B
Reputation Level
Marketing, SEO & Advertising Agencies
54.9 Avg Reputation
Based on 1856 businesses audited.
Brand AI Reputation
Marketing, SEO & Advertising Agencies Reputation: Advertising Standards Authority (ASA) | Committee of Advertising Practice (CAP) (www.asa.org.uk)
https://www.asa.org.uk
📍 Industry: Marketing, SEO & Advertising Agencies
95
Reputation / 100
This site is the forensic standard for substance over signal. It does not sell; it enforces, making it the most ‘BS-free’ entity in the provided industry category.
Info Density
Power-words vs. Substance ratio.
29
97% Reputation
View evidence →
Semantic Coherence
Homepage promise vs. Sub-page reality.
20
100% Reputation
View evidence →
Trust & Proof
Verifiable evidence vs. Trust Theatre.
20
100% Reputation
View evidence →
Commodity Fingerprint
Detection of industry clichés/templates.
15
100% Reputation
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Identity & Authority
Expert verifiability & Schema depth.
11
73% Reputation
View evidence →
Marketing, SEO & Advertising Agencies Reputation: Advertising Standards Authority (ASA) | Committee of Advertising Practice (CAP) (www.asa.org.uk)
Reputation: 95 / 100
The site is identified in the crawl as part of the Marketing and Advertising sector, but specifically functions as the UK’s independent regulator. It provides the antithesis of agency marketing fluff by documenting enforcement actions and providing technical compliance advice for the industry.
“The score of 95 is driven almost entirely by the technical absence of structured data (4 points) and a single marginally vague H1 on the homepage (1 point). The site is otherwise a model of high-density, substantiative content.”
Verified Analysis Date: May 21, 2026
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