Crete Carrier Corporation
(https://cretecarrier.com) 📸 Data Snapshot: May 26, 2026
Trust & Proof — The Lens
Count trust words (review, testimonial, rating, verified) against real outbound proof links (Google, Trustpilot, Clutch, G2, Yelp). Lots of trust language with zero verification links is trust theatre. Unlinked logo galleries count against it.
Trust & Proof
Verifiable evidence vs. Trust Theatre.
12
Impact Weight: 20 / 100
60% Reputation
Trust theatre is minimal. While the site mentions being an industry leader, it avoids the standard clutter of unverified five-star review badges or generic Fortune 500 logos. It displays a review_count of 7 with a proof_links_count of 1, suggesting internal tracking rather than external validation. However, the site replaces traditional trust theatre with high-transparency proof: actual video content from named executives like COO Tim Aschoff and President Erick Kutter, which provides more substance than a generic badge.
The proof density is robust, with a high ratio of verifiable evidence. Evidence includes the specific count of terminals (20), the age of the company (50+ years), the geographical coverage (48 states), and current dated content (Weekly Update from May 21, 2026). The presence of actual physical addresses for 20 terminals provides a level of verification rarely seen in purely digital logistics brokerage sites.
Trust & Proof is read by weighing trust language against real verification. Below is the page-by-page tally of review mentions and external proof links, then the schema markup that may (or may not) declare verifiable ratings and identity proof.
🛡️ Trust Signals — reviews, proof links, trust-theatre check
28Review mentions (all pages)
4External proof links (all pages)
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 7 | 1 |
| /video-archive/ | 7 | 1 |
| /contact-us/ | 7 | 1 |
| /our-locations/ | 7 | 1 |
🔗 Identity & Technical Layer — schema JSON-LD: declared ratings, reviews & identity proof
Homepage schema
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://cretecarrier.com/",
"url": "https://cretecarrier.com/",
"name": "Home » Crete Carrier Corporation - Nationwide Trucking",
"isPartOf": {
"@id": "https://cretecarrier.com/#website"
},
"about": {
"@id": "https://cretecarrier.com/#organization"
},
"primaryImageOfPage": {
"@id": "https://cretecarrier.com/#primaryimage"
},
"image": {
"@id": "https://cretecarrier.com/#primaryimage"
},
"thumbnailUrl": "https://cretecarrier.com/wp-content/uploads/2022/05/shop-building-facade-tight.jpg",
"datePublished": "2020-07-15T14:07:24+00:00",
"dateModified": "2026-05-22T13:13:18+00:00",
"description": "Crete Carrier Corporation has been a leader in the national trucking industry from our headquarters in Lincoln, Nebraska for over 50 years.",
"breadcrumb": {
"@id": "https://cretecarrier.com/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://cretecarrier.com/"
]
}
],
"video": [
{
"@id": "https://cretecarrier.com/#video"
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://cretecarrier.com/#primaryimage",
"url": "https://cretecarrier.com/wp-content/uploads/2022/05/shop-building-facade-tight.jpg",
"contentUrl": "https://cretecarrier.com/wp-content/uploads/2022/05/shop-building-facade-tight.jpg",
"width": 1000,
"height": 750,
"caption": "Lincoln, Nebraska driver shop building front facade"
},
{
"@type": "BreadcrumbList",
"@id": "https://cretecarrier.com/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home"
}
]
},
{
"@type": "WebSite",
"@id": "https://cretecarrier.com/#website",
"url": "https://cretecarrier.com/",
"name": "Crete Carrier Corporation",
"description": "There are no shortcuts.",
"publisher": {
"@id": "https://cretecarrier.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://cretecarrier.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
},
{
"@type": "Organization",
"@id": "https://cretecarrier.com/#organization",
"name": "Crete Carrier Corporation",
"url": "https://cretecarrier.com/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://cretecarrier.com/#/schema/logo/image/",
"url": "https://cretecarrier.com/wp-content/uploads/2020/08/crete-carrier-corp-logo2.png",
"contentUrl": "https://cretecarrier.com/wp-content/uploads/2020/08/crete-carrier-corp-logo2.png",
"width": 400,
"height": 134,
"caption": "Crete Carrier Corporation"
},
"image": {
"@id": "https://cretecarrier.com/#/schema/logo/image/"
},
"sameAs": [
"https://www.facebook.com/CreteCarrierCorporation/",
"https://x.com/CreteCarrier",
"https://www.instagram.com/cretecarrier/?hl=en",
"https://www.linkedin.com/company/crete-carrier-corporation/",
"https://www.youtube.com/channel/UC3dIuVKq9abE16fXNyVoWmg"
]
},
{
"@type": "VideoObject",
"@id": "https://cretecarrier.com/#video",
"name": "Home » Crete Carrier Corporation - Nationwide Trucking",
"isPartOf": {
"@id": "https://cretecarrier.com/"
},
"thumbnailUrl": "https://cretecarrier.com/wp-content/uploads/2022/05/shop-building-facade-tight.jpg",
