Trust & Proof: Semantiko (MTWABP Sweden AB) – Signal Evidence & AI Readability

Semantiko (MTWABP Sweden AB)

(https://semantiko.com) 📸 Data Snapshot: May 19, 2026
Trust & Proof — The Lens

Count trust words (review, testimonial, rating, verified) against real outbound proof links (Google, Trustpilot, Clutch, G2, Yelp). Lots of trust language with zero verification links is trust theatre. Unlinked logo galleries count against it.

Trust & Proof Verifiable evidence vs. Trust Theatre.
19 Impact Weight: 20 / 100
95% Reputation

Semantiko avoids trust theatre by backing its 4.9-star rating with named client case studies and verifiable media footprints. The site references high-tier media mentions (NYT, TV4, SVT) and includes specific links to these appearances in the schema and media sub-page. Unlike many agencies, the review count of 27 is modest and believable, and performance claims are attributed to named corporate entities like Opus Bilprovning.

The proof density is among the highest in the category, with specific numbers, client names, and dated media evidence on nearly every page. The case study for Opus Bilprovning details a 7-year partnership with a 101% increase in operating results, providing a level of transparency rarely seen in agency marketing. Every major claim of expertise is tied to a specific media logo or client outcome.

Trust & Proof is read by weighing trust language against real verification. Below is the page-by-page tally of review mentions and external proof links, then the schema markup that may (or may not) declare verifiable ratings and identity proof.

🛡️ Trust Signals — reviews, proof links, trust-theatre check
42Review mentions (all pages)
6External proof links (all pages)
PageReviewsProof links
/ (home) 22 1
/media/ 4 1
/kontakt/ 4 1
/case/ 4 1
/om-oss/ 4 1
/kunskapsbank/semantiko-lanserar-prisjaktfeed/ 4 1
🔗 Identity & Technical Layer — schema JSON-LD: declared ratings, reviews & identity proof
Homepage schema
[
    {
        "@context": "https://schema.org",
        "@type": "Organization",
        "name": "Semantiko",
        "alternateName": "Semantiko (MTWABP Sweden AB)",
        "url": "https://semantiko.com",
        "logo": "https://semantiko.com/brand/semantiko-color.svg",
        "description": "Datadriven marknadsföringsbyrå med spetskompetens inom SEO, annonsering, konverteringsoptimering och AI.",
        "foundingDate": "2010",
        "numberOfEmployees": {
            "@type": "QuantitativeValue",
            "minValue": 2,
            "maxValue": 10
        },
        "address": {
            "@type": "PostalAddress",
            "streetAddress": "Klarabergsviadukten 63",
            "addressLocality": "Stockholm",
            "postalCode": "111 64",
            "addressCountry": "SE"
        },
        "contactPoint": {
            "@type": "ContactPoint",
            "telephone": "+46-8-10-43-72",
            "contactType": "customer service",
            "email": "info@semantiko.com",
            "availableLanguage": [
                "Swedish",
                "English"
            ]
        },
        "sameAs": [
            "https://www.linkedin.com/company/semantiko",
            "https://www.facebook.com/semantiko.stockholm/",
            "https://www.instagram.com/semantiko/"
        ]
    },
    {
        "@context": "https://schema.org",
        "@type": "WebSite",
        "name": "Semantiko",
        "url": "https://semantiko.com",
        "description": "Datadriven marknadsföringsbyrå med spetskompetens inom SEO, annonsering, konverteringsoptimering och AI.",
        "inLanguage": "sv-SE",
        "publisher": {
            "@type": "Organization",
            "name": "Semantiko",
            "url": "https://semantiko.com"
        },
        "potentialAction": {
            "@type": "SearchAction",
            "target": {
                "@type": "EntryPoint",
                "urlTemplate": "https://semantiko.com/kunskapsbank?q={search_term_string}"
            },
            "query-input": "required name=search_term_string"
        }
    },
    {
        "@context": "https://schema.org",
        "@type": "AggregateRating",
        "itemReviewed": {
            "@type": "Organization",
            "name": "Semantiko",
            "url": "https://semantiko.com"
        },
        "ratingValue": 4.9,
        "reviewCount": 27,
        "bestRating": 5,
        "worstRating": 1
    },
    {
        "@context": "https://schema.org",
        "@type": "FAQPage",
        "mainEntity": [
            {
                "@type": "Question",
                "name": "Vad är AI-marknadsföring?",
                "acceptedAnswer": {
                    "@type": "Answer",
                    "text": "AI-marknadsföring innebär att använda artificiell intelligens för att analysera data, optimera kampanjer och automatisera marknadsföringsprocesser. Hos Semantiko använder vi AI-verktyg som Anthropics Claude, Manus och Cursor dagligen för djupanalys av kampanjdata, automatiserad rapportering och prediktiv optimering av annonsbudgetar."
