Grub Street
(https://grubstreet.com) 📸 Data Snapshot: May 30, 2026
Identity & Authority — The Lens
Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
Identity & Authority
Expert verifiability & Schema depth.
13
Impact Weight: 15 / 100
87% Reputation
Authority is verified through detailed Person schema for specific journalists like Matthew Schneier and Adam Platt. The identity is further solidified by its parent organization schema (New York Magazine/Vox Media), leaving no gap between its claims of being an authoritative destination and its verifiable digital footprint.
There is no disconnect because the site does not make quantifiable performance claims (e.g., ‘results-driven’). Instead, it relies on editorial standards and specific award mentions which are clearly documented in the structured data.
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
Homepage schema
[
{
"@context": "https://schema.org",
"@type": "WebSite",
"url": "https://www.www.grubstreet.com/",
"name": "Grub Street",
"potentialAction": {
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.www.grubstreet.com/search.html?q={search_term_string}"
},
"query-input": "required name=search_term_string"
}
},
{
"@context": "https://schema.org/",
"@type": "NewsMediaOrganization",
"@id": "https://www.grubstreet.com/#publisher",
"name": "Grub Street",
"url": "https://www.grubstreet.com",
"description": "Grub Street is the digital destination for New York’s authoritative, award-winning food and restaurant coverage. Through investigative reports, up-to-the-minute trendspotting, meticulously researched guides, and the weekly “Grub Street Diet,” Grub Street squints at the food world through an ever-evolving lens.",
"alternateName": [
"Grubstreet",
"Grub"
],
"logo": {
"@type": "ImageObject",
"url": "https://assets.nymag.com/media/sites/grubstreet/icon.196x196.png",
"height": 196,
"width": 196
},
"ethicsPolicy": "https://corp.voxmedia.com/ethics/",
"diversityPolicy": "https://diversity.voxmedia.com/",
"masthead": "https://www.grubstreet.com/about-us/",
"foundingDate": "2006",
"founder": [
{
"@type": "Person",
"name": "Adam Moss"
}
],
"employee": [
{
"@type": "Person",
"name": "Chris Crowley"
},
{
"@type": "Person",
"name": "Gael Greene"
},
{
"@type": "Person",
"name": "Josh Ozersky"
},
{
"@type": "Person",
"name": "Adam Platt"
},
{
"@type": "Person",
"name": "Tammie Teclemariam"
},
{
"@type": "Person",
"name": "Alan Sytsma"
}
],
"ownershipFundingInfo": "New York Magazine is owned by Vox Media, the leading modern media company dedicated to high-quality journalism.",
"sameAs": [
"https://en.wikipedia.org/wiki/New_York_(magazine)#Grub_Street",
"https://www.wikidata.org/wiki/Q107070889",
"https://www.facebook.com/grubstreet/",
"https://twitter.com/grubstreet",
"https://www.instagram.com/grubstreet"
],
"knowsAbout": [
{
"@type": "Thing",
"name": "best restaurants"
},
{
"@type": "Thing",
"name": "restaurant reviews"
},
{
"@type": "Thing",
"name": "where to eat nyc"
},
{
"@type": "Thing",
"name": "new york city"
},
{
"@type": "Thing",
"name": "food"
},
{
"@type": "Thing",
"name": "recipes"
},
{
"@type": "Thing",
"name": "restaurant guides"
},
{
"@type": "Thing",
"name": "michelin stars"
},
{
"@type": "Thing",
"name": "world's 50 best restaurants"
},
{
"@type": "Thing",
"name": "the grub street diet"
},
{
"@type": "Thing",
"name": "the year I ate new york"
},
{
"@type": "Thing",
"name": "restaurant closings"
},
{
"@type": "Thing",
"name": "restaurant openings"
},
{
"@type": "Thing",
"name": "american cuisine"
},
{
"@type": "Thing",
"name": "japanese cuisine"
},
{
"@type": "Thing",
"name": "cheap eats guide"
},
{
"@type": "Thing",
"name": "street food"
},
{
"@type": "Thing",
"name": "food tv"
},
{
"@type": "Thing",
"name": "american restaurants"
},
{
"@type": "Thing",
"name": "italian restaurants"
},
{
"@type": "Thing",
"name": "vegetarian restaurants"
},
{
"@type": "Thing",
"name": "steakhouses"
}
],
"award": [
"Grub Street was honored with the James Beard Foundation Journalism Award for Best Group Food Blog in 2011 and 2015, its diner-at-large Tammie Teclemariam won the Emerging Voice Award in 2022, and its then–restaurant critic Adam Platt won for his restaurant reviews in 2009. New York Magazine won the James Beard Award for Food Coverage in a General-Interest Publication in 2019; was a finalist for the National Magazine Award for General Excellence (News, Sports, and Entertainment) in 2019, 2020, and 2022; and won the 2018 National Magazine Award for Best Website."
