Gribbon and Pelham

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(http://www.gribbonandpelham.co.uk) 📸 Data Snapshot: May 22, 2026

Identity & Authority — The Lens

Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.

Pillar: Identity & Authority Analysis Diagnosis: Expert Verifiability & Schema Depth

Identity & Authority Expert verifiability & Schema depth.

11 Impact Weight: 15 / 100

73% Reputation

Diagnosis: Authority Gaps

Authority is anchored in the RICS (Royal Institution of Chartered Surveyors) brand, which is mentioned consistently across all pages. Mark Rouvray is identified in the schema as a Person, providing a human anchor, though the absence of sameAs links to professional registries or LinkedIn profiles creates a minor digital footprint gap. The technical implementation of heading hierarchies and schema is clean and supports the professional positioning.

Evidence: Performance vs. Claims

The disconnect is minimal. The site claims to have been providing secured lending valuations since 1995, which is a verifiable temporal claim. It backs its ‘expertise’ claim by outlining the specific process for Section 42 notices in lease extensions, moving beyond marketing tone into technical advisory.

Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.

🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps

Homepage schema

{
    "@context": "https://schema.org",
    "@graph": [
        {
            "@type": "Organization",
            "@id": "https://www.gribbonandpelham.co.uk/#schema-publishing-organization",
            "url": "https://www.gribbonandpelham.co.uk",
            "name": "Gribbon and Pelham",
            "logo": {
                "@type": "ImageObject",
                "@id": "https://www.gribbonandpelham.co.uk/#schema-organization-logo",
                "url": "https://www.gribbonandpelham.co.uk/wp-content/uploads/sites/66/Gribbon-and-Pelham-logo.svg",
                "height": 60,
                "width": 60
            },
            "image": {
                "@type": "ImageObject",
                "@id": "https://www.gribbonandpelham.co.uk/#schema-organization-logo",
                "url": "https://www.gribbonandpelham.co.uk/wp-content/uploads/sites/66/Gribbon-and-Pelham-logo.svg",
                "height": 60,
                "width": 60
            },
            "description": "Chartered Surveyors",
            "contactPoint": {
                "@type": "ContactPoint",
                "contactType": "customer support",
                "telephone": "0344 800 2018",
                "url": "https://www.gribbonandpelham.co.uk/contact-us/"
            }
        },
        {
            "@type": "WebSite",
            "@id": "https://www.gribbonandpelham.co.uk/#schema-website",
            "url": "https://www.gribbonandpelham.co.uk",
            "name": "cms3-activ.activ.ltd",
            "encoding": "UTF-8",
            "potentialAction": {
                "@type": "SearchAction",
                "target": "https://www.gribbonandpelham.co.uk/search/{search_term_string}/",
                "query-input": "required name=search_term_string"
            },
            "image": {
                "@type": "ImageObject",
                "@id": "https://www.gribbonandpelham.co.uk/#schema-site-logo",
                "url": "https://www.gribbonandpelham.co.uk/wp-content/uploads/sites/66/Gribbon-and-Pelham-logo.svg",
                "height": 100,
                "width": 100
            }
        },
        {
            "@type": "BreadcrumbList",
            "@id": "https://www.gribbonandpelham.co.uk/#breadcrumb",
            "itemListElement": [
                {
                    "@type": "ListItem",
                    "position": 1,
                    "name": "Home"
                }
            ]
        },
        {
            "@type": "Person",
            "@id": "https://www.gribbonandpelham.co.uk/author/markr1/#schema-author",
            "name": "Mark Rouvray",
            "url": "https://www.gribbonandpelham.co.uk/author/markr1/"
        }
    ]
}

