Sports Illustrated
(https://si.com) 📸 Data Snapshot: June 19, 2026
Trust & Proof — The Lens
Count trust words (review, testimonial, rating, verified) against real outbound proof links (Google, Trustpilot, Clutch, G2, Yelp). Lots of trust language with zero verification links is trust theatre. Unlinked logo galleries count against it.
Trust & Proof
Verifiable evidence vs. Trust Theatre.
13
Impact Weight: 20 / 100
65% Reputation
The site triggers a trust theatre penalty due to the ‘trust_theatre_flag’ being true across all pages while ‘proof_links_count’ remains at 0. Specifically, article review counts (e.g., 63 on the homepage, 33 on the NFL page) are displayed without a clear verification path or external link to the source of these ratings. While author bylines provide a degree of journalistic accountability, the lack of a linked corrections policy or public editorial standards in the primary header increases the trust gap. The reliance on internal authority for performance claims like ‘Expert Analysis’ without external verification links is a minor but notable signal-to-substance gap.
Proof density is high, with a heavy ratio of verifiable facts to vague assertions. Every major heading is supported by a specific event (e.g., ‘Hailee Steinfeld and Josh Allen Announce Baby Daughter’s Name’) or a data-backed prediction (e.g., ‘2026 NBA Draft Odds’). Out of the analyzed headings, over 90% contain specific names of players, teams, or journalists, effectively neutralizing the risk of generic content aggregation.
Trust & Proof is read by weighing trust language against real verification. Below is the page-by-page tally of review mentions and external proof links, then the schema markup that may (or may not) declare verifiable ratings and identity proof.
🛡️ Trust Signals — reviews, proof links, trust-theatre check
122Review mentions (all pages)
0External proof links (all pages)
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 63 | 0 |
| /nfl/ | 33 | 0 |
| /nba/ | 16 | 0 |
| /fantasy/ | 10 | 0 |
🔗 Identity & Technical Layer — schema JSON-LD: declared ratings, reviews & identity proof
Homepage schema
{
"0": {
"@context": "http://schema.org",
"@type": "WebSite",
"@id": "www.si.com",
"url": "https://www.si.com",
"name": "Sports Illustrated",
"description": "Sports Illustrated, SI.com provides sports news, expert analysis, highlights, stats and scores for the NFL, NBA, MLB, NHL, college football, soccer, fantasy, gambling and more",
"publisher": {
"@type": "Organization",
"name": "Sports Illustrated",
"url": "https://www.si.com",
"logo": {
"@type": "ImageObject",
"url": "https://images2.minutemediacdn.com/image/upload/v1712170891/SI/Cover%20images/SI_Generic_image.png"
}
},
"inLanguage": "en-US",
"mainEntity": {
"@type": "WebPage",
"@id": "https://www.si.com/",
"url": "https://www.si.com/",
"name": "Sports Illustrated",
"description": "Sports Illustrated, SI.com provides sports news, expert analysis, highlights, stats and scores for the NFL, NBA, MLB, NHL, college football, soccer, fantasy, gambling and more",
"mainEntityOfPage": {
"@type": "WebPageElement",
"@id": "https://www.si.com/#main-content",
"name": "Main Content",
"description": "Sports Illustrated, SI.com provides sports news, expert analysis, highlights, stats and scores for the NFL, NBA, MLB, NHL, college football, soccer, fantasy, gambling and more"
}
},
"_truncated": true,
"_original_size": 53255
},
"1": {
"@context": "http://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.si.com"
}
],
"_truncated": true,
"_original_size": 53255
},
"2": {
"@context": "https://schema.org",
"@type": "NewsArticle",
"@id": "https://www.si.com/golf/us-open/wyndham-clark-not-the-villain-you-want-him-to-be",
"headline": "Wyndham Clark Is Not the Villain You Want Him to Be",
"description": "Wyndham Clark knows what he did at last year’s U.S. Open was wrong. Now he’s looking to win the championship for a second time, and possibly win back a lot of fans who are still mad at him. ",
"author": {
"@type": "Person",