],
"parentOrganization": {
"@type": "Organization",
"@id": "https://nymag.com/#publisher",
"name": "New York Magazine",
"url": "https://nymag.com",
"sameAs": [
"https://en.wikipedia.org/wiki/New_York_(magazine)",
"https://www.wikidata.org/wiki/Q1507987",
"https://www.facebook.com/NewYorkMag/",
"https://twitter.com/NYMag",
"https://www.instagram.com/nymag",
"https://www.youtube.com/user/NewYorkMagazine",
"https://www.linkedin.com/company/new-york-magazine/"
],
"logo": {
"@type": "ImageObject",
"url": "https://assets.nymag.com/media/sites/nymag/icon.196x196.png",
"height": 196,
"width": 196
}
}
}
]
/article/marcel-breuer-building-sothebys-restaurant-review.html
[
{
"articleSection": "All",
"@context": "http://schema.org",
"@id": "#articleSchema",
"@type": "NewsArticle",
"author": [
{
"@type": "Person",
"jobTitle": "Chief Restaurant Critic, New York Magazine",
"name": "Matthew Schneier",
"url": "https://www.grubstreet.com/author/matthew-schneier"
}
],
"dateModified": "2026-05-28T07:00:25.241-04:00",
"datePublished": "2026-05-28T07:00:25.241-04:00",
"description": "‘New York’ Magazine’s restaurant critic Matthew Schneier reviews Marcel, a new restaurant inside the Sotheby’s headquarters that is both overcurated and underwhelming. ",
"headline": "Restaurant Review: Marcel Is Overcurated and Underwhelming",
"image": [
{
"@id": "https://pyxis.nymag.com/v1/imgs/05d/2ea/bf0b6898ea80d2ba8f015295452c058669-marcel-01.1x.rsocial.w1200.gif",
"@type": "ImageObject",
"height": "630",
"url": "https://pyxis.nymag.com/v1/imgs/05d/2ea/bf0b6898ea80d2ba8f015295452c058669-marcel-01.1x.rsocial.w1200.gif",
"width": "1200"
},
{
"@id": "https://pyxis.nymag.com/v1/imgs/05d/2ea/bf0b6898ea80d2ba8f015295452c058669-marcel-01.1x.rsquare.w1400.gif",
"@type": "ImageObject",
"height": "1400",
"url": "https://pyxis.nymag.com/v1/imgs/05d/2ea/bf0b6898ea80d2ba8f015295452c058669-marcel-01.1x.rsquare.w1400.gif",
"width": "1400"
}
],
"inLanguage": "en-US",
"keywords": [
"restaurant review",
" remove interruptions",
" top story",
" marcel",
" marie-aude rose",
" roman and williams",
" upper east side"
],
"mainEntityOfPage": "https://www.grubstreet.com/article/marcel-breuer-building-sothebys-restaurant-review.html",
"publisher": {
"@type": "Organization",
"name": "Grub Street",
"sameAs": "https://www.grubstreet.com",
"logo": {
"@type": "ImageObject",
"url": "https://www.grubstreet.com/media/sites/grubstreet/logo.w600.h60.png",
"height": "60",
"width": "600"
}
},
"url": "http://www.grubstreet.com/article/marcel-breuer-building-sothebys-restaurant-review.html",
"thumbnailUrl": "https://pyxis.nymag.com/v1/imgs/05d/2ea/bf0b6898ea80d2ba8f015295452c058669-marcel-01.1x.rsocial.w1200.gif"
},
{
"@context": "http://schema.org",
"@type": "ImageObject",
"author": "Hugo Yu",
"contentUrl": "https://pyxis.nymag.com/v1/imgs/b88/f9f/8150ac6aa33b1eb267e95f4628a8d9ed87-PC002539-copy.2x.rvertical.w570.jpg"
},
{
"@context": "http://schema.org",
