputation
Although Jérôme de Witt is identified as the founder and his name is synonymous with the brand, the technical implementation lacks Person or Organization schema to link him to a verifiable digital footprint. The schema_json is relatively basic (WebPage/Product) and lacks the ‘sameAs’ links to external authorities or institutional certifications that would solidify brand authority.
The marketing tone is highly aspirational, but it rarely makes unsubstantiated performance claims; instead, it describes mechanical functions. The one disconnect is the claim of being a ‘leader in Swiss luxury watches’ without providing market share or comparative data. Most other claims relate to technical specifications that are inherently verifiable through the product’s physical build.
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
Homepage schema
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://dewitt.ch/",
"url": "https://dewitt.ch/",
"name": "Home - DeWitt",
"isPartOf": {
"@id": "https://dewitt.ch/#website"
},
"datePublished": "2022-08-22T15:33:44+00:00",
"dateModified": "2022-11-15T16:11:35+00:00",
"breadcrumb": {
"@id": "https://dewitt.ch/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://dewitt.ch/"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://dewitt.ch/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "DEWITT"
}
]
},
{
"@type": "WebSite",
"@id": "https://dewitt.ch/#website",
"url": "https://dewitt.ch/",
"name": "DeWitt",
"description": "Mechanical machine inventions",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://dewitt.ch/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
}
]
}
/product/twenty-28-eight-grand-skeleton/
[
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://dewitt.ch/product/twenty-28-eight-grand-skeleton/",
"url": "https://dewitt.ch/product/twenty-28-eight-grand-skeleton/",
"name": "Grand Skeleton - DeWitt",
"isPartOf": {
"@id": "https://dewitt.ch/#website"
},
"primaryImageOfPage": {
"@id": "https://dewitt.ch/product/twenty-28-eight-grand-skeleton/#primaryimage"
},
"image": {
"@id": "https://dewitt.ch/product/twenty-28-eight-grand-skeleton/#primaryimage"
},
"thumbnailUrl": "https://dewitt.ch/wp-content/uploads/2022/08/twenty-8-eight-grand-skeleton.png",
"datePublished": "2022-08-26T09:01:08+00:00",
"dateModified": "2022-11-09T13:33:33+00:00",
"description": "The Twenty-28-eight Grand Skeleton has a clean and structured construction, allowing an optimal vision on the 195 pieces of the movement.",
"breadcrumb": {
"@id": "https://dewitt.ch/product/twenty-28-eight-grand-skeleton/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://dewitt.ch/product/twenty-28-eight-grand-skeleton/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://dewitt.ch/product/twenty-28-eight-grand-skeleton/#primaryimage",
"url": "https://dewitt.ch/wp-content/uploads/2022/08/twenty-8-eight-grand-skeleton.png",
"contentUrl": "https://dewitt.ch/wp-content/uploads/2022/08/twenty-8-eight-grand-skeleton.png",
"width": 800,
"height": 1097,
"caption": "DeWitt Watch Twenty-28-Eight Grand Skeleton"
},
{
"@type": "BreadcrumbList",
"@id": "https://dewitt.ch/product/twenty-28-eight-grand-skeleton/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "DEWITT",
"item": "https://dewitt.ch/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Twenty-8-Eight",
"item": "https://dewitt.ch/product-category/twenty-8-eight/"
},
{
"@type": "ListItem",
"position": 3,
"name": "Grand Skeleton"
}
]
},
{
"@type": "WebSite",
"@id": "https://dewitt.ch/#website",
"url": "https://dewitt.ch/",
"name": "DeWitt",
"description": "Mechanical machine inventions",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://dewitt.ch/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
}
]
},
{
"@context": "https://schema.org/",
"@type": "Product",
"@id": "https://dewitt.ch/product/twenty-28-eight-grand-skeleton/#product",
"name": "Grand Skeleton",
"url": "https://dewitt.ch/product/twenty-28-eight-grand-skeleton/",