"description": "Crete Carrier Corporation has been a leader in the national trucking industry from our headquarters in Lincoln, Nebraska for over 50 years.",
"uploadDate": "2020-07-15T14:07:24+00:00",
"contentUrl": "/wp-content/uploads/2026/03/sunrise-exit_720p_v1-720p.mp4",
"isFamilyFriendly": true,
"inLanguage": "en-US"
}
]
}
/video-archive/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://cretecarrier.com/video-archive/",
"url": "https://cretecarrier.com/video-archive/",
"name": "Video Archive » Crete Carrier Corporation",
"isPartOf": {
"@id": "https://cretecarrier.com/#website"
},
"primaryImageOfPage": {
"@id": "https://cretecarrier.com/video-archive/#primaryimage"
},
"image": {
"@id": "https://cretecarrier.com/video-archive/#primaryimage"
},
"thumbnailUrl": "https://cretecarrier.com/wp-content/uploads/2026/01/video-archive-feature2.jpg",
"datePublished": "2026-01-14T18:16:52+00:00",
"dateModified": "2026-05-22T13:14:29+00:00",
"description": "Keep up to date on the latest news at Crete, Shaffer, and the trucking industry as a whole from our curated archive of video content.",
"breadcrumb": {
"@id": "https://cretecarrier.com/video-archive/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://cretecarrier.com/video-archive/"
]
}
],
"video": [
{
"@id": "https://cretecarrier.com/video-archive/#video"
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://cretecarrier.com/video-archive/#primaryimage",
"url": "https://cretecarrier.com/wp-content/uploads/2026/01/video-archive-feature2.jpg",
"contentUrl": "https://cretecarrier.com/wp-content/uploads/2026/01/video-archive-feature2.jpg",
"width": 1200,
"height": 628,
"caption": "A Crete truck is parked at a scenic turnout spot in western Wyoming. Red rocks and cloudy blue skies are visible in the background."
},
{
"@type": "BreadcrumbList",
"@id": "https://cretecarrier.com/video-archive/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://cretecarrier.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Video Archive"
}
]
},
{
"@type": "WebSite",
"@id": "https://cretecarrier.com/#website",
"url": "https://cretecarrier.com/",
"name": "Crete Carrier Corporation",
"description": "There are no shortcuts.",
"publisher": {
"@id": "https://cretecarrier.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://cretecarrier.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
},
{
"@type": "Organization",
"@id": "https://cretecarrier.com/#organization",
"name": "Crete Carrier Corporation",
"url": "https://cretecarrier.com/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://cretecarrier.com/#/schema/logo/image/",
"url": "https://cretecarrier.com/wp-content/uploads/2020/08/crete-carrier-corp-logo2.png",
"contentUrl": "https://cretecarrier.com/wp-content/uploads/2020/08/crete-carrier-corp-logo2.png",
"width": 400,
"height": 134,
"caption": "Crete Carrier Corporation"
},
"image": {
"@id": "https://cretecarrier.com/#/schema/logo/image/"
},
"sameAs": [
"https://www.facebook.com/CreteCarrierCorporation/",
"https://x.com/CreteCarrier",
"https://www.instagram.com/cretecarrier/?hl=en",
"https://www.linkedin.com/company/crete-carrier-corporation/",
"https://www.youtube.com/channel/UC3dIuVKq9abE16fXNyVoWmg"
]
},
{
"@type": "VideoObject",
"@id": "https://cretecarrier.com/video-archive/#video",
"name": "Video Archive » Crete Carrier Corporation",
"isPartOf": {
"@id": "https://cretecarrier.com/video-archive/"
},
"thumbnailUrl": "https://cretecarrier.com/wp-content/uploads/2026/01/v0we4g0nfus.jpg",
"description": "Keep up to date on the latest news at Crete, Shaffer, and the trucking industry as a whole from our curated archive of video content.",
"uploadDate": "2026-01-14T12:16:52+00:00",
"width": 480,
"height": 270,
"embedUrl": "https://www.youtube.com/embed/V0wE4g0NFus",
"duration": "PT2M17S",
"isFamilyFriendly": true,
"inLanguage": "en-US"
}
]
}
/contact-us/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://cretecarrier.com/contact-us/",
"url": "https://cretecarrier.com/contact-us/",
"name": "Contact Us » Crete Carrier Corporation - Nationwide Trucking",
"isPartOf": {
"@id": "https://cretecarrier.com/#website"
},
"primaryImageOfPage": {
"@id": "https://cretecarrier.com/contact-us/#primaryimage"
},
"image": {
"@id": "https://cretecarrier.com/contact-us/#primaryimage"
},
"thumbnailUrl": "https://cretecarrier.com/wp-content/uploads/2022/07/crete-truck-and-trailer-sunrise.jpg",
"datePublished": "2020-08-25T15:40:12+00:00",
"dateModified": "2026-01-30T18:45:20+00:00",
"description": "Contact us today! Crete Carrier has dry van, refrigerated, and flat bed trucking divisions, as well as a full office and shop support staff.",
"breadcrumb": {
"@id": "https://cretecarrier.com/contact-us/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://cretecarrier.com/contact-us/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://cretecarrier.com/contact-us/#primaryimage",
"url": "https://cretecarrier.com/wp-content/uploads/2022/07/crete-truck-and-trailer-sunrise.jpg",