/surveys/

{
    "@context": "https://schema.org",
    "@graph": [
        {
            "@type": "Organization",
            "@id": "https://www.gribbonandpelham.co.uk/#schema-publishing-organization",
            "url": "https://www.gribbonandpelham.co.uk",
            "name": "Gribbon and Pelham",
            "logo": {
                "@type": "ImageObject",
                "@id": "https://www.gribbonandpelham.co.uk/#schema-organization-logo",
                "url": "https://www.gribbonandpelham.co.uk/wp-content/uploads/sites/66/Gribbon-and-Pelham-logo.svg",
                "height": 60,
                "width": 60
            }
        },
        {
            "@type": "WebSite",
            "@id": "https://www.gribbonandpelham.co.uk/#schema-website",
            "url": "https://www.gribbonandpelham.co.uk",
            "name": "cms3-activ.activ.ltd",
            "encoding": "UTF-8",
            "potentialAction": {
                "@type": "SearchAction",
                "target": "https://www.gribbonandpelham.co.uk/search/{search_term_string}/",
                "query-input": "required name=search_term_string"
            },
            "image": {
                "@type": "ImageObject",
                "@id": "https://www.gribbonandpelham.co.uk/#schema-site-logo",
                "url": "https://www.gribbonandpelham.co.uk/wp-content/uploads/sites/66/Gribbon-and-Pelham-logo.svg",
                "height": 100,
                "width": 100
            }
        },
        {
            "@type": "BreadcrumbList",
            "@id": "https://www.gribbonandpelham.co.uk/surveys?page&pagename=surveys/#breadcrumb",
            "itemListElement": [
                {
                    "@type": "ListItem",
                    "position": 1,
                    "name": "Home",
                    "item": "https://www.gribbonandpelham.co.uk"
                },
                {
                    "@type": "ListItem",
                    "position": 2,
                    "name": "Surveys"
                }
            ]
        },
        {
            "@type": "Person",
            "@id": "https://www.gribbonandpelham.co.uk/author/markr1/#schema-author",
            "name": "Mark Rouvray",
            "url": "https://www.gribbonandpelham.co.uk/author/markr1/"
        }
    ]
}

/get-a-quote/

{
    "@context": "https://schema.org",
    "@graph": [
        {
            "@type": "Organization",
            "@id": "https://www.gribbonandpelham.co.uk/#schema-publishing-organization",
            "url": "https://www.gribbonandpelham.co.uk",
            "name": "Gribbon and Pelham",
            "logo": {
                "@type": "ImageObject",
                "@id": "https://www.gribbonandpelham.co.uk/#schema-organization-logo",
                "url": "https://www.gribbonandpelham.co.uk/wp-content/uploads/sites/66/Gribbon-and-Pelham-logo.svg",
                "height": 60,
                "width": 60
            }
        },
        {
            "@type": "WebSite",
            "@id": "https://www.gribbonandpelham.co.uk/#schema-website",
            "url": "https://www.gribbonandpelham.co.uk",
            "name": "cms3-activ.activ.ltd",
            "encoding": "UTF-8",
            "potentialAction": {
                "@type": "SearchAction",
                "target": "https://www.gribbonandpelham.co.uk/search/{search_term_string}/",
                "query-input": "required name=search_term_string"
            },
            "image": {
                "@type": "ImageObject",
                "@id": "https://www.gribbonandpelham.co.uk/#schema-site-logo",
                "url": "https://www.gribbonandpelham.co.uk/wp-content/uploads/sites/66/Gribbon-and-Pelham-logo.svg",
                "height": 100,
                "width": 100
            }
        },
        {
            "@type": "BreadcrumbList",
            "@id": "https://www.gribbonandpelham.co.uk/get-a-quote?page&pagename=get-a-quote/#breadcrumb",
            "itemListElement": [
                {
                    "@type": "ListItem",
                    "position": 1,
                    "name": "Home",
                    "item": "https://www.gribbonandpelham.co.uk"
                },
                {
                    "@type": "ListItem",
                    "position": 2,
                    "name": "Get a Quote"
                }
            ]
        },
        {
            "@type": "Person",
            "@id": "https://www.gribbonandpelham.co.uk/author/markr1/#schema-author",
            "name": "Mark Rouvray",
            "url": "https://www.gribbonandpelham.co.uk/author/markr1/"
        }
    ]
}

