Identity & Authority: LiveRamp – Signal Evidence & AI Readability

LiveRamp

(https://liveramp.uk) 📸 Data Snapshot: May 21, 2026
Identity & Authority — The Lens

Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.

Identity & Authority Expert verifiability & Schema depth.
14 Impact Weight: 15 / 100
93% Reputation

Authority is well-established through high-profile industry quotes from named leaders such as Sam Taylor (British Gas) and Christine Maguire (Tripadvisor). The schema identity is properly configured as an Organization with detailed address and social sameAs links, matching the site’s global enterprise claims. There is no expert gap; the individuals cited are verifiable high-level executives at major corporations.

There is a strong connection between performance claims and demonstrated outcomes. The site cites specific results such as a ‘7-figure incremental revenue lift’ for LOOKFANTASTIC and a ‘10% media budget reinvestment’ for British Gas. These are not vague assertions but specific financial outcomes tied to named clients, which is the highest form of substance in marketing.

Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.

🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
Homepage schema
[
    {
        "@context": "https://schema.org",
        "@graph": [
            {
                "@type": "WebPage",
                "@id": "https://liveramp.uk/",
                "url": "https://liveramp.uk/",
                "name": "The Data Collaboration Platform of Choice | LiveRamp",
                "isPartOf": {
                    "@id": "https://liveramp.uk/#website"
                },
                "datePublished": "2021-11-17T19:50:41+00:00",
                "dateModified": "2025-01-13T18:38:26+00:00",
                "description": "Discover the possibilities with data collaboration. Unlock new audiences and insights, build customer loyalty, and launch a new era of growth with LiveRamp.",
                "breadcrumb": {
                    "@id": "https://liveramp.uk/#breadcrumb"
                },
                "inLanguage": "en-GB",
                "potentialAction": [
                    {
                        "@type": "ReadAction",
                        "target": [
                            "https://liveramp.uk/"
                        ]
                    }
                ]
            },
            {
                "@type": "BreadcrumbList",
                "@id": "https://liveramp.uk/#breadcrumb",
                "itemListElement": [
                    {
                        "@type": "ListItem",
                        "position": 1,
                        "name": "Home"
                    }
                ]
            },
            {
                "@type": "WebSite",
                "@id": "https://liveramp.uk/#website",
                "url": "https://liveramp.uk/",
                "name": "LiveRamp",
                "description": "Site for LiveRamp UK",
                "potentialAction": [
                    {
                        "@type": "SearchAction",
                        "target": {
                            "@type": "EntryPoint",
                            "urlTemplate": "https://liveramp.uk/?s={search_term_string}"
                        },
                        "query-input": {
                            "@type": "PropertyValueSpecification",
                            "valueRequired": true,
                            "valueName": "search_term_string"
                        }
                    }
                ],
                "inLanguage": "en-GB"
            }
        ]
    },
    {
        "@context": "http://schema.org",
        "@type": "Organization",
        "name": "LiveRamp",
        "logo": "https://liveramp.uk/wp-content/uploads/2022/02/Group@2x-e1644173588146-1.png",
        "description": "LiveRamp provides the identity platform leveraged by enterprise marketers and their partners to deliver innovative products and exceptional experiences. The LiveRamp platform connects people, data, and devices across the digital and physical world, powering the people-based marketing revolution and allowing consumers to safely connect with the brands and products they love.",
        "url": "https://liveramp.uk",
        "sameAs": [
            "https://www.linkedin.com/company/liveramp/",
            "https://www.facebook.com/LiveRamp",
            "https://twitter.com/LiveRamp",
            "https://www.youtube.com/channel/UCQ5nBw1GCjTAkBvjsXx0VZw"
        ],
        "contactPoint": {
            "@type": "ContactPoint",
            "telephone": "+1-866-352-3267",
            "contactType": "Customer Service",
            "email": "",
            "contactOption": "",
            "areaServed": "",
            "availableLanguage": null
        },
        "address": {
            "@type": "PostalAddress",
            "addressCountry": "United States",
            "addressLocality": "San Francisco",
            "addressRegion": "CA",
            "postalCode": "94104",
            "streetAddress": "225 Bush Street, 17th Floor"
        }
    }
]
/contact/
[
    {
        "@context": "https://schema.org",
        "@graph": [
            {
                "@type": "WebPage",
                "@id": "https://liveramp.uk/contact/",
                "url": "https://liveramp.uk/contact/",
                "name": "Contact Us | LiveRamp",
                "isPartOf": {
                    "@id": "https://liveramp.uk/#website"
                },
                "datePublished": "2022-02-04T18:29:34+00:00",