"name": "Brian Giuffra"
},
"datePublished": "2026-06-19T19:36:26Z",
"dateModified": "2026-06-19T19:45:11Z",
"mainEntityOfPage": {
"@type": "WebPage",
"@id": "https://www.si.com/"
},
"_truncated": true,
"_original_size": 53255
},
"3": {
"@context": "https://schema.org",
"@type": "NewsArticle",
"@id": "https://www.si.com/wnba/top-players-who-could-be-first-time-wnba-all-stars-potential-snubs",
"headline": "Top Players Who Could Be First-Time WNBA All-Stars and Potential Snubs",
"description": "Who will get their first nod? And who will just barely miss out? ",
"author": {
"@type": "Person",
"name": "Clare Brennan"
},
"datePublished": "2026-06-19T19:31:20Z",
"dateModified": "2026-06-19T19:31:20Z",
"mainEntityOfPage": {
"@type": "WebPage",
"@id": "https://www.si.com/"
},
"_truncated": true,
"_original_size": 53255
},
"4": {
"@context": "https://schema.org",
"@type": "NewsArticle",
"@id": "https://www.si.com/soccer/folarin-balogun-will-the-usmnt-striker-challenge-for-the-world-cup-golden-boot",
"headline": "Folarin Balogun: Will the USMNT Striker Challenge for the World Cup Golden Boot?",
"description": "The emerging star scored twice in his World Cup debut last week.",
"author": {
"@type": "Person",
"name": "Sophia Vesely"
},
"datePublished": "2026-06-19T09:00:00Z",
"dateModified": "2026-06-19T09:00:00Z",
"mainEntityOfPage": {
"@type": "WebPage",
"@id": "https://www.si.com/"
},
"_truncated": true,
"_original_size": 53255
},
"_items_truncated": true
}
/nfl/
{
"0": {
"@context": "http://schema.org",
"@type": "WebSite",
"@id": "www.si.com",
"url": "https://www.si.com",
"name": "Sports Illustrated",
"description": "The latest NFL News coverage - scores, schedules, fantasy football, injuries, mock drafts, and expert analysis on Sports Illustrated.",
"publisher": {
"@type": "Organization",
"name": "Sports Illustrated",
"url": "https://www.si.com",
"logo": {
"@type": "ImageObject",
"url": "https://images2.minutemediacdn.com/image/upload/v1712170891/SI/Cover%20images/SI_Generic_image.png"
}
},
"inLanguage": "en-US",
"mainEntity": {
"@type": "WebPage",
"@id": "https://www.si.com/nfl",
"url": "https://www.si.com/nfl",
"name": "NFL News on Sports Illustrated - Scores, Analysis, Videos",
"description": "The latest NFL News coverage - scores, schedules, fantasy football, injuries, mock drafts, and expert analysis on Sports Illustrated.",
"mainEntityOfPage": {
"@type": "WebPageElement",
"@id": "https://www.si.com/nfl#main-content",
"name": "Main Content",
"description": "The latest NFL News coverage - scores, schedules, fantasy football, injuries, mock drafts, and expert analysis on Sports Illustrated."
}
},
"_truncated": true,
"_original_size": 29207
},
"1": {
"@context": "http://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.si.com"
}
],
"_truncated": true,
"_original_size": 29207
},
"2": {
"@context": "https://schema.org",
"@type": "NewsArticle",
"@id": "https://www.si.com/nfl/10-things-we-learned-after-nfl-offseason-workouts",
"headline": "10 Things We’ve Learned After NFL Offseason Workouts",
"description": "The storylines that emerged during OTAs and minicamps that will permeate the regular season. ",
"author": {
"@type": "Person",
"name": "Matt Verderame"
},
"datePublished": "2026-06-19T13:00:05Z",
"dateModified": "2026-06-19T13:00:05Z",
"mainEntityOfPage": {
"@type": "WebPage",
"@id": "https://www.si.com/nfl"
},
"_truncated": true,
"_original_size": 29207
},
"3": {
"@context": "https://schema.org",
"@type": "NewsArticle",
"@id": "https://www.si.com/nfl/video/albert-breer-on-baker-mayfield-s-contract-issue-who-is-falcons-qb1-cam-jordan-back-with-saints-01kvg9z2dd83p9zaxz4p",
"headline": "Albert Breer on Baker Mayfield's Contract Issue, Who is Falcons’ QB1?, Cam Jordan Back with Saints!",
"description": "Senior NFL reporter Albert Breer discusses the latest NFL topics in the news.",
"author": {
"@type": "Person",
"name": "SI Video Staff"
},
"datePublished": "2026-06-19T16:12:24Z",
"dateModified": "2026-06-19T16:12:24Z",
"mainEntityOfPage": {