"contentUrl": "https://cretecarrier.com/wp-content/uploads/2022/07/crete-truck-and-trailer-sunrise.jpg",
"width": 1200,
"height": 420,
"caption": "Crete Carrier truck and dryvan at sunrise"
},
{
"@type": "BreadcrumbList",
"@id": "https://cretecarrier.com/contact-us/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://cretecarrier.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Contact Us"
}
]
},
{
"@type": "WebSite",
"@id": "https://cretecarrier.com/#website",
"url": "https://cretecarrier.com/",
"name": "Crete Carrier Corporation",
"description": "There are no shortcuts.",
"publisher": {
"@id": "https://cretecarrier.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://cretecarrier.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
},
{
"@type": "Organization",
"@id": "https://cretecarrier.com/#organization",
"name": "Crete Carrier Corporation",
"url": "https://cretecarrier.com/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://cretecarrier.com/#/schema/logo/image/",
"url": "https://cretecarrier.com/wp-content/uploads/2020/08/crete-carrier-corp-logo2.png",
"contentUrl": "https://cretecarrier.com/wp-content/uploads/2020/08/crete-carrier-corp-logo2.png",
"width": 400,
"height": 134,
"caption": "Crete Carrier Corporation"
},
"image": {
"@id": "https://cretecarrier.com/#/schema/logo/image/"
},
"sameAs": [
"https://www.facebook.com/CreteCarrierCorporation/",
"https://x.com/CreteCarrier",
"https://www.instagram.com/cretecarrier/?hl=en",
"https://www.linkedin.com/company/crete-carrier-corporation/",
"https://www.youtube.com/channel/UC3dIuVKq9abE16fXNyVoWmg"
]
}
]
}
/our-locations/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://cretecarrier.com/our-locations/",
"url": "https://cretecarrier.com/our-locations/",
"name": "Our Locations » Crete Carrier Corporation",
"isPartOf": {
"@id": "https://cretecarrier.com/#website"
},
"primaryImageOfPage": {
"@id": "https://cretecarrier.com/our-locations/#primaryimage"
},
"image": {
"@id": "https://cretecarrier.com/our-locations/#primaryimage"
},
"thumbnailUrl": "https://cretecarrier.com/wp-content/uploads/2022/06/crete-headquarters-drone-view-sunrise.jpg",
"datePublished": "2022-08-01T21:28:20+00:00",
"dateModified": "2026-01-30T18:38:03+00:00",
"description": "Crete Carrier Corporation's 20 terminal locations span the entire lower 48 states in the U.S. Contact any of our locations for more details.",
"breadcrumb": {
"@id": "https://cretecarrier.com/our-locations/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://cretecarrier.com/our-locations/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://cretecarrier.com/our-locations/#primaryimage",
"url": "https://cretecarrier.com/wp-content/uploads/2022/06/crete-headquarters-drone-view-sunrise.jpg",
"contentUrl": "https://cretecarrier.com/wp-content/uploads/2022/06/crete-headquarters-drone-view-sunrise.jpg",
"width": 800,
"height": 533,
"caption": "Crete Carrier Corporation corporate headquarters in Lincoln, Nebraska"
},
{
"@type": "BreadcrumbList",
"@id": "https://cretecarrier.com/our-locations/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://cretecarrier.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Our Locations"
}
]
},
{
"@type": "WebSite",
"@id": "https://cretecarrier.com/#website",
"url": "https://cretecarrier.com/",
"name": "Crete Carrier Corporation",
"description": "There are no shortcuts.",
"publisher": {
"@id": "https://cretecarrier.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://cretecarrier.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
},
{
"@type": "Organization",
"@id": "https://cretecarrier.com/#organization",
"name": "Crete Carrier Corporation",
"url": "https://cretecarrier.com/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://cretecarrier.com/#/schema/logo/image/",
"url": "https://cretecarrier.com/wp-content/uploads/2020/08/crete-carrier-corp-logo2.png",
"contentUrl": "https://cretecarrier.com/wp-content/uploads/2020/08/crete-carrier-corp-logo2.png",
"width": 400,
"height": 134,
"caption": "Crete Carrier Corporation"
},
"image": {
"@id": "https://cretecarrier.com/#/schema/logo/image/"
},
"sameAs": [
"https://www.facebook.com/CreteCarrierCorporation/",
"https://x.com/CreteCarrier",
"https://www.instagram.com/cretecarrier/?hl=en",
"https://www.linkedin.com/company/crete-carrier-corporation/",
"https://www.youtube.com/channel/UC3dIuVKq9abE16fXNyVoWmg"
]
}
]
}
Explore the other reputation pillars for Crete Carrier Corporation
Analysis Disclosure & Source Attribution
This page presents a snapshot of public data from Crete Carrier Corporation, captured on May 26, 2026, to show how machine logic reads Trust & Proof signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Crete Carrier Corporation: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://cretecarrier.com to view the most current version of its content and see directly what this company is about and what it offers.