MarketingSyrup
(https://marketingsyrup.com) 📸 Data Snapshot: May 19, 2026
Identity & Authority — The Lens
Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
Identity & Authority
Expert verifiability & Schema depth.
14
Impact Weight: 15 / 100
93% Reputation
Authority gaps are nearly non-existent due to the strong digital footprint of the founder, Kristina Azarenko. Schema JSON-LD provides sameAs links to LinkedIn and Twitter, and her 10+ years of experience is backed by the verifiable success of the SEO Pro extension. A minor technical credibility gap exists where some blog headings follow a less rigorous hierarchy than the product pages.
The disconnect is minimal, as most claims are tied to specific educational milestones or tool usage. Bold performance claims in the eCommerce SEO Mastery section, such as 5400 percent increase in sales, are specific enough to be credible but lack a direct link to a detailed case study, which prevents a perfect score in this pillar.
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
Homepage schema
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "Organization",
"@id": "https://marketingsyrup.com/#organization",
"name": "MarketingSyrup",
"url": "https://marketingsyrup.com/",
"sameAs": [
"https://www.linkedin.com/in/kristinaazarenko/",
"https://twitter.com/azarchick"
],
"logo": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://marketingsyrup.com/#/schema/logo/image/",
"url": "https://marketingsyrup.com/wp-content/uploads/2022/03/marketingsyrup-seo-consultant_logo-min.png",
"contentUrl": "https://marketingsyrup.com/wp-content/uploads/2022/03/marketingsyrup-seo-consultant_logo-min.png",
"width": 410,
"height": 84,
"caption": "MarketingSyrup"
},
"image": {
"@id": "https://marketingsyrup.com/#/schema/logo/image/"
}
},
{
"@type": "WebSite",
"@id": "https://marketingsyrup.com/#website",
"url": "https://marketingsyrup.com/",
"name": "MarketingSyrup",
"description": "SEO Consultant",
"publisher": {
"@id": "https://marketingsyrup.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://marketingsyrup.com/?s={search_term_string}"
},
"query-input": "required name=search_term_string"
}
],
"inLanguage": "en-US"
},
{
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://marketingsyrup.com/#primaryimage",
"url": "https://marketingsyrup.com/wp-content/uploads/2020/05/ecommerse-marketingsyrup-header.png",
"contentUrl": "https://marketingsyrup.com/wp-content/uploads/2020/05/ecommerse-marketingsyrup-header.png",
"width": 1600,
"height": 575
},
{
"@type": "WebPage",
"@id": "https://marketingsyrup.com/#webpage",
"url": "https://marketingsyrup.com/",
"name": "Kristina Azarenko: Your Expert SEO Consultant in Toronto & Worldwide",
"isPartOf": {
"@id": "https://marketingsyrup.com/#website"
},
"about": {
"@id": "https://marketingsyrup.com/#organization"
},
"primaryImageOfPage": {
"@id": "https://marketingsyrup.com/#primaryimage"
},
"datePublished": "2018-04-25T11:41:25+00:00",
"dateModified": "2021-03-06T22:23:49+00:00",
"description": "I help businesses get traffic and sales they deserve by improving their visibility on Google so that they don't need to spend money on ads. Sounds like you?",
"breadcrumb": {
"@id": "https://marketingsyrup.com/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://marketingsyrup.com/"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://marketingsyrup.com/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home"
}
]
}
]
}
/seo-pro-extension/
{
"@context": "https://schema.org",
"@graph": {
"0": {
"@type": "Organization",
"@id": "https://marketingsyrup.com/#organization",
"name": "MarketingSyrup",
"url": "https://marketingsyrup.com/",
"sameAs": [
"https://www.linkedin.com/in/kristinaazarenko/",
"https://twitter.com/azarchick"
],
"logo": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://marketingsyrup.com/#/schema/logo/image/",
"url": "https://marketingsyrup.com/wp-content/uploads/2022/03/marketingsyrup-seo-consultant_logo-min.png",
"contentUrl": "https://marketingsyrup.com/wp-content/uploads/2022/03/marketingsyrup-seo-consultant_logo-min.png",
"width": 410,
"height": 84,
"caption": "MarketingSyrup"
},
"image": {
"@id": "https://marketingsyrup.com/#/schema/logo/image/"
}
},
"1": {
"@type": "WebSite",
"@id": "https://marketingsyrup.com/#website",
"url": "https://marketingsyrup.com/",
"name": "MarketingSyrup",
"description": "SEO Consultant",
"publisher": {