                }
            },
            {
                "@type": "Question",
                "name": "Vad kostar en marknadsföringsbyrå i Stockholm?",
                "acceptedAnswer": {
                    "@type": "Answer",
                    "text": "Kostnaden varierar beroende på tjänsteomfattning, kanalmix och ambitionsnivå. Semantiko arbetar utan bindningstider och med full transparens – varje uppdrag skräddarsys utifrån dina mål och din marknad. Kontakta oss för en kostnadsfri analys och offert."
                }
            },
            {
                "@type": "Question",
                "name": "Hur mäter ni resultat?",
                "acceptedAnswer": {
                    "@type": "Answer",
                    "text": "Vi mäter det som faktiskt påverkar din affär: omsättningstillväxt, kostnad per kvalificerad lead, ROAS (Return on Ad Spend) och konverteringsgrad. Vi använder AI-driven analys för att identifiera vilka kanaler och kampanjer som driver verkligt affärsvärde, inte bara klick och visningar."
                }
            },
            {
                "@type": "Question",
                "name": "Vad är skillnaden mellan en datadriven byrå och en traditionell byrå?",
                "acceptedAnswer": {
                    "@type": "Answer",
                    "text": "En datadriven byrå som Semantiko fattar alla beslut baserat på data och mätbara resultat. Vi använder AI-verktyg för att analysera kampanjprestanda i realtid och optimerar löpande mot ditt slutmål. En traditionell byrå säljer ofta timmar och aktiviteter utan tydlig koppling till affärsresultat."
                }
            },
            {
                "@type": "Question",
                "name": "Arbetar ni med företag utanför Stockholm?",
                "acceptedAnswer": {
                    "@type": "Answer",
                    "text": "Ja, vi arbetar med företag i hela Sverige och internationellt. Vår datamodell och våra AI-verktyg fungerar oavsett geografi. Vi har kunder i Stockholm, Göteborg, Malmö, Uppsala och flera andra städer. Alla möten kan ske digitalt."
                }
            },
            {
                "@type": "Question",
                "name": "Hur snabbt ser man resultat?",
                "acceptedAnswer": {
                    "@type": "Answer",
                    "text": "Det beror på kanal och utgångsläge. Google Ads och Meta-annonsering kan ge mätbara resultat inom 2-4 veckor. SEO är en långsiktig investering där tydliga resultat ofta syns efter 3-6 månader. Vi sätter alltid realistiska förväntningar och rapporterar löpande."
                }
            },
            {
                "@type": "Question",
                "name": "Vad innebär att ni är Meta Business Partner och Google Partner?",
                "acceptedAnswer": {
                    "@type": "Answer",
                    "text": "Det innebär att vi är certifierade av Meta och Google för vår kompetens inom deras annonsplattformar. Certifieringarna kräver att vi uppfyller höga krav på kampanjprestanda, kundnöjdhet och löpande utbildning. Det ger oss tillgång till beta-funktioner, prioriterad support och avancerade verktyg."
