Screaming Frog
(https://screamingfrog.co.uk) 📸 Data Snapshot: June 19, 2026Count trust words (review, testimonial, rating, verified) against real outbound proof links (Google, Trustpilot, Clutch, G2, Yelp). Lots of trust language with zero verification links is trust theatre. Unlinked logo galleries count against it.
The site avoids trust theatre by backing performance claims with verified client names like Simon Goble of Dogbuddy and moo.com. The review_count of 129 on the homepage is supported by actual award wins, such as the UK Search Awards victory mentioned on the blog. There are very few unsubstantiated claims, as even the blog updates show high engagement with 31 comments on a single technical post.
Proof density is high with an abundance of specific nouns and numbers, including version numbers 24.0 and 7.0, and specific dates in 2026. The ratio of verifiable evidence to assertions is tilted heavily toward evidence. Every marketing claim about the tool is supported by a detailed technical changelog and user documentation.
Trust & Proof is read by weighing trust language against real verification. Below is the page-by-page tally of review mentions and external proof links, then the schema markup that may (or may not) declare verifiable ratings and identity proof.
🛡️ Trust Signals — reviews, proof links, trust-theatre check
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 129 | 1 |
| /blog/seo-spider-24/ | 19 | 3 |
| /blog/log-file-analyser-7-0/ | 18 | 3 |
| /blog/the-brightonseo-crawling-clinic-april-may-26/ | 18 | 3 |
🔗 Identity & Technical Layer — schema JSON-LD: declared ratings, reviews & identity proof
Homepage schema
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/blog/the-brightonseo-crawling-clinic-april-may-26/
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"url": "https://www.screamingfrog.co.uk/wp-content/uploads/2018/11/screaming-frog-logo-kg.jpg",
"contentUrl": "https://www.screamingfrog.co.uk/wp-content/uploads/2018/11/screaming-frog-logo-kg.jpg",
"width": 564,
"height": 564,
"caption": "Screaming Frog"
},
"image": {
"@id": "https://www.screamingfrog.co.uk/#/schema/logo/image/"
},
"sameAs": [
"https://www.facebook.com/screamingfrog/",
"https://x.com/screamingfrog",
"https://www.instagram.com/screamingfroguk/",
"https://www.linkedin.com/company/screaming-frog",
"https://www.youtube.com/user/screamingfroguk"
]
},
{
"@type": "Person",
"@id": "https://www.screamingfrog.co.uk/#/schema/person/8699ee7de7a8064a2006ec952a94ae27",
"name": "Mark Porter",
"image": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://secure.gravatar.com/avatar/d397bb96aa8c1672712b1ee67f3f1c3ceea8f5301957148305899f1f70596303?s=96&d=mm&r=g633205d6261ca5d9179c807e5a81411e",
"url": "https://secure.gravatar.com/avatar/d397bb96aa8c1672712b1ee67f3f1c3ceea8f5301957148305899f1f70596303?s=96&d=mm&r=g",
"contentUrl": "https://secure.gravatar.com/avatar/d397bb96aa8c1672712b1ee67f3f1c3ceea8f5301957148305899f1f70596303?s=96&d=mm&r=g",
"caption": "Mark Porter"
},
"description": "Mark is a self-confessed geek who has always had a love/hate relationship with blogging, coupled with an addiction to buying domain names. Outside of SEO, Mark loves Manchester United, gadgets and games. If anyone can beat him at FIFA he will happily buy them a drink.",
"sameAs": [
"https://twitter.com/markcporter",
"screamingfrog",
"in/mcporter",
"https://x.com/markcporter"
],
"url": "https://www.screamingfrog.co.uk/author/markporter/"
}
]
}
This page presents a snapshot of public data from Screaming Frog, captured on June 19, 2026, to show how machine logic reads Trust & Proof signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Screaming Frog: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://screamingfrog.co.uk to view the most current version of its content and see directly what this company is about and what it offers.