Ashworth Vets
(http://www.ashworthvetgroup.co.uk) 📸 Data Snapshot: May 22, 2026
Trust & Proof — The Lens
Count trust words (review, testimonial, rating, verified) against real outbound proof links (Google, Trustpilot, Clutch, G2, Yelp). Lots of trust language with zero verification links is trust theatre. Unlinked logo galleries count against it.
Trust & Proof
Verifiable evidence vs. Trust Theatre.
5
Impact Weight: 20 / 100
25% Reputation
The site displays a review_count of 10 on the homepage and 7-8 on branch pages, yet the proof_links_count remains at 3 across the entire site, indicating a lack of direct verification paths to third-party platforms. There are bold claims about providing a thoroughly modern service and constant equipment updates that are never validated with internal or external proof. The use of generic images like [IMG: cat] and [IMG: cat playing] further distances the brand from actual clinical evidence.
The ratio of verifiable clinical evidence to marketing assertions is near zero. Out of six analyzed pages, four are flagged as insufficient because they lack substantive body text entirely. The only verifiable data points are the physical addresses and the 1950s establishment date; every other clinical and service claim remains in the realm of unproven marketing fluff.
Trust & Proof is read by weighing trust language against real verification. Below is the page-by-page tally of review mentions and external proof links, then the schema markup that may (or may not) declare verifiable ratings and identity proof.
🛡️ Trust Signals — reviews, proof links, trust-theatre check
50Review mentions (all pages)
18External proof links (all pages)
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 10 | 3 |
| /emergency/ | 7 | 3 |
| /contact-us/request-appointment/ | 7 | 3 |
| /branches/farnborough/ | 10 | 3 |
| /branches/fleet/ | 8 | 3 |
| /branches/sandhurst/ | 8 | 3 |
🔗 Identity & Technical Layer — schema JSON-LD: declared ratings, reviews & identity proof
Homepage schema
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://www.ashworthvetgroup.co.uk/",
"url": "https://www.ashworthvetgroup.co.uk/",
"name": "Ashworth Vets | Trusted Vet Care in Hampshire & Berkshire",
"isPartOf": {
"@id": "https://www.ashworthvetgroup.co.uk/#website"
},
"primaryImageOfPage": {
"@id": "https://www.ashworthvetgroup.co.uk/#primaryimage"
},
"image": {
"@id": "https://www.ashworthvetgroup.co.uk/#primaryimage"
},
"thumbnailUrl": "http://www.ashworthvetgroup.co.uk/wp-content/uploads/sites/26/2024/08/dog-mobile-image-1024x783.webp",
"datePublished": "2024-07-08T13:29:30+00:00",
"dateModified": "2026-04-09T11:39:24+00:00",
"description": "We provide a modern veterinary service built on trust. We hope to see you in one of our Berkshire and Hampshire branches soon!",
"breadcrumb": {
"@id": "https://www.ashworthvetgroup.co.uk/#breadcrumb"
},
"inLanguage": "en-GB",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://www.ashworthvetgroup.co.uk/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://www.ashworthvetgroup.co.uk/#primaryimage",
"url": "https://www.ashworthvetgroup.co.uk/wp-content/uploads/sites/26/2024/08/dog-mobile-image.webp",
"contentUrl": "https://www.ashworthvetgroup.co.uk/wp-content/uploads/sites/26/2024/08/dog-mobile-image.webp",
"width": 1200,
"height": 918
},
{
"@type": "BreadcrumbList",
"@id": "https://www.ashworthvetgroup.co.uk/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.ashworthvetgroup.co.uk/#website",
"url": "https://www.ashworthvetgroup.co.uk/",
"name": "Ashworth Vets",
"description": "",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.ashworthvetgroup.co.uk/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-GB"
}
]
}
/emergency/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://www.ashworthvetgroup.co.uk/emergency",
"url": "https://www.ashworthvetgroup.co.uk/emergency",
"name": "Emergency Pet Care in Hampshire & Berkshire | Ashworth Vets",
"isPartOf": {
"@id": "https://www.ashworthvetgroup.co.uk/#website"
},
"datePublished": "2024-07-08T13:29:28+00:00",
"dateModified": "2024-08-19T12:07:23+00:00",
"description": "Advice for Ashworth Vets clients on how we can help if you and your pet find yourself in a veterinary emergency.",
"breadcrumb": {
"@id": "https://www.ashworthvetgroup.co.uk/emergency#breadcrumb"
},
"inLanguage": "en-GB",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://www.ashworthvetgroup.co.uk/emergency"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://www.ashworthvetgroup.co.uk/emergency#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.ashworthvetgroup.co.uk/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Emergency"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.ashworthvetgroup.co.uk/#website",