                }
            },
            {
                "@type": "Question",
                "name": "Kan ni hjälpa med webbutveckling också?",
                "acceptedAnswer": {
                    "@type": "Answer",
                    "text": "Ja, vi bygger webbplatser i React med AI-verktyg som Manus och Cursor. Det ger Lighthouse-score på 95-100 och webbplatser som är byggda för konvertering från start. Vi bygger inte WordPress-mallar – vi bygger prestanda-optimerade sajter som direkt påverkar din konverteringsgrad."
                }
            }
        ]
    },
    {
        "@context": "https://schema.org",
        "@type": "Person",
        "@id": "https://semantiko.com/forfattare/rikard-lindholm",
        "name": "Rikard Lindholm",
        "jobTitle": "Marketing Scientist & Co-founder",
        "url": "https://semantiko.com/forfattare/rikard-lindholm",
        "worksFor": {
            "@type": "Organization",
            "name": "Semantiko",
            "url": "https://semantiko.com"
        },
        "sameAs": []
    },
    {
        "@context": "https://schema.org",
        "@type": "Person",
        "@id": "https://semantiko.com/forfattare/tommy-skalberg",
        "name": "Tommy Skålberg",
        "jobTitle": "Marketing Scientist & Co-founder",
        "url": "https://semantiko.com/forfattare/tommy-skalberg",
        "worksFor": {
            "@type": "Organization",
            "name": "Semantiko",
            "url": "https://semantiko.com"
        },
        "sameAs": []
    }
]
/media/
[
    {
        "@context": "https://schema.org",
        "@type": "CollectionPage",
        "name": "Media & Expertis – NYT, TV4, Aftonbladet, SVT | Semantiko",
        "description": "Semantikos experter har anlitats av NYT, TV4, Aftonbladet och SVT. Expertis inom datadriven marknadsföring och AI.",
        "url": "https://semantiko.com/media",
        "mainEntity": {
            "@type": "ItemList",
            "itemListElement": [
                {
                    "@type": "ListItem",
                    "position": 1,
                    "name": "The New York Times: Sweden immigration and nationalism",
                    "url": "https://www.nytimes.com/2019/08/10/world/europe/sweden-immigration-nationalism.html"
                },
                {
                    "@type": "ListItem",
                    "position": 2,
                    "name": "TV4 Nyheterna: Cambridge Analytica – Expert i TV4 Nyheterna",
                    "url": "https://semantiko.com/media"
                },
                {
                    "@type": "ListItem",
                    "position": 3,
                    "name": "Rikskonferensen i Sälen: Talare om informationspåverkan",
                    "url": "https://www.youtube.com/watch?v=I0Nz1zI914A"
                },
                {
                    "@type": "ListItem",
                    "position": 4,
                    "name": "Aftonbladet: Trumps Fake News-fabrik",
                    "url": "https://trumpsfakenewsfabrik.story.aftonbladet.se/"
                },
                {
                    "@type": "ListItem",
                    "position": 5,
                    "name": "Breakit: Svenska partier kartlägger dig på nätet",
                    "url": "https://www.breakit.se/artikel/12345"
                },
                {
                    "@type": "ListItem",
                    "position": 6,
                    "name": "SVT: Medverkan om datadriven marknadsföring",
                    "url": "https://semantiko.com/media"
                },
                {
                    "@type": "ListItem",
                    "position": 7,
                    "name": "Svenska Dagbladet: Expert om digital marknadsföring",
                    "url": "https://semantiko.com/media"
                },
                {
                    "@type": "ListItem",
                    "position": 8,
                    "name": "Sveriges Radio: Medverkan i Sveriges Radio",
                    "url": "https://www.sverigesradio.se/avsnitt/1061453"
                },
                {
                    "@type": "ListItem",
                    "position": 9,
