Yoast
(https://yoast.com) 📸 Data Snapshot: May 24, 2026
Identity & Authority — The Lens
Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
Identity & Authority
Expert verifiability & Schema depth.
15
Impact Weight: 15 / 100
100% Reputation
Authority is a core strength with zero significant gaps. The schema_json explicitly identifies founder Joost de Valk with a Wikipedia sameAs link and lists exactly 90 employees, which matches the Organization identity perfectly. The technical credibility is reinforced by the presence of complex JSON-LD graphs that demonstrate the very SEO expertise the company claims to sell.
There is no disconnect between marketing tone and demonstrated capability. The claim of being the most-used SEO plugin is substantiated by the 13 million users claim which, while a large round number, is supported by the site’s presence on wordpress.org and its Wikipedia entry. The site avoids the red flag of guaranteeing rankings, instead focusing on providing the tools to qualify for richer search results.
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
Homepage schema
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://yoast.com/",
"url": "https://yoast.com/",
"name": "SEO for everyone • Yoast",
"isPartOf": {
"@id": "https://yoast.com/#website"
},
"about": {
"@id": "https://yoast.com/#organization"
},
"primaryImageOfPage": {
"@id": "https://yoast.com/#primaryimage"
},
"image": {
"@id": "https://yoast.com/#primaryimage"
},
"thumbnailUrl": "https://yoast.com/app/uploads/2025/04/yoast_logo_2025_homepage.svg",
"datePublished": "2023-07-05T08:06:19+00:00",
"dateModified": "2026-03-17T15:36:04+00:00",
"description": "Yoast helps you with your website's search engine optimization, with our internationally loved software and our online SEO courses.",
"breadcrumb": {
"@id": "https://yoast.com/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://yoast.com/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://yoast.com/#primaryimage",
"url": "https://yoast.com/app/uploads/2025/04/yoast_logo_2025_homepage.svg",
"contentUrl": "https://yoast.com/app/uploads/2025/04/yoast_logo_2025_homepage.svg"
},
{
"@type": "BreadcrumbList",
"@id": "https://yoast.com/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home"
}
]
},
{
"@type": "WebSite",
"@id": "https://yoast.com/#website",
"url": "https://yoast.com/",
"name": "Yoast",
"description": "SEO for everyone",
"publisher": {
"@id": "https://yoast.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://yoast.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US",
"copyrightHolder": {
"@id": "https://yoast.com/#organization"
}
},
{
"@type": [
"Organization",
"Brand"
],
"@id": "https://yoast.com/#organization",
"name": "Yoast",
"url": "https://yoast.com/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://yoast.com/#/schema/logo/image/",
"url": "https://yoast.com/app/uploads/2020/09/Yoast_Icon_SocialMedia_500x500.png",
"contentUrl": "https://yoast.com/app/uploads/2020/09/Yoast_Icon_SocialMedia_500x500.png",
"width": 500,
"height": 500,
"caption": "Yoast"
},
"image": {
"@id": "https://yoast.com/#/schema/logo/image/"
},
"sameAs": [
"https://www.facebook.com/yoast",
"https://x.com/yoast",
"https://www.instagram.com/yoast/",
"https://www.linkedin.com/company/1414157/",
"https://www.pinterest.com/yoast/",
"https://www.youtube.com/yoast",
"https://en.wikipedia.org/wiki/Yoast",
"https://www.tiktok.com/@yoastseo",
"https://g.co/kgs/4H5sG2",
"https://g.co/kgs/a9XfUu"
],
"numberOfEmployees": 90,
"founder": {
"@type": "Person",
"name": "Joost de Valk",
"sameAs": "https://en.wikipedia.org/wiki/Joost_de_Valk"
},
"foundingDate": "2010-05-01",
"slogan": "SEO for Everyone",
"description": "Yoast helps you with your website optimization, whether it be through our widely used SEO software or our online SEO courses: we're here to help.",
"legalName": "Yoast BV",
"parentOrganization": {
"@type": "Organization",
"name": "Newfold Digital",