"@type": "ImageObject",
"author": "Hugo Yu",
"contentUrl": "https://pyxis.nymag.com/v1/imgs/71f/cb8/18f44ad2473adac94e61def013886fda39-PC002510-copy.2x.rvertical.w570.jpg"
},
{
"@context": "http://schema.org",
"@type": "ImageObject",
"author": "Hugo Yu",
"contentUrl": "https://pyxis.nymag.com/v1/imgs/291/e56/74174cf1e0c12d20c4dc245c49ca8ecf93-PC002490-copy.2x.rvertical.w570.jpg"
},
{
"@context": "http://schema.org",
"@type": "ImageObject",
"author": "Hugo Yu",
"contentUrl": "https://pyxis.nymag.com/v1/imgs/b8e/fe8/a78817f3b77b12d083409b73a0a4df03f3-PC002524-copy.2x.rvertical.w570.jpg"
},
{
"@context": "http://schema.org",
"@type": "ImageObject",
"author": "Hugo Yu",
"contentUrl": "https://pyxis.nymag.com/v1/imgs/540/93a/9fca47bfde43e1aa4f477c3fcbafcf3863-PC002544-copy.2x.rvertical.w570.jpg"
},
{
"@context": "http://schema.org",
"@type": "ImageObject",
"author": "Hugo Yu",
"contentUrl": "https://pyxis.nymag.com/v1/imgs/8a5/d08/8074d7fa7b14d722f8d5e228dc96fd9822-PC002556-copy.2x.rvertical.w570.jpg"
}
]
/article/cozy-soup-n-burger-closing.html
{
"articleSection": "All",
"@context": "http://schema.org",
"@id": "#articleSchema",
"@type": "NewsArticle",
"author": [
{
"@type": "Person",
"jobTitle": "Contributor",
"name": "Jason Diamond",
"url": "https://www.grubstreet.com/author/jason-diamond"
}
],
"dateModified": "2026-05-27T07:00:45.836-04:00",
"datePublished": "2026-05-27T07:00:45.836-04:00",
"description": "We shouldn’t have taken Cozy Soup ’n’ Burger for granted. Rising rents and increased costs have claimed yet another landmark. ",
"headline": "Cozy Soup ’n’ Burger, a Longtime NYC Diner, Will Close",
"image": [
{
"@id": "https://pyxis.nymag.com/v1/imgs/c4f/b09/86d0cd19423e3b242f4210d265c131ca1f-2K0J73D--1-.1x.rsocial.w1200.jpg",
"@type": "ImageObject",
"height": "630",
"url": "https://pyxis.nymag.com/v1/imgs/c4f/b09/86d0cd19423e3b242f4210d265c131ca1f-2K0J73D--1-.1x.rsocial.w1200.jpg",
"width": "1200"
},
{
"@id": "https://pyxis.nymag.com/v1/imgs/c4f/b09/86d0cd19423e3b242f4210d265c131ca1f-2K0J73D--1-.1x.rsquare.w1400.jpg",
"@type": "ImageObject",
"height": "1400",
"url": "https://pyxis.nymag.com/v1/imgs/c4f/b09/86d0cd19423e3b242f4210d265c131ca1f-2K0J73D--1-.1x.rsquare.w1400.jpg",
"width": "1400"
}
],
"inLanguage": "en-US",
"keywords": [
"closings",
" diners",
" cozy soup ‘n’ diner",
" nyu",
" greenwich village",
" top story"
],
"mainEntityOfPage": "https://www.grubstreet.com/article/cozy-soup-n-burger-closing.html",
"publisher": {
"@type": "Organization",
"name": "Grub Street",
"sameAs": "https://www.grubstreet.com",
"logo": {
"@type": "ImageObject",
"url": "https://www.grubstreet.com/media/sites/grubstreet/logo.w600.h60.png",
"height": "60",
"width": "600"
}
},
"url": "http://www.grubstreet.com/article/cozy-soup-n-burger-closing.html",
"thumbnailUrl": "https://pyxis.nymag.com/v1/imgs/c4f/b09/86d0cd19423e3b242f4210d265c131ca1f-2K0J73D--1-.1x.rsocial.w1200.jpg"
}