                "dateModified": "2024-06-20T13:27:09+00:00",
                "description": "Find out how you can maximise the value from data and strengthen customer relationships. Contact us today!",
                "breadcrumb": {
                    "@id": "https://liveramp.uk/contact/#breadcrumb"
                },
                "inLanguage": "en-GB",
                "potentialAction": [
                    {
                        "@type": "ReadAction",
                        "target": [
                            "https://liveramp.uk/contact/"
                        ]
                    }
                ]
            },
            {
                "@type": "BreadcrumbList",
                "@id": "https://liveramp.uk/contact/#breadcrumb",
                "itemListElement": [
                    {
                        "@type": "ListItem",
                        "position": 1,
                        "name": "Home",
                        "item": "https://liveramp.uk/"
                    },
                    {
                        "@type": "ListItem",
                        "position": 2,
                        "name": "Contact Us"
                    }
                ]
            },
            {
                "@type": "WebSite",
                "@id": "https://liveramp.uk/#website",
                "url": "https://liveramp.uk/",
                "name": "LiveRamp",
                "description": "Site for LiveRamp UK",
                "potentialAction": [
                    {
                        "@type": "SearchAction",
                        "target": {
                            "@type": "EntryPoint",
                            "urlTemplate": "https://liveramp.uk/?s={search_term_string}"
                        },
                        "query-input": {
                            "@type": "PropertyValueSpecification",
                            "valueRequired": true,
                            "valueName": "search_term_string"
                        }
                    }
                ],
                "inLanguage": "en-GB"
            }
        ]
    },
    {
        "@context": "http://schema.org",
        "@type": "Organization",
        "name": "LiveRamp",
        "logo": "https://liveramp.uk/wp-content/uploads/2022/02/Group@2x-e1644173588146-1.png",
        "description": "LiveRamp provides the identity platform leveraged by enterprise marketers and their partners to deliver innovative products and exceptional experiences. The LiveRamp platform connects people, data, and devices across the digital and physical world, powering the people-based marketing revolution and allowing consumers to safely connect with the brands and products they love.",
        "url": "https://liveramp.uk",
        "sameAs": [
            "https://www.linkedin.com/company/liveramp/",
            "https://www.facebook.com/LiveRamp",
            "https://twitter.com/LiveRamp",
            "https://www.youtube.com/channel/UCQ5nBw1GCjTAkBvjsXx0VZw"
        ],
        "contactPoint": {
            "@type": "ContactPoint",
            "telephone": "+1-866-352-3267",
            "contactType": "Customer Service",
            "email": "",
            "contactOption": "",
            "areaServed": "",
            "availableLanguage": null
        },
        "address": {
            "@type": "PostalAddress",
            "addressCountry": "United States",
            "addressLocality": "San Francisco",
            "addressRegion": "CA",
            "postalCode": "94104",
            "streetAddress": "225 Bush Street, 17th Floor"
        }
    }
]
/solutions/consumer-data-strategy/
[
    {
        "@context": "https://schema.org",
        "@graph": [
            {
                "@type": "WebPage",
                "@id": "https://liveramp.uk/solutions/consumer-data-strategy/",
                "url": "https://liveramp.uk/solutions/consumer-data-strategy/",
                "name": "Consumer Data Strategy | LiveRamp",
                "isPartOf": {
                    "@id": "https://liveramp.uk/#website"
                },
                "datePublished": "2024-05-22T16:23:12+00:00",
                "dateModified": "2024-07-25T14:55:52+00:00",
                "description": "LiveRamp helps companies with limited first-party data build a comprehensive and resilient consumer data strategy with access to high-quality data sources.",
                "breadcrumb": {
                    "@id": "https://liveramp.uk/solutions/consumer-data-strategy/#breadcrumb"
                },
                "inLanguage": "en-GB",
                "potentialAction": [
                    {
                        "@type": "ReadAction",
                        "target": [
                            "https://liveramp.uk/solutions/consumer-data-strategy/"
                        ]
                    }
                ]
            },
            {
                "@type": "BreadcrumbList",
                "@id": "https://liveramp.uk/solutions/consumer-data-strategy/#breadcrumb",
                "itemListElement": [
                    {
                        "@type": "ListItem",
                        "position": 1,
                        "name": "Home",
                        "item": "https://liveramp.uk/"
                    },
                    {
                        "@type": "ListItem",
                        "position": 2,
                        "name": "Solutions",
                        "item": "https://liveramp.uk/solutions/"
                    },