"@id": "https://marketingsyrup.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "[DEPTH_TRUNCATED]",
"urlTemplate": "[DEPTH_TRUNCATED]"
},
"query-input": "required name=search_term_string"
}
],
"inLanguage": "en-US"
},
"2": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://marketingsyrup.com/seo-pro-extension/#primaryimage",
"url": "https://marketingsyrup.com/wp-content/uploads/2024/04/SEO-Pro-MarketingSyrup-Extension-v2-4-min.jpeg",
"contentUrl": "https://marketingsyrup.com/wp-content/uploads/2024/04/SEO-Pro-MarketingSyrup-Extension-v2-4-min.jpeg",
"width": 1214,
"height": 1234
},
"3": {
"@type": [
"WebPage",
"FAQPage"
],
"@id": "https://marketingsyrup.com/seo-pro-extension/#webpage",
"url": "https://marketingsyrup.com/seo-pro-extension/",
"name": "Free SEO Pro Extension for Chrome & Mozilla - Save 5 h/week on SEO Checks",
"isPartOf": {
"@id": "https://marketingsyrup.com/#website"
},
"primaryImageOfPage": {
"@id": "https://marketingsyrup.com/seo-pro-extension/#primaryimage"
},
"datePublished": "2021-01-26T02:34:16+00:00",
"dateModified": "2025-09-02T16:20:41+00:00",
"description": "Get all on-Page SEO info in 1 second. For Free. Join 100,000+ smart weekly users and save hours on daily SEO tasks.",
"breadcrumb": {
"@id": "https://marketingsyrup.com/seo-pro-extension/#breadcrumb"
},
"mainEntity": {
"0": {
"@id": "https://marketingsyrup.com/seo-pro-extension/#faq-question-1610233872943"
},
"1": {
"@id": "https://marketingsyrup.com/seo-pro-extension/#faq-question-1610236521611"
},
"2": {
"@id": "https://marketingsyrup.com/seo-pro-extension/#faq-question-1610236760236"
},
"3": {
"@id": "https://marketingsyrup.com/seo-pro-extension/#faq-question-1610236779761"
},
"4": {
"@id": "https://marketingsyrup.com/seo-pro-extension/#faq-question-1610236792581"
},
"_items_truncated": true
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"[DEPTH_TRUNCATED]"
]
}
]
},
"4": {
"@type": "BreadcrumbList",
"@id": "https://marketingsyrup.com/seo-pro-extension/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://marketingsyrup.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "SEO Pro Extension"
}
]
},
"_items_truncated": true
},
"_truncated": true,
"_original_size": 10391
}
/ebook/
[
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "Organization",
"@id": "https://marketingsyrup.com/#organization",
"name": "MarketingSyrup",
"url": "https://marketingsyrup.com/",
"sameAs": [
"https://www.linkedin.com/in/kristinaazarenko/",
"https://twitter.com/azarchick"
],
"logo": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://marketingsyrup.com/#/schema/logo/image/",
"url": "https://marketingsyrup.com/wp-content/uploads/2022/03/marketingsyrup-seo-consultant_logo-min.png",
"contentUrl": "https://marketingsyrup.com/wp-content/uploads/2022/03/marketingsyrup-seo-consultant_logo-min.png",
"width": 410,
"height": 84,
"caption": "MarketingSyrup"
},
"image": {
"@id": "https://marketingsyrup.com/#/schema/logo/image/"
}
},
{
"@type": "WebSite",
"@id": "https://marketingsyrup.com/#website",
"url": "https://marketingsyrup.com/",
"name": "MarketingSyrup",
"description": "SEO Consultant",
"publisher": {
"@id": "https://marketingsyrup.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://marketingsyrup.com/?s={search_term_string}"
},
"query-input": "required name=search_term_string"
}
],
"inLanguage": "en-US"
},
{
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://marketingsyrup.com/ebook/#primaryimage",
"url": "https://marketingsyrup.com/wp-content/uploads/2022/03/ecommerce-seo-ebook.png",
"contentUrl": "https://marketingsyrup.com/wp-content/uploads/2022/03/ecommerce-seo-ebook.png",
"width": 1396,
"height": 776
},
{
"@type": "WebPage",
"@id": "https://marketingsyrup.com/ebook/#webpage",
"url": "https://marketingsyrup.com/ebook/",
"name": "Official eCommerce SEO Mastery by Kristina Azarenko - MarketingSyrup",
"isPartOf": {
"@id": "https://marketingsyrup.com/#website"
},
"primaryImageOfPage": {
"@id": "https://marketingsyrup.com/ebook/#primaryimage"
},
"datePublished": "2020-07-24T00:04:44+00:00",
"dateModified": "2024-10-18T05:54:03+00:00",
"description": "eCommerce SEO Mastery is like all the knowledge about eCommerce SEO squeezed into the eBook. No fuss. No water.",
"breadcrumb": {
"@id": "https://marketingsyrup.com/ebook/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://marketingsyrup.com/ebook/"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://marketingsyrup.com/ebook/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://marketingsyrup.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "eCommerce SEO eBook"