"description": "Newfold Digital is a leading web presence solutions provider serving millions of small-to-medium businesses globally.",
"url": "https://newfold.com/",
"sameAs": [
"https://newfold.com/"
],
"logo": "https://yoast.com/app/uploads/2022/01/newfold-logo.png"
},
"memberOf": {
"@type": "Organization",
"name": "World Wide Web Consortium (W3C)",
"description": "The World Wide Web Consortium (W3C) is an international community that develops open standards to ensure the long-term growth of the Web.",
"url": "https://w3.org/",
"sameAs": [
"https://w3.org/"
],
"logo": "https://www.w3.org/Icons/w3c_main.png"
}
}
]
}
/product/yoast-seo-premium-wordpress/
[
{
"@context": "https://schema.org",
"@graph": {
"0": {
"@type": [
"WebPage",
"ItemPage"
],
"@id": "https://yoast.com/product/yoast-seo-premium-wordpress/",
"url": "https://yoast.com/product/yoast-seo-premium-wordpress/",
"name": "Yoast SEO Premium • Yoast",
"isPartOf": {
"@id": "https://yoast.com/#website"
},
"primaryImageOfPage": {
"@id": "https://yoast.com/product/yoast-seo-premium-wordpress/#primaryimage"
},
"image": {
"@id": "https://yoast.com/product/yoast-seo-premium-wordpress/#primaryimage"
},
"thumbnailUrl": "https://yoast.com/app/uploads/2025/08/premium_icon.svg",
"description": "Designed for in-house marketers, creators, and entrepreneurs using WordPress. Get real-time SEO guidance, AI-assisted content optimization, and Local, News & Video SEO in Yoast SEO Premium. No expert knowledge needed.",
"breadcrumb": {
"@id": "https://yoast.com/product/yoast-seo-premium-wordpress/#breadcrumb"
},
"mainEntity": {
"0": {
"@id": "https://yoast.com/product/yoast-seo-premium-wordpress/#faq-question-1761052837753"
},
"1": {
"@id": "https://yoast.com/product/yoast-seo-premium-wordpress/#faq-question-1752071907645"
},
"2": {
"@id": "https://yoast.com/product/yoast-seo-premium-wordpress/#faq-question-1752072018649"
},
"3": {
"@id": "https://yoast.com/product/yoast-seo-premium-wordpress/#faq-question-1752072041848"
},
"4": {
"@id": "https://yoast.com/product/yoast-seo-premium-wordpress/#faq-question-1752137437398"
},
"_items_truncated": true
},
"inLanguage": "en-US",
"potentialAction": {
"@type": "BuyAction",
"target": "https://yoast.com/product/yoast-seo-premium-wordpress/"
}
},
"1": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://yoast.com/product/yoast-seo-premium-wordpress/#primaryimage",
"url": "https://yoast.com/app/uploads/2025/08/premium_icon.svg",
"contentUrl": "https://yoast.com/app/uploads/2025/08/premium_icon.svg"
},
"2": {
"@type": "BreadcrumbList",
"@id": "https://yoast.com/product/yoast-seo-premium-wordpress/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://yoast.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Shop",
"item": "https://yoast.com/store/"
},
{
"@type": "ListItem",
"position": 3,
"name": "Yoast SEO Premium"
}
]
},
"3": {
"@type": "WebSite",
"@id": "https://yoast.com/#website",
"url": "https://yoast.com/",
"name": "Yoast",
"description": "SEO for everyone",
"publisher": {
"@id": "https://yoast.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "[DEPTH_TRUNCATED]",
"urlTemplate": "[DEPTH_TRUNCATED]"
},
"query-input": {
"@type": "[DEPTH_TRUNCATED]",
"valueRequired": "[DEPTH_TRUNCATED]",
"valueName": "[DEPTH_TRUNCATED]"
}
}
],
"inLanguage": "en-US",
"copyrightHolder": {
"@id": "https://yoast.com/#organization"
}
},
"4": {
"@type": [
"Organization",
"Brand"
],
"@id": "https://yoast.com/#organization",
"name": "Yoast",
"url": "https://yoast.com/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://yoast.com/#/schema/logo/image/",
"url": "https://yoast.com/app/uploads/2020/09/Yoast_Icon_SocialMedia_500x500.png",
"contentUrl": "https://yoast.com/app/uploads/2020/09/Yoast_Icon_SocialMedia_500x500.png",
"width": 500,
"height": 500,
"caption": "Yoast"
},
"image": {
"@id": "https://yoast.com/#/schema/logo/image/"
},
"sameAs": {
"0": "https://www.facebook.com/yoast",
"1": "https://x.com/yoast",
"2": "https://www.instagram.com/yoast/",
"3": "https://www.linkedin.com/company/1414157/",
"4": "https://www.pinterest.com/yoast/",