"url": "https://www.ashworthvetgroup.co.uk/",
"name": "Ashworth Vets",
"description": "",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.ashworthvetgroup.co.uk/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-GB"
}
]
}
/contact-us/request-appointment/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://www.ashworthvetgroup.co.uk/contact-us/request-appointment",
"url": "https://www.ashworthvetgroup.co.uk/contact-us/request-appointment",
"name": "Request a Veterinary Appointment | Ashworth Vets",
"isPartOf": {
"@id": "https://www.ashworthvetgroup.co.uk/#website"
},
"datePublished": "2024-07-08T13:29:25+00:00",
"dateModified": "2025-12-22T08:43:58+00:00",
"description": "You can request an appointment with the Ashworth Vets team by completing our simple online form. ",
"breadcrumb": {
"@id": "https://www.ashworthvetgroup.co.uk/contact-us/request-appointment#breadcrumb"
},
"inLanguage": "en-GB",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://www.ashworthvetgroup.co.uk/contact-us/request-appointment"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://www.ashworthvetgroup.co.uk/contact-us/request-appointment#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.ashworthvetgroup.co.uk/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Contact Us",
"item": "https://www.ashworthvetgroup.co.uk/contact-us"
},
{
"@type": "ListItem",
"position": 3,
"name": "Request Appointment"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.ashworthvetgroup.co.uk/#website",
"url": "https://www.ashworthvetgroup.co.uk/",
"name": "Ashworth Vets",
"description": "",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.ashworthvetgroup.co.uk/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-GB"
}
]
}
/branches/farnborough/
[
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://www.ashworthvetgroup.co.uk/branches/farnborough",
"url": "https://www.ashworthvetgroup.co.uk/branches/farnborough",
"name": "Our Farnborough Branch in Hampshire | Ashworth Vets",
"isPartOf": {
"@id": "https://www.ashworthvetgroup.co.uk/#website"
},
"datePublished": "2024-07-08T13:29:19+00:00",
"dateModified": "2026-02-17T12:59:06+00:00",
"description": "Our Farnborough branch in Hampshire has great facilities and a friendly team, ready to take care of you and your pet. ",
"breadcrumb": {
"@id": "https://www.ashworthvetgroup.co.uk/branches/farnborough#breadcrumb"
},
"inLanguage": "en-GB",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://www.ashworthvetgroup.co.uk/branches/farnborough"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://www.ashworthvetgroup.co.uk/branches/farnborough#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.ashworthvetgroup.co.uk/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Branches",
"item": "https://www.ashworthvetgroup.co.uk/branches"
},
{
"@type": "ListItem",
"position": 3,
"name": "Farnborough Veterinary Branch"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.ashworthvetgroup.co.uk/#website",
"url": "https://www.ashworthvetgroup.co.uk/",
"name": "Ashworth Vets",
"description": "",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.ashworthvetgroup.co.uk/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-GB"
}
]
},
{
"@context": "https://schema.org",
"@type": "LocalBusiness",
"name": "Farnborough Veterinary Branch",
"image": "",
"@id": "",
"url": "https://www.ashworthvetgroup.co.uk/branches/farnborough",
"telephone": "01252 542121",
"address": {
"@type": "PostalAddress",
"streetAddress": "Ashworth Veterinary Group, 60 Bridge Road, Cove",
"addressLocality": "Farnborough",
"postalCode": "GU14 0HP",
"addressCountry": "GB"
},
"geo": {
"@type": "GeoCoordinates",
"latitude": 51.29401828438831,
"longitude": -0.7713863424603218
},
"openingHoursSpecification": [
{
"@type": "OpeningHoursSpecification",
"dayOfWeek": [
"Monday:",
"Tuesday:",
"Wednesday:",
"Thursday:",
"Friday:"
],
"opens": "8:30 AM",
"closes": "6:30 PM"
},
{
"@type": "OpeningHoursSpecification",
"dayOfWeek": [
"Saturday:"
],
"opens": "9:00 AM",
"closes": "3:00 PM"
}
]
}
]
/branches/fleet/
[
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://www.ashworthvetgroup.co.uk/branches/fleet",
"url": "https://www.ashworthvetgroup.co.uk/branches/fleet",
"name": "Our Fleet Branch in Hampshire | Ashworth Vets",
"isPartOf": {
"@id": "https://www.ashworthvetgroup.co.uk/#website"
},
"datePublished": "2024-07-08T13:29:20+00:00",
"dateModified": "2026-03-10T15:52:26+00:00",