                    "name": "Allt om Tidskrifter: Den delade skulden",
                    "url": "https://sverigestidskrifter.se/wp-content/uploads/2018/03/AoT_0118_Ztory.pdf"
                },
                {
                    "@type": "ListItem",
                    "position": 10,
                    "name": "YouTube Live: Live-föreläsning om AI och marknadsföring",
                    "url": "https://www.youtube.com/live/702jmT8bzHs?si=6f7toBA3SEwqHBoz"
                },
                {
                    "@type": "ListItem",
                    "position": 11,
                    "name": "Sitevisiondagarna: Generativ AI i Google sök",
                    "url": "https://semantiko.com/media"
                }
            ]
        }
    },
    {
        "@context": "https://schema.org",
        "@type": "BreadcrumbList",
        "itemListElement": [
            {
                "@type": "ListItem",
                "position": 1,
                "name": "Hem",
                "item": "https://semantiko.com"
            },
            {
                "@type": "ListItem",
                "position": 2,
                "name": "Media & Expertis",
                "item": "https://semantiko.com/media"
            }
        ]
    },
    {
        "@context": "https://schema.org",
        "@type": "BreadcrumbList",
        "itemListElement": [
            {
                "@type": "ListItem",
                "position": 1,
                "name": "Hem",
                "item": "https://semantiko.com"
            },
            {
                "@type": "ListItem",
                "position": 2,
                "name": "Media & Expertis"
            }
        ]
    }
]
/kontakt/
[
    {
        "@context": "https://schema.org",
        "@type": "LocalBusiness",
        "name": "Semantiko",
        "image": "https://semantiko.com/brand/semantiko-color.svg",
        "url": "https://semantiko.com",
        "telephone": "+46-8-10-43-72",
        "email": "info@semantiko.com",
        "address": {
            "@type": "PostalAddress",
            "streetAddress": "Klarabergsviadukten 63",
            "addressLocality": "Stockholm",
            "postalCode": "111 64",
            "addressCountry": "SE"
        },
        "priceRange": "$$$"
    },
    {
        "@context": "https://schema.org",
        "@type": "ContactPage",
        "name": "Kontakta Semantiko – Boka Kostnadsfri Rådgivning",
        "description": "Berätta vad du vill uppnå. Vi återkommer med en plan och en ärlig bedömning. Klarabergsviadukten 63, Stockholm.",
        "url": "https://semantiko.com/kontakt",
        "inLanguage": "sv-SE",
        "isPartOf": {
            "@type": "WebSite",
            "name": "Semantiko",
            "url": "https://semantiko.com"
        },
        "publisher": {
            "@type": "Organization",
            "name": "Semantiko",
            "url": "https://semantiko.com"
        },
        "image": "https://semantiko.com/og/contact.png"
    },
    {
        "@context": "https://schema.org",
        "@type": "BreadcrumbList",
        "itemListElement": [
            {
                "@type": "ListItem",
                "position": 1,
                "name": "Hem",
                "item": "https://semantiko.com"
            },
            {
                "@type": "ListItem",
                "position": 2,
                "name": "Kontakt",
                "item": "https://semantiko.com/kontakt"
            }
        ]
    },
    {
        "@context": "https://schema.org",
        "@type": "BreadcrumbList",
        "itemListElement": [
            {
                "@type": "ListItem",
                "position": 1,
                "name": "Hem",
                "item": "https://semantiko.com"
            },
            {
                "@type": "ListItem",
                "position": 2,
                "name": "Kontakt"
            }
        ]
    }
]
/case/
[
    {
        "@context": "https://schema.org",
        "@type": "CollectionPage",
        "name": "Kundcase – Mätbara resultat | Semantiko",
        "description": "Se hur Semantiko hjälpt företag växa med datadriven marknadsföring. Omsättningstillväxt, leads och konverteringar.",