"description": "With the DeWitt Grand Skeleton, the Manufacture revives its origins by developing a new movement with a strong and very «DeWitt» character, both in its aesthetics and its functions. For his skeleton manual movement, Jérôme de Witt wanted a clean and structured construction, allowing an optimal vision on the 195 pieces of the movement\r\n\r\nThe power reserve system is based on the satellite principle awarded in the Innovation category at the Grand Prix de l'Horlogerie de Genève in 2005 and is increased to 80 hours by a double barrel. The three-dimensional bridge that houses it is itself skeletonised, discovering the spiral that resides inside.\r\n\r\nThis watch also meet the very high standards of finishing that have always been adopted by the Manufacture: hand finishing, cremation, strapping, polished angling.\r\n\r\n ",
"image": "https://dewitt.ch/wp-content/uploads/2022/08/twenty-8-eight-grand-skeleton.png",
"sku": 223840,
"offers": [
{
"@type": "Offer",
"priceSpecification": [
{
"@type": "UnitPriceSpecification",
"price": "92000.00",
"priceCurrency": "CHF",
"valueAddedTaxIncluded": false,
"validThrough": "2027-12-31"
}
],
"priceValidUntil": "2027-12-31",
"availability": "https://schema.org/InStock",
"url": "https://dewitt.ch/product/twenty-28-eight-grand-skeleton/",
"seller": {
"@type": "Organization",
"name": "DeWitt",
"url": "https://dewitt.ch"
}
}
]
}
]
/product/twenty-28-eight-tourbillon-gmt/
[
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://dewitt.ch/product/twenty-28-eight-tourbillon-gmt/",
"url": "https://dewitt.ch/product/twenty-28-eight-tourbillon-gmt/",
"name": "Tourbillon GMT - DeWitt",
"isPartOf": {
"@id": "https://dewitt.ch/#website"
},
"primaryImageOfPage": {
"@id": "https://dewitt.ch/product/twenty-28-eight-tourbillon-gmt/#primaryimage"
},
"image": {
"@id": "https://dewitt.ch/product/twenty-28-eight-tourbillon-gmt/#primaryimage"
},
"thumbnailUrl": "https://dewitt.ch/wp-content/uploads/2022/12/academia-tourbillon-GMT.png",
"datePublished": "2022-08-26T08:33:11+00:00",
"dateModified": "2022-12-20T10:27:41+00:00",
"description": "New Academia TOURBILLON GMT, the perfect combination of modern aesthetic and a highly technical piece combining the GMT and the TOURBILLON",
"breadcrumb": {
"@id": "https://dewitt.ch/product/twenty-28-eight-tourbillon-gmt/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://dewitt.ch/product/twenty-28-eight-tourbillon-gmt/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://dewitt.ch/product/twenty-28-eight-tourbillon-gmt/#primaryimage",
"url": "https://dewitt.ch/wp-content/uploads/2022/12/academia-tourbillon-GMT.png",
"contentUrl": "https://dewitt.ch/wp-content/uploads/2022/12/academia-tourbillon-GMT.png",
"width": 800,
"height": 1097
},
{
"@type": "BreadcrumbList",
"@id": "https://dewitt.ch/product/twenty-28-eight-tourbillon-gmt/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "DEWITT",
"item": "https://dewitt.ch/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Novelties",
"item": "https://dewitt.ch/product-category/novelties/"
},
{
"@type": "ListItem",
"position": 3,
"name": "Tourbillon GMT"
}
]
},
{
"@type": "WebSite",
"@id": "https://dewitt.ch/#website",
"url": "https://dewitt.ch/",
"name": "DeWitt",
"description": "Mechanical machine inventions",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://dewitt.ch/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
}
]
},
{
"@context": "https://schema.org/",
"@type": "Product",
"@id": "https://dewitt.ch/product/twenty-28-eight-tourbillon-gmt/#product",
"name": "Tourbillon GMT",
"url": "https://dewitt.ch/product/twenty-28-eight-tourbillon-gmt/",
"description": "The Academia TOURBILLON GMT watch is the perfect combination of a resolutely modern aesthetic and a highly technical piece combining two specialties that the DeWitt Manufacture has mastered for many years: the GMT and the TOURBILLON. Combining the most subtle materials, finishes and colours to obtain an exceptional time grade.",
"image": "https://dewitt.ch/wp-content/uploads/2022/12/academia-tourbillon-GMT.png",
"sku": 223838,
"offers": [
{
"@type": "Offer",
"priceSpecification": [
{
"@type": "UnitPriceSpecification",
"price": "89000.00",
"priceCurrency": "CHF",
"valueAddedTaxIncluded": false,
"validThrough": "2027-12-31"
}
],
"priceValidUntil": "2027-12-31",
"availability": "https://schema.org/InStock",
"url": "https://dewitt.ch/product/twenty-28-eight-tourbillon-gmt/",
"seller": {
"@type": "Organization",