/article/lonnies-from-the-owners-of-ingas-bar-opens-in-brooklyn.html
{
"articleSection": "All",
"@context": "http://schema.org",
"@id": "#articleSchema",
"@type": "NewsArticle",
"author": [
{
"@type": "Person",
"jobTitle": "Contributor",
"name": "Michael Harlan Turkell",
"url": "https://www.grubstreet.com/author/michael-harlan-turkell"
}
],
"dateModified": "2026-05-18T06:40:00.000-04:00",
"datePublished": "2026-05-18T06:40:00.000-04:00",
"description": "Expect burgers and the return of brick chicken at Boerum Hill’s new canteen: Lonnies is the second restaurant from Sean Rembold and Caron Callahan, the couple who made Ingas Bar in Brooklyn Heights a hit.",
"headline": "Lonnies, From the Owners of Ingas Bar, Opens in Brooklyn",
"image": [
{
"@id": "https://pyxis.nymag.com/v1/imgs/ff1/559/0c040ba06537fa820042e0f2460befe19d-Lonnie-s.1x.rsocial.w1200.jpg",
"@type": "ImageObject",
"height": "630",
"url": "https://pyxis.nymag.com/v1/imgs/ff1/559/0c040ba06537fa820042e0f2460befe19d-Lonnie-s.1x.rsocial.w1200.jpg",
"width": "1200"
},
{
"@id": "https://pyxis.nymag.com/v1/imgs/ff1/559/0c040ba06537fa820042e0f2460befe19d-Lonnie-s.1x.rsquare.w1400.jpg",
"@type": "ImageObject",
"height": "1400",
"url": "https://pyxis.nymag.com/v1/imgs/ff1/559/0c040ba06537fa820042e0f2460befe19d-Lonnie-s.1x.rsquare.w1400.jpg",
"width": "1400"
}
],
"inLanguage": "en-US",
"keywords": [
"openings",
" top story",
" lonnies",
" boerum hill",
" ingas bar",
" seam rembold",
" caron callahan",
" new restaurants"
],
"mainEntityOfPage": "https://www.grubstreet.com/article/lonnies-from-the-owners-of-ingas-bar-opens-in-brooklyn.html",
"publisher": {
"@type": "Organization",
"name": "Grub Street",
"sameAs": "https://www.grubstreet.com",
"logo": {
"@type": "ImageObject",
"url": "https://www.grubstreet.com/media/sites/grubstreet/logo.w600.h60.png",
"height": "60",
"width": "600"
}
},
"url": "http://www.grubstreet.com/article/lonnies-from-the-owners-of-ingas-bar-opens-in-brooklyn.html",
"thumbnailUrl": "https://pyxis.nymag.com/v1/imgs/ff1/559/0c040ba06537fa820042e0f2460befe19d-Lonnie-s.1x.rsocial.w1200.jpg"
}
🛡️ Trust Signals — external proof links that back the declared identity
183Review mentions (all pages)
6External proof links (all pages)
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 47 | 1 |
| /article/marcel-breuer-building-sothebys-restaurant-review.html | 66 | 2 |
| /article/cozy-soup-n-burger-closing.html | 36 | 1 |
| /article/lonnies-from-the-owners-of-ingas-bar-opens-in-brooklyn.html | 34 | 2 |
Explore the other reputation pillars for Grub Street
Analysis Disclosure & Source Attribution
This page presents a snapshot of public data from Grub Street, captured on May 30, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Grub Street: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://grubstreet.com to view the most current version of its content and see directly what this company is about and what it offers.