}
]
}
]
},
{
"@context": "https://schema.org/",
"@type": "Product",
"name": "eCommerce SEO Mastery: 10 Huge SEO Wins for Any Online Store",
"image": "https://marketingsyrup.com/wp-content/uploads/2020/12/ESEOM-10-huge-seo-wins-kristina-azarenko-book-cover-1.png",
"description": "eCommerce SEO Mastery is like all the knowledge about eCommerce SEO squeezed into the eBook. No fuss. No water.",
"brand": {
"@type": "Brand",
"name": "MarketingSyrup"
},
"offers": {
"@type": "Offer",
"url": "https://marketingsyrup.com/ebook/",
"priceCurrency": "USD",
"price": "69",
"availability": "https://schema.org/InStock",
"itemCondition": "https://schema.org/NewCondition"
},
"aggregateRating": {
"@type": "AggregateRating",
"ratingValue": "4.6",
"ratingCount": "22"
}
}
]
/business-coaching/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "Organization",
"@id": "https://marketingsyrup.com/#organization",
"name": "MarketingSyrup",
"url": "https://marketingsyrup.com/",
"sameAs": [
"https://www.linkedin.com/in/kristinaazarenko/",
"https://twitter.com/azarchick"
],
"logo": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://marketingsyrup.com/#/schema/logo/image/",
"url": "https://marketingsyrup.com/wp-content/uploads/2022/03/marketingsyrup-seo-consultant_logo-min.png",
"contentUrl": "https://marketingsyrup.com/wp-content/uploads/2022/03/marketingsyrup-seo-consultant_logo-min.png",
"width": 410,
"height": 84,
"caption": "MarketingSyrup"
},
"image": {
"@id": "https://marketingsyrup.com/#/schema/logo/image/"
}
},
{
"@type": "WebSite",
"@id": "https://marketingsyrup.com/#website",
"url": "https://marketingsyrup.com/",
"name": "MarketingSyrup",
"description": "SEO Consultant",
"publisher": {
"@id": "https://marketingsyrup.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://marketingsyrup.com/?s={search_term_string}"
},
"query-input": "required name=search_term_string"
}
],
"inLanguage": "en-US"
},
{
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://marketingsyrup.com/business-coaching/#primaryimage",
"url": "https://marketingsyrup.com/wp-content/uploads/2023/10/kristina-azarenko-business.png",
"contentUrl": "https://marketingsyrup.com/wp-content/uploads/2023/10/kristina-azarenko-business.png",
"width": 998,
"height": 1500
},
{
"@type": [
"WebPage",
"AboutPage"
],
"@id": "https://marketingsyrup.com/business-coaching/#webpage",
"url": "https://marketingsyrup.com/business-coaching/",
"name": "Business Coaching from Kristina Azarenko - MarketingSyrup",
"isPartOf": {
"@id": "https://marketingsyrup.com/#website"
},
"primaryImageOfPage": {
"@id": "https://marketingsyrup.com/business-coaching/#primaryimage"
},
"datePublished": "2023-10-27T05:17:36+00:00",
"dateModified": "2023-10-31T22:10:49+00:00",
"description": "Are you ready to scale your business to your first 100k/year and make it work FOR YOU?",
"breadcrumb": {
"@id": "https://marketingsyrup.com/business-coaching/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://marketingsyrup.com/business-coaching/"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://marketingsyrup.com/business-coaching/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://marketingsyrup.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Business Coaching"
}
]
}
]
}
/smart-seo-newsletter/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "Organization",
"@id": "https://marketingsyrup.com/#organization",
"name": "MarketingSyrup",
"url": "https://marketingsyrup.com/",
"sameAs": [
"https://www.linkedin.com/in/kristinaazarenko/",
"https://twitter.com/azarchick"
],
"logo": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://marketingsyrup.com/#/schema/logo/image/",
"url": "https://marketingsyrup.com/wp-content/uploads/2022/03/marketingsyrup-seo-consultant_logo-min.png",
"contentUrl": "https://marketingsyrup.com/wp-content/uploads/2022/03/marketingsyrup-seo-consultant_logo-min.png",
"width": 410,
"height": 84,
"caption": "MarketingSyrup"
},
"image": {
"@id": "https://marketingsyrup.com/#/schema/logo/image/"
}
},
{
"@type": "WebSite",
"@id": "https://marketingsyrup.com/#website",
"url": "https://marketingsyrup.com/",
"name": "MarketingSyrup",
"description": "SEO Consultant",
"publisher": {
"@id": "https://marketingsyrup.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://marketingsyrup.com/?s={search_term_string}"
},
"query-input": "required name=search_term_string"