"name": "DeWitt",
"url": "https://dewitt.ch"
}
}
]
}
]
/product/academia-endless-racing/
[
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://dewitt.ch/product/academia-endless-racing/",
"url": "https://dewitt.ch/product/academia-endless-racing/",
"name": "Endless Racing - DeWitt",
"isPartOf": {
"@id": "https://dewitt.ch/#website"
},
"primaryImageOfPage": {
"@id": "https://dewitt.ch/product/academia-endless-racing/#primaryimage"
},
"image": {
"@id": "https://dewitt.ch/product/academia-endless-racing/#primaryimage"
},
"thumbnailUrl": "https://dewitt.ch/wp-content/uploads/2022/11/academia-endless-racing-soldat-red.png",
"datePublished": "2022-11-07T13:08:14+00:00",
"dateModified": "2022-12-14T12:06:35+00:00",
"description": "The New DeWitt Academia Endless Drive Racing unveils an original design with a strong character and an endless screw as the centrepiece of its dial",
"breadcrumb": {
"@id": "https://dewitt.ch/product/academia-endless-racing/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://dewitt.ch/product/academia-endless-racing/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://dewitt.ch/product/academia-endless-racing/#primaryimage",
"url": "https://dewitt.ch/wp-content/uploads/2022/11/academia-endless-racing-soldat-red.png",
"contentUrl": "https://dewitt.ch/wp-content/uploads/2022/11/academia-endless-racing-soldat-red.png",
"width": 800,
"height": 1097,
"caption": "Dewitt Watch Academia Endless Racing Red"
},
{
"@type": "BreadcrumbList",
"@id": "https://dewitt.ch/product/academia-endless-racing/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "DEWITT",
"item": "https://dewitt.ch/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Academia",
"item": "https://dewitt.ch/product-category/academia/"
},
{
"@type": "ListItem",
"position": 3,
"name": "Endless Racing"
}
]
},
{
"@type": "WebSite",
"@id": "https://dewitt.ch/#website",
"url": "https://dewitt.ch/",
"name": "DeWitt",
"description": "Mechanical machine inventions",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://dewitt.ch/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
}
]
},
{
"@context": "https://schema.org/",
"@type": "Product",
"@id": "https://dewitt.ch/product/academia-endless-racing/#product",
"name": "Endless Racing",
"url": "https://dewitt.ch/product/academia-endless-racing/",
"description": "The first thing that strikes is the unique design of the skeleton dial of the new DeWitt Academia Endless Drive Racing where a worm, a reference to car mechanics, the favorite territory of inspiration of the brand’s founder, Count Jérôme de Witt, turns in its center. The curves of the screw in unidirectional motion denote an irreversible rotation that fascinates its observer and that imposes itself on him as an allegory of time. Both in terms of aesthetics and function, the piece fits perfectly into the DeWitt line of creations with an assertive and unique character.",
"image": "https://dewitt.ch/wp-content/uploads/2022/11/academia-endless-racing-soldat-red.png",
"sku": 228382,
"offers": [
{
"@type": "Offer",
"priceSpecification": [
{
"@type": "UnitPriceSpecification",
"price": "29990.00",
"priceCurrency": "CHF",
"valueAddedTaxIncluded": false,
"validThrough": "2027-12-31"
}
],
"priceValidUntil": "2027-12-31",
"availability": "https://schema.org/InStock",
"url": "https://dewitt.ch/product/academia-endless-racing/",
"seller": {
"@type": "Organization",
"name": "DeWitt",
"url": "https://dewitt.ch"
}
}
]
}
]
🛡️ Trust Signals — external proof links that back the declared identity
182Review mentions (all pages)
4External proof links (all pages)
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 48 | 1 |
| /product/twenty-28-eight-grand-skeleton/ | 44 | 1 |
| /product/twenty-28-eight-tourbillon-gmt/ | 44 | 1 |
| /product/academia-endless-racing/ | 46 | 1 |
Explore the other reputation pillars for DeWitt
Analysis Disclosure & Source Attribution
This page presents a snapshot of public data from DeWitt, captured on May 26, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to DeWitt: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://dewitt.ch to view the most current version of its content and see directly what this company is about and what it offers.