        "url": "https://semantiko.com/case"
    },
    {
        "@context": "https://schema.org",
        "@type": "BreadcrumbList",
        "itemListElement": [
            {
                "@type": "ListItem",
                "position": 1,
                "name": "Hem",
                "item": "https://semantiko.com"
            },
            {
                "@type": "ListItem",
                "position": 2,
                "name": "Case & Resultat",
                "item": "https://semantiko.com/case"
            }
        ]
    },
    {
        "@context": "https://schema.org",
        "@type": "BreadcrumbList",
        "itemListElement": [
            {
                "@type": "ListItem",
                "position": 1,
                "name": "Hem",
                "item": "https://semantiko.com"
            },
            {
                "@type": "ListItem",
                "position": 2,
                "name": "Case"
            }
        ]
    }
]
/om-oss/
[
    {
        "@context": "https://schema.org",
        "@type": "Organization",
        "name": "Semantiko",
        "alternateName": "Semantiko (MTWABP Sweden AB)",
        "url": "https://semantiko.com",
        "logo": "https://semantiko.com/brand/semantiko-color.svg",
        "description": "Datadriven marknadsföringsbyrå med spetskompetens inom SEO, annonsering, konverteringsoptimering och AI.",
        "foundingDate": "2010",
        "numberOfEmployees": {
            "@type": "QuantitativeValue",
            "minValue": 2,
            "maxValue": 10
        },
        "address": {
            "@type": "PostalAddress",
            "streetAddress": "Klarabergsviadukten 63",
            "addressLocality": "Stockholm",
            "postalCode": "111 64",
            "addressCountry": "SE"
        },
        "contactPoint": {
            "@type": "ContactPoint",
            "telephone": "+46-8-10-43-72",
            "contactType": "customer service",
            "email": "info@semantiko.com",
            "availableLanguage": [
                "Swedish",
                "English"
            ]
        },
        "sameAs": [
            "https://www.linkedin.com/company/semantiko",
            "https://www.facebook.com/semantiko.stockholm/",
            "https://www.instagram.com/semantiko/"
        ]
    },
    {
        "@context": "https://schema.org",
        "@type": "AboutPage",
        "name": "Om Semantiko – Datadriven marknadsföringsbyrå",
        "description": "Högt i tak, raka rör och en enda KPI: er tillväxt. Möt Rikard Lindholm och Tommy Skålberg – Marketing Scientists.",
        "url": "https://semantiko.com/om-oss",
        "inLanguage": "sv-SE",
        "isPartOf": {
            "@type": "WebSite",
            "name": "Semantiko",
            "url": "https://semantiko.com"
        },
        "publisher": {
            "@type": "Organization",
            "name": "Semantiko",
            "url": "https://semantiko.com"
        },
        "image": "https://semantiko.com/og/about.png"
    },
    {
        "@context": "https://schema.org",
        "@type": "BreadcrumbList",
        "itemListElement": [
            {
                "@type": "ListItem",
                "position": 1,
                "name": "Hem",
                "item": "https://semantiko.com"
            },
            {
                "@type": "ListItem",
                "position": 2,
                "name": "Om oss",
                "item": "https://semantiko.com/om-oss"
            }
        ]
    },
    {
        "@context": "https://schema.org",
        "@type": "Person",
        "@id": "https://semantiko.com/forfattare/rikard-lindholm",
        "name": "Rikard Lindholm",
        "jobTitle": "Marketing Scientist & Co-founder",
        "url": "https://semantiko.com/forfattare/rikard-lindholm",
        "worksFor": {
            "@type": "Organization",
            "name": "Semantiko",
            "url": "https://semantiko.com"
        },
        "sameAs": [
            "https://se.linkedin.com/in/rikardlindholm"
        ]
    },
    {
        "@context": "https://schema.org",
        "@type": "Person",