"@type": "WebPage",
"@id": "https://www.si.com/nfl"
},
"_truncated": true,
"_original_size": 29207
},
"4": {
"@context": "https://schema.org",
"@type": "NewsArticle",
"@id": "https://www.si.com/nfl/23-ufl-players-signed-nfl-contracts-who-can-make-roster",
"headline": "The 23 UFL Players Who Signed NFL Contracts This Week—and Their Chances of Making a 53-Man Roster",
"description": "The UFL-to-NFL pipeline is alive and well. Here’s a look at each recent signing and their chances at making a 53-man roster this summer.",
"author": {
"@type": "Person",
"name": "Mike Kadlick"
},
"datePublished": "2026-06-19T11:04:00Z",
"dateModified": "2026-06-19T11:04:00Z",
"mainEntityOfPage": {
"@type": "WebPage",
"@id": "https://www.si.com/nfl"
},
"_truncated": true,
"_original_size": 29207
},
"_items_truncated": true
}
/nba/
{
"0": {
"@context": "http://schema.org",
"@type": "WebSite",
"@id": "www.si.com",
"url": "https://www.si.com",
"name": "Sports Illustrated",
"description": "Stay updated on the NBA with breaking news, scores, standings, expert analysis, and in-depth coverage from Sports Illustrated.",
"publisher": {
"@type": "Organization",
"name": "Sports Illustrated",
"url": "https://www.si.com",
"logo": {
"@type": "ImageObject",
"url": "https://images2.minutemediacdn.com/image/upload/v1712170891/SI/Cover%20images/SI_Generic_image.png"
}
},
"inLanguage": "en-US",
"mainEntity": {
"@type": "WebPage",
"@id": "https://www.si.com/nba",
"url": "https://www.si.com/nba",
"name": "NBA News, Scores & Expert Analysis | Sports Illustrated",
"description": "Stay updated on the NBA with breaking news, scores, standings, expert analysis, and in-depth coverage from Sports Illustrated.",
"mainEntityOfPage": {
"@type": "WebPageElement",
"@id": "https://www.si.com/nba#main-content",
"name": "Main Content",
"description": "Stay updated on the NBA with breaking news, scores, standings, expert analysis, and in-depth coverage from Sports Illustrated."
}
},
"_truncated": true,
"_original_size": 18374
},
"1": {
"@context": "http://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.si.com"
}
],
"_truncated": true,
"_original_size": 18374
},
"2": {
"@context": "https://schema.org",
"@type": "NewsArticle",
"@id": "https://www.si.com/nba/nba-draft/who-should-wizards-pick-no-1-making-case-for-cameron-boozer-aj-dybantsa-darryn-peterson",
"headline": "Who Should the Wizards Pick No. 1? Making the Case for Cameron Boozer, AJ Dybantsa and Darryn Peterson",
"description": "Each player has a strong case to be the first selection in the 2026 NBA draft because their games are so different from the others and all project to have productive pro careers.",
"author": {
"@type": "Person",
"name": "Kevin Sweeney"
},
"datePublished": "2026-06-19T11:00:02Z",
"dateModified": "2026-06-19T11:00:03Z",
"mainEntityOfPage": {
"@type": "WebPage",
"@id": "https://www.si.com/nba"
},
"_truncated": true,
"_original_size": 18374
},
"3": {
"@context": "https://schema.org",
"@type": "NewsArticle",
"@id": "https://www.si.com/nba/knicks/jalen-brunsons-handshake-quote-makes-victor-wembanyama-look-worse",
"headline": "Jalen Brunson’s Quote About Shaking Spurs Coach’s Hand Makes Victor Wembanyama Look Even Worse",
"description": "Brunson shared a classy moment with Spurs’ Mitch Johnson after the Knicks won the NBA title in San Antonio.",
"author": {
"@type": "Person",
"name": "Kristen Wong"
},
"datePublished": "2026-06-18T22:23:17Z",
"dateModified": "2026-06-18T22:23:17Z",
"mainEntityOfPage": {
"@type": "WebPage",
"@id": "https://www.si.com/nba"
},
"_truncated": true,
"_original_size": 18374
},
"4": {
"@context": "https://schema.org",
"@type": "NewsArticle",
"@id": "https://www.si.com/nba/trae-young-free-agency-landing-spots-four-teams-make-most-sense-star-point-guard",
"headline": "Trae Young Free Agency Landing Spots: Four Teams That Make the Most Sense for Star Point Guard",
"description": "With Trae Young set to hit free agency, where could he end up?",
"author": {
"@type": "Person",
"name": "Liam McKeone"
},
