Based on 436 businesses audited.
Freeman Forman has 9.5 points less reputation than the average for Real Estate, Property & Lettings.
Real Estate, Property & Lettings Reputation: Freeman Forman (www.freemanforman.co.uk)
Freeman Forman provides a functional but stale digital experience that relies on its relationship with Countrywide to sustain credibility. While the large volume of property listings provides a foundation of substance, the marketing layer is a generic, autopilot template that hasn’t seen a significant authority update in nearly five years.
Real Estate, Property & Lettings Reputation: Freeman Forman (www.freemanforman.co.uk)
The website is a precise match for the Real Estate, Property & Lettings industry, specifically serving the Sussex and Kent regions in the UK. The content focuses on residential sales, lettings, and property valuations, utilizing industry-standard terminology like ‘conveyancing support’ and ‘ARLA Propertymark’.
“The score of 44 is primarily driven by high Trust Theatre and Commodity Fingerprint scores. The 58-month delta in content updates (Identity and Authority) and the lack of external proof paths for reviews (Trust and Proof) offset the genuine substance found in the large volume of active property listings.”