Time Out
(https://www.timeout.com) πΈ Data Snapshot: May 20, 2026Count trust words (review, testimonial, rating, verified) against real outbound proof links (Google, Trustpilot, Clutch, G2, Yelp). Lots of trust language with zero verification links is trust theatre. Unlinked logo galleries count against it.
Trust theatre is present in the form of self-validated star ratings (e.g., ‘4 out of 5 stars’ for Bar Etna) where review_count is high (74 on the London page) but proof_links_count remains low (2). While the site cites its own survey data as evidence, there is a lack of third-party verification links for the aggregated star ratings displayed on review snippets.
The ratio of verifiable evidence to vague assertions is high. Specific proof points include named films (‘Lee Croninβs The Mummy’), specific venues (‘Logma,’ ‘Handshake Speakeasy’), and precise survey demographics. Most assertions are quantified with numbers (39 neighborhoods, 20 cities, 46 bars).
Trust & Proof is read by weighing trust language against real verification. Below is the page-by-page tally of review mentions and external proof links, then the schema markup that may (or may not) declare verifiable ratings and identity proof.
π‘οΈ Trust Signals β reviews, proof links, trust-theatre check
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 26 | 2 |
| /privacy-notice/ | 2 | 2 |
| /time-out-market/ | 1 | 0 |
| /travel/best-cities-for-culture-2026/ | 2 | 2 |
| /terms-of-use/ | 2 | 2 |
| /london/ | 74 | 2 |
π Identity & Technical Layer β schema JSON-LD: declared ratings, reviews & identity proof
Homepage schema
{
"@context": "https://schema.org",
"@type": "WebPage",
"name": "Time Out | Best Things To Do and Events In Cities Worldwide",
"description": "Your ultimate guide to the worldβs best cities",
"author": {
"@type": "Person",
"name": "Alex Plim"
},
"publisher": {
"@type": "Organization",
"name": "Time Out",
"url": "https://www.timeout.com",
"logo": {
"@type": "ImageObject",
"url": "https://www.timeout.com/dist/img/TO_logo2x.png"
}
},
"datePublished": "2020-04-02T23:00:00Z",
"dateModified": "2026-05-18T16:17:35Z",
"articleSection": "Worldwide",
"url": "https://www.timeout.com",
"keywords": [
"Things to do",
"Categories: Things to do"
],
"contentLocation": {
"@type": "AdministrativeArea",
"name": "Worldwide"
}
}
/time-out-market/
{
"@context": "https://schema.org",
"@type": "WebPage",
"name": "Time Out Market β The Best of the City Under One Roof",
"description": "Food, drink, culture: itβs the best of the city under one roof",
"author": {
"@type": "Person",
"name": "Ella Doyle"
},
"publisher": {
"@type": "Organization",
"name": "Time Out",
"url": "https://www.timeout.com/time-out-market",
"logo": {
"@type": "ImageObject",
"url": "https://www.timeout.com/dist/img/TO_logo2x.png"
}
},
"datePublished": "2025-01-21T00:00:00Z",
"dateModified": "2026-01-28T12:31:43Z",
"articleSection": "Time Out Market",
"url": "https://www.timeout.com/time-out-market",
"keywords": [
"Time Out Market",
"Categories: Time Out Market"
],
"contentLocation": {
"@type": "AdministrativeArea",
"name": "Time Out Market"
}
}
/london/
{
"@context": "https://schema.org",
"@type": "WebPage",
"name": "Time Out London - Events, Attractions & What's on in London",
"description": "London restaurants and bars, films and theatres, art, gigs, clubs, shops and more...",
"author": {
"@type": "Person",
"name": "Rosie Hewitson"
},
"publisher": {
"@type": "Organization",
"name": "Time Out",
"url": "https://www.timeout.com/london",
"logo": {
"@type": "ImageObject",
"url": "https://www.timeout.com/dist/img/TO_logo2x.png"
}
},
"datePublished": "2026-04-16T23:00:00Z",
"dateModified": "2026-05-14T16:06:56Z",
"articleSection": "London",
"url": "https://www.timeout.com/london",
"keywords": [
"Things to do",
"Categories: Things to do"
],
"contentLocation": {
"@type": "AdministrativeArea",
"name": "London"
}
}
This page presents a snapshot of public data from Time Out, captured on May 20, 2026, to show how machine logic reads Trust & Proof signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Time Out: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://www.timeout.com to view the most current version of its content and see directly what this company is about and what it offers.