                    {
                        "@type": "ListItem",
                        "position": 3,
                        "name": "Solutions: Consumer Data Strategy"
                    }
                ]
            },
            {
                "@type": "WebSite",
                "@id": "https://liveramp.uk/#website",
                "url": "https://liveramp.uk/",
                "name": "LiveRamp",
                "description": "Site for LiveRamp UK",
                "potentialAction": [
                    {
                        "@type": "SearchAction",
                        "target": {
                            "@type": "EntryPoint",
                            "urlTemplate": "https://liveramp.uk/?s={search_term_string}"
                        },
                        "query-input": {
                            "@type": "PropertyValueSpecification",
                            "valueRequired": true,
                            "valueName": "search_term_string"
                        }
                    }
                ],
                "inLanguage": "en-GB"
            }
        ]
    },
    {
        "@context": "http://schema.org",
        "@type": "Organization",
        "name": "LiveRamp",
        "logo": "https://liveramp.uk/wp-content/uploads/2022/02/Group@2x-e1644173588146-1.png",
        "description": "LiveRamp provides the identity platform leveraged by enterprise marketers and their partners to deliver innovative products and exceptional experiences. The LiveRamp platform connects people, data, and devices across the digital and physical world, powering the people-based marketing revolution and allowing consumers to safely connect with the brands and products they love.",
        "url": "https://liveramp.uk",
        "sameAs": [
            "https://www.linkedin.com/company/liveramp/",
            "https://www.facebook.com/LiveRamp",
            "https://twitter.com/LiveRamp",
            "https://www.youtube.com/channel/UCQ5nBw1GCjTAkBvjsXx0VZw"
        ],
        "contactPoint": {
            "@type": "ContactPoint",
            "telephone": "+1-866-352-3267",
            "contactType": "Customer Service",
            "email": "",
            "contactOption": "",
            "areaServed": "",
            "availableLanguage": null
        },
        "address": {
            "@type": "PostalAddress",
            "addressCountry": "United States",
            "addressLocality": "San Francisco",
            "addressRegion": "CA",
            "postalCode": "94104",
            "streetAddress": "225 Bush Street, 17th Floor"
        }
    }
]
/solutions/enterprise-identity/
[
    {
        "@context": "https://schema.org",
        "@graph": [
            {
                "@type": "WebPage",
                "@id": "https://liveramp.uk/solutions/enterprise-identity/",
                "url": "https://liveramp.uk/solutions/enterprise-identity/",
                "name": "Enterprise Identity - Unified Customer View | LiveRamp",
                "isPartOf": {
                    "@id": "https://liveramp.uk/#website"
                },
                "datePublished": "2024-05-22T16:27:45+00:00",
                "dateModified": "2024-07-25T14:53:47+00:00",
                "description": "LiveRamp helps companies create a unified and connected customer view with enterprise identity to power collaboration and excellence across the organisation.",
                "breadcrumb": {
                    "@id": "https://liveramp.uk/solutions/enterprise-identity/#breadcrumb"
                },
                "inLanguage": "en-GB",
                "potentialAction": [
                    {
                        "@type": "ReadAction",
                        "target": [
                            "https://liveramp.uk/solutions/enterprise-identity/"
                        ]
                    }
                ]
            },
            {
                "@type": "BreadcrumbList",
                "@id": "https://liveramp.uk/solutions/enterprise-identity/#breadcrumb",
                "itemListElement": [
                    {
                        "@type": "ListItem",
                        "position": 1,
                        "name": "Home",
                        "item": "https://liveramp.uk/"
                    },
                    {
                        "@type": "ListItem",
                        "position": 2,
                        "name": "Solutions",
                        "item": "https://liveramp.uk/solutions/"
                    },
                    {
                        "@type": "ListItem",
                        "position": 3,
                        "name": "Solutions: Enterprise Identity"
                    }
                ]
            },
            {
                "@type": "WebSite",
                "@id": "https://liveramp.uk/#website",
                "url": "https://liveramp.uk/",
                "name": "LiveRamp",
                "description": "Site for LiveRamp UK",
                "potentialAction": [
                    {
                        "@type": "SearchAction",
                        "target": {
                            "@type": "EntryPoint",
                            "urlTemplate": "https://liveramp.uk/?s={search_term_string}"
                        },
                        "query-input": {
                            "@type": "PropertyValueSpecification",
                            "valueRequired": true,
                            "valueName": "search_term_string"
                        }