"description": "Our Fleet branch in Hampshire has great facilities and a friendly team, ready to take care of you and your pet. ",
"breadcrumb": {
"@id": "https://www.ashworthvetgroup.co.uk/branches/fleet#breadcrumb"
},
"inLanguage": "en-GB",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://www.ashworthvetgroup.co.uk/branches/fleet"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://www.ashworthvetgroup.co.uk/branches/fleet#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.ashworthvetgroup.co.uk/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Branches",
"item": "https://www.ashworthvetgroup.co.uk/branches"
},
{
"@type": "ListItem",
"position": 3,
"name": "Fleet Veterinary Branch"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.ashworthvetgroup.co.uk/#website",
"url": "https://www.ashworthvetgroup.co.uk/",
"name": "Ashworth Vets",
"description": "",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.ashworthvetgroup.co.uk/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-GB"
}
]
},
{
"@context": "https://schema.org",
"@type": "LocalBusiness",
"name": "Fleet Veterinary Branch",
"image": "",
"@id": "",
"url": "https://www.ashworthvetgroup.co.uk/branches/fleet",
"telephone": "01252 616136",
"address": {
"@type": "PostalAddress",
"streetAddress": "Ashworth Veterinary Group, 1 Courtmoor Avenue",
"addressLocality": "Fleet",
"postalCode": "GU52 7UE",
"addressCountry": "GB"
},
"geo": {
"@type": "GeoCoordinates",
"latitude": 51.27210858396649,
"longitude": -0.8380218591559621
},
"openingHoursSpecification": [
{
"@type": "OpeningHoursSpecification",
"dayOfWeek": [
"Monday:",
"Tuesday:",
"Wednesday:",
"Thursday:",
"Friday:"
],
"opens": "8:30 AM",
"closes": "6:30 PM"
},
{
"@type": "OpeningHoursSpecification",
"dayOfWeek": [
"Saturday:"
],
"opens": "9:00 AM",
"closes": "3:00 PM"
}
]
}
]
/branches/sandhurst/
[
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://www.ashworthvetgroup.co.uk/branches/sandhurst",
"url": "https://www.ashworthvetgroup.co.uk/branches/sandhurst",
"name": "Our Sandhurst Branch in Berkshire | Ashworth Vets",
"isPartOf": {
"@id": "https://www.ashworthvetgroup.co.uk/#website"
},
"datePublished": "2024-07-08T13:29:21+00:00",
"dateModified": "2026-03-10T15:53:55+00:00",
"description": "Our Sandhurst branch in Berkshire has great facilities and a friendly team, ready to take care of you and your pet. ",
"breadcrumb": {
"@id": "https://www.ashworthvetgroup.co.uk/branches/sandhurst#breadcrumb"
},
"inLanguage": "en-GB",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://www.ashworthvetgroup.co.uk/branches/sandhurst"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://www.ashworthvetgroup.co.uk/branches/sandhurst#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.ashworthvetgroup.co.uk/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Branches",
"item": "https://www.ashworthvetgroup.co.uk/branches"
},
{
"@type": "ListItem",
"position": 3,
"name": "Sandhurst Veterinary Branch"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.ashworthvetgroup.co.uk/#website",
"url": "https://www.ashworthvetgroup.co.uk/",
"name": "Ashworth Vets",
"description": "",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.ashworthvetgroup.co.uk/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-GB"
}
]
},
{
"@context": "https://schema.org",
"@type": "LocalBusiness",
"name": "Sandhurst Veterinary Branch",
"image": "",
"@id": "",
"url": "https://www.ashworthvetgroup.co.uk/branches/sandhurst",
"telephone": "01276 34963",
"address": {
"@type": "PostalAddress",
"streetAddress": "Ashworth Veterinary Group, Branksome Hill Road, Sandhurst",
"addressLocality": "Sandhurst",
"postalCode": "GU47 0QE",
"addressCountry": "GB"
},
"geo": {
"@type": "GeoCoordinates",
"latitude": 51.34279421710837,
"longitude": -0.7795846254187445
},
"openingHoursSpecification": [
{
"@type": "OpeningHoursSpecification",
"dayOfWeek": [
"Monday:",
"Tuesday:",
"Wednesday:",
"Thursday:",
"Friday:"
],
"opens": "8:30 AM",
"closes": "6:30 PM"
},
{
"@type": "OpeningHoursSpecification",
"dayOfWeek": [
"Saturday:"
],
"opens": "9:00 AM",
"closes": "11:00 AM"
}
]
}
]
Explore the other reputation pillars for Ashworth Vets
Analysis Disclosure & Source Attribution
This page presents a snapshot of public data from Ashworth Vets, captured on May 22, 2026, to show how machine logic reads Trust & Proof signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Ashworth Vets: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at http://www.ashworthvetgroup.co.uk to view the most current version of its content and see directly what this company is about and what it offers.