"_items_truncated": true
},
"numberOfEmployees": 90,
"founder": {
"@type": "Person",
"name": "Joost de Valk",
"sameAs": "https://en.wikipedia.org/wiki/Joost_de_Valk"
},
"foundingDate": "2010-05-01",
"slogan": "SEO for Everyone",
"description": "Yoast helps you with your website optimization, whether it be through our widely used SEO software or our online SEO courses: we're here to help.",
"legalName": "Yoast BV",
"parentOrganization": {
"@type": "Organization",
"name": "Newfold Digital",
"description": "Newfold Digital is a leading web presence solutions provider serving millions of small-to-medium businesses globally.",
"url": "https://newfold.com/",
"sameAs": [
"https://newfold.com/"
],
"logo": "https://yoast.com/app/uploads/2022/01/newfold-logo.png"
},
"memberOf": {
"@type": "Organization",
"name": "World Wide Web Consortium (W3C)",
"description": "The World Wide Web Consortium (W3C) is an international community that develops open standards to ensure the long-term growth of the Web.",
"url": "https://w3.org/",
"sameAs": [
"https://w3.org/"
],
"logo": "https://www.w3.org/Icons/w3c_main.png"
}
},
"_items_truncated": true
},
"_truncated": true,
"_original_size": 11594
},
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "Product",
"@id": "https://yoast.com/product/yoast-seo-premium-wordpress/#product",
"name": "Yoast SEO Premium",
"url": "https://yoast.com/product/yoast-seo-premium-wordpress/",
"description": "Drive more traffic and outperform competitors with Yoast SEO Premium. Automate technical SEO, optimize multiple keywords, and make content optimization seamless.\r\n ",
"image": {
"@id": "https://yoast.com/product/yoast-seo-premium-wordpress/#primaryimage"
},
"sku": "82112",
"offers": [
{
"@type": "Offer",
"priceSpecification": [
"[DEPTH_TRUNCATED]"
],
"availability": "http://schema.org/InStock",
"url": "https://yoast.com/product/yoast-seo-premium-wordpress/",
"seller": {
"@id": "[DEPTH_TRUNCATED]"
},
"@id": "https://yoast.com/#/schema/offer/4113952-0"
}
],
"mainEntityOfPage": {
"@id": "https://yoast.com/product/yoast-seo-premium-wordpress/"
},
"mpn": "82112"
}
],
"_truncated": true,
"_original_size": 11594
}
]
/product/yoast-seo-shopify/
[
{
"@context": "https://schema.org",
"@graph": [
{
"@type": [
"WebPage",
"ItemPage"
],
"@id": "https://yoast.com/product/yoast-seo-shopify/",
"url": "https://yoast.com/product/yoast-seo-shopify/",
"name": "Yoast SEO for Shopify • Yoast",
"isPartOf": {
"@id": "https://yoast.com/#website"
},
"primaryImageOfPage": {
"@id": "https://yoast.com/product/yoast-seo-shopify/#primaryimage"
},
"image": {
"@id": "https://yoast.com/product/yoast-seo-shopify/#primaryimage"
},
"thumbnailUrl": "https://yoast.com/app/uploads/2021/07/shopify_icon.svg",
"description": "Achieve expert-level ecommerce optimization with Yoast SEO for Shopify. Leverage built-in schema and real-time feedback to succeed!",
"breadcrumb": {
"@id": "https://yoast.com/product/yoast-seo-shopify/#breadcrumb"
},
"mainEntity": [
{
"@id": "https://yoast.com/product/yoast-seo-shopify/#faq-question-1752071907645"
},
{
"@id": "https://yoast.com/product/yoast-seo-shopify/#faq-question-1752072018649"
},
{
"@id": "https://yoast.com/product/yoast-seo-shopify/#faq-question-1752072041848"
},
{
"@id": "https://yoast.com/product/yoast-seo-shopify/#faq-question-1752137437398"
}
],
"inLanguage": "en-US",
"potentialAction": {
"@type": "BuyAction",
"target": "https://yoast.com/product/yoast-seo-shopify/"
}
},
{
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://yoast.com/product/yoast-seo-shopify/#primaryimage",
"url": "https://yoast.com/app/uploads/2021/07/shopify_icon.svg",
"contentUrl": "https://yoast.com/app/uploads/2021/07/shopify_icon.svg"
},
{
"@type": "BreadcrumbList",
"@id": "https://yoast.com/product/yoast-seo-shopify/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://yoast.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Shop",
"item": "https://yoast.com/store/"
},
{
"@type": "ListItem",
"position": 3,