                    }
                ],
                "inLanguage": "en-GB"
            }
        ]
    },
    {
        "@context": "http://schema.org",
        "@type": "Organization",
        "name": "LiveRamp",
        "logo": "https://liveramp.uk/wp-content/uploads/2022/02/Group@2x-e1644173588146-1.png",
        "description": "LiveRamp provides the identity platform leveraged by enterprise marketers and their partners to deliver innovative products and exceptional experiences. The LiveRamp platform connects people, data, and devices across the digital and physical world, powering the people-based marketing revolution and allowing consumers to safely connect with the brands and products they love.",
        "url": "https://liveramp.uk",
        "sameAs": [
            "https://www.linkedin.com/company/liveramp/",
            "https://www.facebook.com/LiveRamp",
            "https://twitter.com/LiveRamp",
            "https://www.youtube.com/channel/UCQ5nBw1GCjTAkBvjsXx0VZw"
        ],
        "contactPoint": {
            "@type": "ContactPoint",
            "telephone": "+1-866-352-3267",
            "contactType": "Customer Service",
            "email": "",
            "contactOption": "",
            "areaServed": "",
            "availableLanguage": null
        },
        "address": {
            "@type": "PostalAddress",
            "addressCountry": "United States",
            "addressLocality": "San Francisco",
            "addressRegion": "CA",
            "postalCode": "94104",
            "streetAddress": "225 Bush Street, 17th Floor"
        }
    }
]
/solutions/marketing-impact/
[
    {
        "@context": "https://schema.org",
        "@graph": [
            {
                "@type": "WebPage",
                "@id": "https://liveramp.uk/solutions/marketing-impact/",
                "url": "https://liveramp.uk/solutions/marketing-impact/",
                "name": "Marketing Impact - Return on Marketing Investment | LiveRamp",
                "isPartOf": {
                    "@id": "https://liveramp.uk/#website"
                },
                "datePublished": "2024-05-22T16:20:29+00:00",
                "dateModified": "2024-07-25T14:54:28+00:00",
                "description": "Maximise marketing impact and investments, turn marketing into a powerful revenue driver, and find ways to drive new efficiencies and growth with LiveRamp.",
                "breadcrumb": {
                    "@id": "https://liveramp.uk/solutions/marketing-impact/#breadcrumb"
                },
                "inLanguage": "en-GB",
                "potentialAction": [
                    {
                        "@type": "ReadAction",
                        "target": [
                            "https://liveramp.uk/solutions/marketing-impact/"
                        ]
                    }
                ]
            },
            {
                "@type": "BreadcrumbList",
                "@id": "https://liveramp.uk/solutions/marketing-impact/#breadcrumb",
                "itemListElement": [
                    {
                        "@type": "ListItem",
                        "position": 1,
                        "name": "Home",
                        "item": "https://liveramp.uk/"
                    },
                    {
                        "@type": "ListItem",
                        "position": 2,
                        "name": "Solutions",
                        "item": "https://liveramp.uk/solutions/"
                    },
                    {
                        "@type": "ListItem",
                        "position": 3,
                        "name": "Solutions: Marketing Impact"
                    }
                ]
            },
            {
                "@type": "WebSite",
                "@id": "https://liveramp.uk/#website",
                "url": "https://liveramp.uk/",
                "name": "LiveRamp",
                "description": "Site for LiveRamp UK",
                "potentialAction": [
                    {
                        "@type": "SearchAction",
                        "target": {
                            "@type": "EntryPoint",
                            "urlTemplate": "https://liveramp.uk/?s={search_term_string}"
                        },
                        "query-input": {
                            "@type": "PropertyValueSpecification",
                            "valueRequired": true,
                            "valueName": "search_term_string"
                        }
                    }
                ],
                "inLanguage": "en-GB"
            }
        ]
    },
    {
        "@context": "http://schema.org",
        "@type": "Organization",
        "name": "LiveRamp",
        "logo": "https://liveramp.uk/wp-content/uploads/2022/02/Group@2x-e1644173588146-1.png",
        "description": "LiveRamp provides the identity platform leveraged by enterprise marketers and their partners to deliver innovative products and exceptional experiences. The LiveRamp platform connects people, data, and devices across the digital and physical world, powering the people-based marketing revolution and allowing consumers to safely connect with the brands and products they love.",
        "url": "https://liveramp.uk",
        "sameAs": [
            "https://www.linkedin.com/company/liveramp/",
            "https://www.facebook.com/LiveRamp",
            "https://twitter.com/LiveRamp",
            "https://www.youtube.com/channel/UCQ5nBw1GCjTAkBvjsXx0VZw"
        ],
        "contactPoint": {