}
],
"inLanguage": "en-US"
},
{
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://marketingsyrup.com/smart-seo-newsletter/#primaryimage",
"url": "https://marketingsyrup.com/wp-content/uploads/2023/01/Copy-of-Yellow-and-White-Tips-Food-Video-Presentation.jpg",
"contentUrl": "https://marketingsyrup.com/wp-content/uploads/2023/01/Copy-of-Yellow-and-White-Tips-Food-Video-Presentation.jpg",
"width": 1920,
"height": 1080
},
{
"@type": "WebPage",
"@id": "https://marketingsyrup.com/smart-seo-newsletter/#webpage",
"url": "https://marketingsyrup.com/smart-seo-newsletter/",
"name": "Join the Smart SEO Newsletter - MarketingSyrup",
"isPartOf": {
"@id": "https://marketingsyrup.com/#website"
},
"primaryImageOfPage": {
"@id": "https://marketingsyrup.com/smart-seo-newsletter/#primaryimage"
},
"datePublished": "2022-07-24T18:33:12+00:00",
"dateModified": "2024-12-05T18:47:30+00:00",
"breadcrumb": {
"@id": "https://marketingsyrup.com/smart-seo-newsletter/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://marketingsyrup.com/smart-seo-newsletter/"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://marketingsyrup.com/smart-seo-newsletter/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://marketingsyrup.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Smart SEO Newsletter"
}
]
}
]
}
/blog/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "Organization",
"@id": "https://marketingsyrup.com/#organization",
"name": "MarketingSyrup",
"url": "https://marketingsyrup.com/",
"sameAs": [
"https://www.linkedin.com/in/kristinaazarenko/",
"https://twitter.com/azarchick"
],
"logo": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://marketingsyrup.com/#/schema/logo/image/",
"url": "https://marketingsyrup.com/wp-content/uploads/2022/03/marketingsyrup-seo-consultant_logo-min.png",
"contentUrl": "https://marketingsyrup.com/wp-content/uploads/2022/03/marketingsyrup-seo-consultant_logo-min.png",
"width": 410,
"height": 84,
"caption": "MarketingSyrup"
},
"image": {
"@id": "https://marketingsyrup.com/#/schema/logo/image/"
}
},
{
"@type": "WebSite",
"@id": "https://marketingsyrup.com/#website",
"url": "https://marketingsyrup.com/",
"name": "MarketingSyrup",
"description": "SEO Consultant",
"publisher": {
"@id": "https://marketingsyrup.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://marketingsyrup.com/?s={search_term_string}"
},
"query-input": "required name=search_term_string"
}
],
"inLanguage": "en-US"
},
{
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://marketingsyrup.com/blog/#primaryimage",
"url": "https://marketingsyrup.com/wp-content/uploads/2018/06/dustin-lee-19667-unsplash.jpg",
"contentUrl": "https://marketingsyrup.com/wp-content/uploads/2018/06/dustin-lee-19667-unsplash.jpg",
"width": 4000,
"height": 2667
},
{
"@type": [
"WebPage",
"CollectionPage"
],
"@id": "https://marketingsyrup.com/blog/#webpage",
"url": "https://marketingsyrup.com/blog/",
"name": "Free SEO Guides and Posts - MarketingSyrup",
"isPartOf": {
"@id": "https://marketingsyrup.com/#website"
},
"primaryImageOfPage": {
"@id": "https://marketingsyrup.com/blog/#primaryimage"
},
"datePublished": "2018-06-11T00:33:10+00:00",
"dateModified": "2022-08-11T12:56:45+00:00",
"description": "Learn about advanced techniques and get useful tips on PPC, SEO and Digital Marketing!",
"breadcrumb": {
"@id": "https://marketingsyrup.com/blog/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://marketingsyrup.com/blog/"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://marketingsyrup.com/blog/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://marketingsyrup.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Blog"
}
]
}
]
}
🛡️ Trust Signals — external proof links that back the declared identity
211Review mentions (all pages)
0External proof links (all pages)
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 28 | 0 |
| /seo-pro-extension/ | 126 | 0 |
| /ebook/ | 47 | 0 |
| /business-coaching/ | 4 | 0 |
| /smart-seo-newsletter/ | 3 | 0 |
| /blog/ | 3 | 0 |
Explore the other reputation pillars for MarketingSyrup
Analysis Disclosure & Source Attribution
This page presents a snapshot of public data from MarketingSyrup, captured on May 19, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to MarketingSyrup: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://marketingsyrup.com to view the most current version of its content and see directly what this company is about and what it offers.