"name": "Yoast SEO for Shopify"
}
]
},
{
"@type": "WebSite",
"@id": "https://yoast.com/#website",
"url": "https://yoast.com/",
"name": "Yoast",
"description": "SEO for everyone",
"publisher": {
"@id": "https://yoast.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://yoast.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US",
"copyrightHolder": {
"@id": "https://yoast.com/#organization"
}
},
{
"@type": [
"Organization",
"Brand"
],
"@id": "https://yoast.com/#organization",
"name": "Yoast",
"url": "https://yoast.com/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://yoast.com/#/schema/logo/image/",
"url": "https://yoast.com/app/uploads/2020/09/Yoast_Icon_SocialMedia_500x500.png",
"contentUrl": "https://yoast.com/app/uploads/2020/09/Yoast_Icon_SocialMedia_500x500.png",
"width": 500,
"height": 500,
"caption": "Yoast"
},
"image": {
"@id": "https://yoast.com/#/schema/logo/image/"
},
"sameAs": [
"https://www.facebook.com/yoast",
"https://x.com/yoast",
"https://www.instagram.com/yoast/",
"https://www.linkedin.com/company/1414157/",
"https://www.pinterest.com/yoast/",
"https://www.youtube.com/yoast",
"https://en.wikipedia.org/wiki/Yoast",
"https://www.tiktok.com/@yoastseo",
"https://g.co/kgs/4H5sG2",
"https://g.co/kgs/a9XfUu"
],
"numberOfEmployees": 90,
"founder": {
"@type": "Person",
"name": "Joost de Valk",
"sameAs": "https://en.wikipedia.org/wiki/Joost_de_Valk"
},
"foundingDate": "2010-05-01",
"slogan": "SEO for Everyone",
"description": "Yoast helps you with your website optimization, whether it be through our widely used SEO software or our online SEO courses: we're here to help.",
"legalName": "Yoast BV",
"parentOrganization": {
"@type": "Organization",
"name": "Newfold Digital",
"description": "Newfold Digital is a leading web presence solutions provider serving millions of small-to-medium businesses globally.",
"url": "https://newfold.com/",
"sameAs": [
"https://newfold.com/"
],
"logo": "https://yoast.com/app/uploads/2022/01/newfold-logo.png"
},
"memberOf": {
"@type": "Organization",
"name": "World Wide Web Consortium (W3C)",
"description": "The World Wide Web Consortium (W3C) is an international community that develops open standards to ensure the long-term growth of the Web.",
"url": "https://w3.org/",
"sameAs": [
"https://w3.org/"
],
"logo": "https://www.w3.org/Icons/w3c_main.png"
}
},
{
"@type": "Question",
"@id": "https://yoast.com/product/yoast-seo-shopify/#faq-question-1752071907645",
"position": 1,
"url": "https://yoast.com/product/yoast-seo-shopify/#faq-question-1752071907645",
"name": "What languages does Yoast SEO for Shopify support?",
"answerCount": 1,
"acceptedAnswer": {
"@type": "Answer",
"text": "Yoast SEO for Shopify offers a readability and SEO analysis for 20+ languages. The app itself is translated into 27 languages! <a href=\"https://yoast.com/shopify-features/languages/\">Find out if we support your language as well.</a>",
"inLanguage": "en-US"
},
"inLanguage": "en-US"
},
{
"@type": "Question",
"@id": "https://yoast.com/product/yoast-seo-shopify/#faq-question-1752072018649",
"position": 2,
"url": "https://yoast.com/product/yoast-seo-shopify/#faq-question-1752072018649",
"name": "Is there an annual plan available?",
"answerCount": 1,
"acceptedAnswer": {
"@type": "Answer",
"text": "Yes! And, you get 12 months for the price of 10!",
"inLanguage": "en-US"
},
"inLanguage": "en-US"
},
{
"@type": "Question",
"@id": "https://yoast.com/product/yoast-seo-shopify/#faq-question-1752072041848",
"position": 3,
"url": "https://yoast.com/product/yoast-seo-shopify/#faq-question-1752072041848",
"name": "What payment methods are available?",
"answerCount": 1,
"acceptedAnswer": {
"@type": "Answer",
"text": "Your payment is connected to your Shopify payment method. This means that you’ll pay in the same way for Yoast SEO as you do for your Shopify account.",
"inLanguage": "en-US"
},
"inLanguage": "en-US"
},
{
"@type": "Question",
"@id": "https://yoast.com/product/yoast-seo-shopify/#faq-question-1752137437398",
"position": 4,