        "@id": "https://semantiko.com/forfattare/tommy-skalberg",
        "name": "Tommy Skålberg",
        "jobTitle": "Marketing Scientist & Co-founder",
        "url": "https://semantiko.com/forfattare/tommy-skalberg",
        "worksFor": {
            "@type": "Organization",
            "name": "Semantiko",
            "url": "https://semantiko.com"
        },
        "sameAs": [
            "https://se.linkedin.com/in/tommyskalberg"
        ]
    },
    {
        "@context": "https://schema.org",
        "@type": "BreadcrumbList",
        "itemListElement": [
            {
                "@type": "ListItem",
                "position": 1,
                "name": "Hem",
                "item": "https://semantiko.com"
            },
            {
                "@type": "ListItem",
                "position": 2,
                "name": "Om oss"
            }
        ]
    }
]
/kunskapsbank/semantiko-lanserar-prisjaktfeed/
[
    {
        "@context": "https://schema.org",
        "@type": "CollectionPage",
        "name": "Kunskapsbank – SEO, Google Ads, Meta, CRO & AI | Semantiko",
        "description": "Djupgående guider om digital marknadsföring, SEO, Google Ads, Meta Ads, CRO och AI. Skrivet och granskat av Semantikos specialister.",
        "url": "https://semantiko.com/kunskapsbank"
    },
    {
        "@context": "https://schema.org",
        "@type": "BreadcrumbList",
        "itemListElement": [
            {
                "@type": "ListItem",
                "position": 1,
                "name": "Hem",
                "item": "https://semantiko.com"
            },
            {
                "@type": "ListItem",
                "position": 2,
                "name": "Kunskapsbank",
                "item": "https://semantiko.com/kunskapsbank"
            }
        ]
    },
    {
        "@context": "https://schema.org",
        "@type": "BlogPosting",
        "headline": "Prisjaktfeed – Från kundutmaning till ny produkt",
        "description": "Semantiko lanserar en ny produkt, PrisjaktFeed.com – en automatisk produktfeed-lösning för Shopify-butiker som vill synas på Prisjakt, Meta och Google.",
        "abstract": "Semantiko lanserar en ny produkt, PrisjaktFeed.com – en automatisk produktfeed-lösning för Shopify-butiker som vill synas på Prisjakt, Meta och Google.",
        "mainEntityOfPage": "https://semantiko.com/kunskapsbank/semantiko-lanserar-prisjaktfeed",
        "url": "https://semantiko.com/kunskapsbank/semantiko-lanserar-prisjaktfeed",
        "datePublished": "2025-02-18",
        "dateModified": "2025-02-18",
        "inLanguage": "sv-SE",
        "author": {
            "@type": "Person",
            "name": "Rikard Lindholm"
        },
        "publisher": {
            "@type": "Organization",
            "name": "Semantiko",
            "logo": {
                "@type": "ImageObject",
                "url": "https://semantiko.com/brand/semantiko-color.svg"
            }
        },
        "image": "/images/blog/semantiko-lanserar-prisjaktfeed_0075021c.png",
        "wordCount": 1125,
        "speakable": {
            "@type": "SpeakableSpecification",
            "cssSelector": [
                "article h1",
                "article h2",
                ".key-takeaways"
            ]
        }
    },
    {
        "@context": "https://schema.org",
        "@type": "BreadcrumbList",
        "itemListElement": [
            {
                "@type": "ListItem",
                "position": 1,
                "name": "Hem",
                "item": "https://semantiko.com"
            },
            {
                "@type": "ListItem",
                "position": 2,
                "name": "Kunskapsbank",
                "item": "https://semantiko.com/kunskapsbank"
            },
            {
                "@type": "ListItem",
                "position": 3,
                "name": "Produktlansering",
                "item": "https://semantiko.com/kunskapsbank?kategori=Produktlansering"
            },
            {
                "@type": "ListItem",
                "position": 4,
                "name": "Prisjaktfeed – Från kundutmaning till ny produkt"
            }
        ]
    }
]