"datePublished": "2026-06-18T15:15:56Z",
"dateModified": "2026-06-18T15:15:56Z",
"mainEntityOfPage": {
"@type": "WebPage",
"@id": "https://www.si.com/nba"
},
"_truncated": true,
"_original_size": 18374
},
"_items_truncated": true
}
/fantasy/
{
"0": {
"@context": "http://schema.org",
"@type": "WebSite",
"@id": "www.si.com",
"url": "https://www.si.com",
"name": "Sports Illustrated",
"description": "Dominate your Fantasy Football league with player rankings, start/sit advice, weekly projections and expert insights from Sports Illustrated’s fantasy team.",
"publisher": {
"@type": "Organization",
"name": "Sports Illustrated",
"url": "https://www.si.com",
"logo": {
"@type": "ImageObject",
"url": "https://images2.minutemediacdn.com/image/upload/v1712170891/SI/Cover%20images/SI_Generic_image.png"
}
},
"inLanguage": "en-US",
"mainEntity": {
"@type": "WebPage",
"@id": "https://www.si.com/fantasy",
"url": "https://www.si.com/fantasy",
"name": "Fantasy Football - News, Rankings & Picks | SI.com",
"description": "Dominate your Fantasy Football league with player rankings, start/sit advice, weekly projections and expert insights from Sports Illustrated’s fantasy team.",
"mainEntityOfPage": {
"@type": "WebPageElement",
"@id": "https://www.si.com/fantasy#main-content",
"name": "Main Content",
"description": "Dominate your Fantasy Football league with player rankings, start/sit advice, weekly projections and expert insights from Sports Illustrated’s fantasy team."
}
},
"_truncated": true,
"_original_size": 13582
},
"1": {
"@context": "http://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.si.com"
}
],
"_truncated": true,
"_original_size": 13582
},
"2": {
"@context": "https://schema.org",
"@type": "NewsArticle",
"@id": "https://www.si.com/fantasy/football-dictionary-every-term-to-know",
"headline": "2026 Fantasy Football Dictionary: Every Term and Word You Need to Know",
"description": "From ADP to Zero-RB Strategy, a glossary to fantasy football terminology.",
"author": {
"@type": "Person",
"name": "Michael Fabiano"
},
"datePublished": "2026-06-19T15:26:43Z",
"dateModified": "2026-06-19T15:26:43Z",
"mainEntityOfPage": {
"@type": "WebPage",
"@id": "https://www.si.com/fantasy"
},
"_truncated": true,
"_original_size": 13582
},
"3": {
"@context": "https://schema.org",
"@type": "NewsArticle",
"@id": "https://www.si.com/fantasy/2026-football-beginner-guide-winning-championship",
"headline": "2026 Fantasy Football Beginner's Guide to Winning a League Championship",
"description": "A step-by-step manual to help fantasy managers prepare for the draft and beyond.",
"author": {
"@type": "Person",
"name": "Michael Fabiano"
},
"datePublished": "2026-06-18T19:06:52Z",
"dateModified": "2026-06-18T19:06:52Z",
"mainEntityOfPage": {
"@type": "WebPage",
"@id": "https://www.si.com/fantasy"
},
"_truncated": true,
"_original_size": 13582
},
"4": {
"@context": "https://schema.org",
"@type": "NewsArticle",
"@id": "https://www.si.com/fantasy/what-adp-means-fantasy-football-how-to-use-advantage",
"headline": "What ADP Means in Fantasy Football (and How To Use It To Your Advantage)",
"description": "Average draft position can be a valuable tool to determine when you should take a player you’re interested in.",
"author": {
"@type": "Person",
"name": "Michael Fabiano"
},
"datePublished": "2026-06-17T17:57:44Z",
"dateModified": "2026-06-19T00:03:02Z",
"mainEntityOfPage": {
"@type": "WebPage",
"@id": "https://www.si.com/fantasy"
},
"_truncated": true,
"_original_size": 13582
},
"_items_truncated": true
}
Explore the other reputation pillars for Sports Illustrated
Analysis Disclosure & Source Attribution
This page presents a snapshot of public data from Sports Illustrated, captured on June 19, 2026, to show how machine logic reads Trust & Proof signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Sports Illustrated: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://si.com to view the most current version of its content and see directly what this company is about and what it offers.