"url": "https://yoast.com/product/yoast-seo-shopify/#faq-question-1752137437398",
"name": "Can I migrate my SEO data from another SEO app to Yoast SEO for Shopify?",
"answerCount": 1,
"acceptedAnswer": {
"@type": "Answer",
"text": "Yes! To import your data from another SEO plugin, you can use the “SEO data migration” feature in Yoast SEO. You can find it in <strong>Settings > Site settings > SEO data migration.</strong> Need help? Read <a href=\"https://yoast.com/help/how-to-switch-to-yoast-seo-for-shopify/\">this help article</a> or reach out to the live chat in-app.",
"inLanguage": "en-US"
},
"inLanguage": "en-US"
},
{
"@id": "https://yoast.com/product/yoast-seo-shopify/#product",
"mainEntityOfPage": {
"@id": "https://yoast.com/product/yoast-seo-shopify/"
},
"name": "Yoast SEO for Shopify",
"sku": "shopify-premium",
"brand": {
"@id": "https://yoast.com/#organization"
},
"description": "Achieve expert-level ecommerce optimization with Yoast SEO for Shopify. Leverage built-in schema and real-time feedback to succeed!",
"mpn": "shopify-premium",
"@type": [
"Product",
"WebApplication"
],
"operatingSystem": "Shopify",
"applicationCategory": "BusinessApplication",
"manufacturer": {
"@id": "https://yoast.com/#organization"
},
"offers": {
"@type": "Offer",
"availability": "https://schema.org/InStock",
"priceCurrency": "USD",
"price": "19.00",
"url": "https://yoast.com/product/yoast-seo-shopify/"
},
"aggregateRating": {
"@type": "AggregateRating",
"worstRating": 1,
"bestRating": 5,
"ratingValue": 4.6,
"ratingCount": "161",
"reviewCount": "161"
},
"image": [
"https://yoast.com/cdn-cgi/image/width=1200%2Cheight=1200%2Cfit=crop%2Cf=auto%2Conerror=redirect/app/uploads/2021/07/shopify_icon.svg",
"https://yoast.com/cdn-cgi/image/width=1600%2Cheight=1200%2Cfit=crop%2Cf=auto%2Conerror=redirect/app/uploads/2021/07/shopify_1344x480.png",
"https://yoast.com/cdn-cgi/image/width=1600%2Cheight=757.89%2Cfit=crop%2Cf=auto%2Conerror=redirect/app/uploads/2021/07/shopify_1344x480.png"
]
}
]
},
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "Product",
"@id": "https://yoast.com/product/yoast-seo-shopify/#product",
"name": "Yoast SEO for Shopify",
"url": "https://yoast.com/product/yoast-seo-shopify/",
"description": "Boost your Shopify store’s organic reach with Yoast SEO. Optimize product pages and attract more customers by integrating SEO tools directly into your platform.",
"image": {
"@id": "https://yoast.com/product/yoast-seo-shopify/#primaryimage"
},
"sku": "shopify-premium",
"offers": [
{
"@type": "Offer",
"priceSpecification": [
{
"@type": "UnitPriceSpecification",
"price": "19.00",
"priceCurrency": "USD",
"valueAddedTaxIncluded": false
}
],
"availability": "http://schema.org/InStock",
"url": "https://yoast.com/product/yoast-seo-shopify/",
"seller": {
"@id": "https://yoast.com/#organization"
},
"@id": "https://yoast.com/#/schema/offer/2963886-0"
}
],
"mainEntityOfPage": {
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},
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}
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}
]
/product/yoast-woocommerce-seo/
[
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{
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"ItemPage"
],
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},
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],
"inLanguage": "en-US",
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},
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],
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"url": "https://yoast.com/",
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"inLanguage": "en-US",
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"contentUrl": "https://yoast.com/app/uploads/2020/09/Yoast_Icon_SocialMedia_500x500.png",
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"caption": "Yoast"
},
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},
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"https://www.youtube.com/yoast",