            "@type": "ContactPoint",
            "telephone": "+1-866-352-3267",
            "contactType": "Customer Service",
            "email": "",
            "contactOption": "",
            "areaServed": "",
            "availableLanguage": null
        },
        "address": {
            "@type": "PostalAddress",
            "addressCountry": "United States",
            "addressLocality": "San Francisco",
            "addressRegion": "CA",
            "postalCode": "94104",
            "streetAddress": "225 Bush Street, 17th Floor"
        }
    }
]
/solutions/cross-screen-measurement-analytics/
[
    {
        "@context": "https://schema.org",
        "@graph": [
            {
                "@type": "WebPage",
                "@id": "https://liveramp.uk/solutions/cross-screen-measurement-analytics/",
                "url": "https://liveramp.uk/solutions/cross-screen-measurement-analytics/",
                "name": "Cross-Screen Measurement & Analytics | LiveRamp",
                "isPartOf": {
                    "@id": "https://liveramp.uk/#website"
                },
                "datePublished": "2024-05-22T16:24:08+00:00",
                "dateModified": "2024-07-25T14:52:32+00:00",
                "description": "LiveRamp helps brands power strategic decisions with comprehensive cross-screen measurement across advertising forms: TV, CTV, social media and programmatic.",
                "breadcrumb": {
                    "@id": "https://liveramp.uk/solutions/cross-screen-measurement-analytics/#breadcrumb"
                },
                "inLanguage": "en-GB",
                "potentialAction": [
                    {
                        "@type": "ReadAction",
                        "target": [
                            "https://liveramp.uk/solutions/cross-screen-measurement-analytics/"
                        ]
                    }
                ]
            },
            {
                "@type": "BreadcrumbList",
                "@id": "https://liveramp.uk/solutions/cross-screen-measurement-analytics/#breadcrumb",
                "itemListElement": [
                    {
                        "@type": "ListItem",
                        "position": 1,
                        "name": "Home",
                        "item": "https://liveramp.uk/"
                    },
                    {
                        "@type": "ListItem",
                        "position": 2,
                        "name": "Solutions",
                        "item": "https://liveramp.uk/solutions/"
                    },
                    {
                        "@type": "ListItem",
                        "position": 3,
                        "name": "Solutions: Cross-Screen Measurement & Analytics"
                    }
                ]
            },
            {
                "@type": "WebSite",
                "@id": "https://liveramp.uk/#website",
                "url": "https://liveramp.uk/",
                "name": "LiveRamp",
                "description": "Site for LiveRamp UK",
                "potentialAction": [
                    {
                        "@type": "SearchAction",
                        "target": {
                            "@type": "EntryPoint",
                            "urlTemplate": "https://liveramp.uk/?s={search_term_string}"
                        },
                        "query-input": {
                            "@type": "PropertyValueSpecification",
                            "valueRequired": true,
                            "valueName": "search_term_string"
                        }
                    }
                ],
                "inLanguage": "en-GB"
            }
        ]
    },
    {
        "@context": "http://schema.org",
        "@type": "Organization",
        "name": "LiveRamp",
        "logo": "https://liveramp.uk/wp-content/uploads/2022/02/Group@2x-e1644173588146-1.png",
        "description": "LiveRamp provides the identity platform leveraged by enterprise marketers and their partners to deliver innovative products and exceptional experiences. The LiveRamp platform connects people, data, and devices across the digital and physical world, powering the people-based marketing revolution and allowing consumers to safely connect with the brands and products they love.",
        "url": "https://liveramp.uk",
        "sameAs": [
            "https://www.linkedin.com/company/liveramp/",
            "https://www.facebook.com/LiveRamp",
            "https://twitter.com/LiveRamp",
            "https://www.youtube.com/channel/UCQ5nBw1GCjTAkBvjsXx0VZw"
        ],
        "contactPoint": {
            "@type": "ContactPoint",
            "telephone": "+1-866-352-3267",
            "contactType": "Customer Service",
            "email": "",
            "contactOption": "",
            "areaServed": "",
            "availableLanguage": null
        },
        "address": {
            "@type": "PostalAddress",
            "addressCountry": "United States",
            "addressLocality": "San Francisco",
            "addressRegion": "CA",
            "postalCode": "94104",
            "streetAddress": "225 Bush Street, 17th Floor"
        }
    }
]
🛡️ Trust Signals — external proof links that back the declared identity
17Review mentions (all pages)
6External proof links (all pages)
PageReviewsProof links
/ (home) 7 1
/contact/ 2 1
/solutions/consumer-data-strategy/ 2 1
/solutions/enterprise-identity/ 2 1
/solutions/marketing-impact/ 2 1
/solutions/cross-screen-measurement-analytics/ 2 1