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"https://g.co/kgs/4H5sG2",
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],
"numberOfEmployees": 90,
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"name": "Joost de Valk",
"sameAs": "https://en.wikipedia.org/wiki/Joost_de_Valk"
},
"foundingDate": "2010-05-01",
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"description": "Yoast helps you with your website optimization, whether it be through our widely used SEO software or our online SEO courses: we're here to help.",
"legalName": "Yoast BV",
"parentOrganization": {
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"name": "Newfold Digital",
"description": "Newfold Digital is a leading web presence solutions provider serving millions of small-to-medium businesses globally.",
"url": "https://newfold.com/",
"sameAs": [
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],
"logo": "https://yoast.com/app/uploads/2022/01/newfold-logo.png"
},
"memberOf": {
"@type": "Organization",
"name": "World Wide Web Consortium (W3C)",
"description": "The World Wide Web Consortium (W3C) is an international community that develops open standards to ensure the long-term growth of the Web.",
"url": "https://w3.org/",
"sameAs": [
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],
"logo": "https://www.w3.org/Icons/w3c_main.png"
}
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"position": 1,
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"name": "How do I use Yoast WooCommerce SEO after purchase?",
"answerCount": 1,
"acceptedAnswer": {
"@type": "Answer",
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},
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"acceptedAnswer": {
"@type": "Answer",
"text": "In order for the plugin to work properly, you need to install Yoast SEO or Yoast SEO Premium first as you can't use Yoast WooCommerce SEO without one of these plugins, but don't worry, our premium plugin is included in the price, you don't have to buy this separately. ",
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},
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},
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},
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},
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},
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"@type": [
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],
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"manufacturer": {
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},
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"url": "https://yoast.com/product/yoast-woocommerce-seo/"
},
"aggregateRating": {
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"reviewCount": "819"
},
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},
{
"@context": "https://schema.org",
"@graph": [
{
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"@id": "https://yoast.com/product/yoast-woocommerce-seo/#product",
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],
"availability": "http://schema.org/InStock",
"url": "https://yoast.com/product/yoast-woocommerce-seo/",
"seller": {
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}
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]
🛡️ Trust Signals — external proof links that back the declared identity
98Review mentions (all pages)
8External proof links (all pages)
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 6 | 3 |
| /product/yoast-seo-premium-wordpress/ | 33 | 2 |
| /product/yoast-seo-shopify/ | 24 | 1 |
| /product/yoast-woocommerce-seo/ | 35 | 2 |
Explore the other reputation pillars for Yoast
Analysis Disclosure & Source Attribution
This page presents a snapshot of public data from Yoast, captured on May 24, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Yoast: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://yoast.com to view the most current version of its content and see directly what this company is about and what it offers.