/valuations/

{
    "@context": "https://schema.org",
    "@graph": [
        {
            "@type": "Organization",
            "@id": "https://www.gribbonandpelham.co.uk/#schema-publishing-organization",
            "url": "https://www.gribbonandpelham.co.uk",
            "name": "Gribbon and Pelham",
            "logo": {
                "@type": "ImageObject",
                "@id": "https://www.gribbonandpelham.co.uk/#schema-organization-logo",
                "url": "https://www.gribbonandpelham.co.uk/wp-content/uploads/sites/66/Gribbon-and-Pelham-logo.svg",
                "height": 60,
                "width": 60
            }
        },
        {
            "@type": "WebSite",
            "@id": "https://www.gribbonandpelham.co.uk/#schema-website",
            "url": "https://www.gribbonandpelham.co.uk",
            "name": "cms3-activ.activ.ltd",
            "encoding": "UTF-8",
            "potentialAction": {
                "@type": "SearchAction",
                "target": "https://www.gribbonandpelham.co.uk/search/{search_term_string}/",
                "query-input": "required name=search_term_string"
            },
            "image": {
                "@type": "ImageObject",
                "@id": "https://www.gribbonandpelham.co.uk/#schema-site-logo",
                "url": "https://www.gribbonandpelham.co.uk/wp-content/uploads/sites/66/Gribbon-and-Pelham-logo.svg",
                "height": 100,
                "width": 100
            }
        },
        {
            "@type": "BreadcrumbList",
            "@id": "https://www.gribbonandpelham.co.uk/valuations?page&pagename=valuations/#breadcrumb",
            "itemListElement": [
                {
                    "@type": "ListItem",
                    "position": 1,
                    "name": "Home",
                    "item": "https://www.gribbonandpelham.co.uk"
                },
                {
                    "@type": "ListItem",
                    "position": 2,
                    "name": "Valuations"
                }
            ]
        },
        {
            "@type": "Person",
            "@id": "https://www.gribbonandpelham.co.uk/author/markr1/#schema-author",
            "name": "Mark Rouvray",
            "url": "https://www.gribbonandpelham.co.uk/author/markr1/"
        }
    ]
}

/lease-extensions/

{
    "@context": "https://schema.org",
    "@graph": [
        {
            "@type": "Organization",
            "@id": "https://www.gribbonandpelham.co.uk/#schema-publishing-organization",
            "url": "https://www.gribbonandpelham.co.uk",
            "name": "Gribbon and Pelham",
            "logo": {
                "@type": "ImageObject",
                "@id": "https://www.gribbonandpelham.co.uk/#schema-organization-logo",
                "url": "https://www.gribbonandpelham.co.uk/wp-content/uploads/sites/66/Gribbon-and-Pelham-logo.svg",
                "height": 60,
                "width": 60
            }
        },
        {
            "@type": "WebSite",
            "@id": "https://www.gribbonandpelham.co.uk/#schema-website",
            "url": "https://www.gribbonandpelham.co.uk",
            "name": "cms3-activ.activ.ltd",
            "encoding": "UTF-8",
            "potentialAction": {
                "@type": "SearchAction",
                "target": "https://www.gribbonandpelham.co.uk/search/{search_term_string}/",
                "query-input": "required name=search_term_string"
            },
            "image": {
                "@type": "ImageObject",
                "@id": "https://www.gribbonandpelham.co.uk/#schema-site-logo",
                "url": "https://www.gribbonandpelham.co.uk/wp-content/uploads/sites/66/Gribbon-and-Pelham-logo.svg",
                "height": 100,
                "width": 100
            }
        },
        {
            "@type": "BreadcrumbList",
            "@id": "https://www.gribbonandpelham.co.uk/lease-extensions?page&pagename=lease-extensions/#breadcrumb",
            "itemListElement": [
                {
                    "@type": "ListItem",
                    "position": 1,
                    "name": "Home",
                    "item": "https://www.gribbonandpelham.co.uk"
                },
                {
                    "@type": "ListItem",
                    "position": 2,
                    "name": "Lease Extensions"
                }
            ]
        },
        {
            "@type": "Person",
            "@id": "https://www.gribbonandpelham.co.uk/author/markr1/#schema-author",
            "name": "Mark Rouvray",
            "url": "https://www.gribbonandpelham.co.uk/author/markr1/"
        }
    ]
}

/contact-us/

{
    "@context": "https://schema.org",
    "@graph": [
        {
            "@type": "Organization",
            "@id": "https://www.gribbonandpelham.co.uk/#schema-publishing-organization",
            "url": "https://www.gribbonandpelham.co.uk",
            "name": "Gribbon and Pelham",
            "logo": {
                "@type": "ImageObject",
                "@id": "https://www.gribbonandpelham.co.uk/#schema-organization-logo",
                "url": "https://www.gribbonandpelham.co.uk/wp-content/uploads/sites/66/Gribbon-and-Pelham-logo.svg",
                "height": 60,
                "width": 60
            }
        },
        {
            "@type": "WebSite",
            "@id": "https://www.gribbonandpelham.co.uk/#schema-website",
            "url": "https://www.gribbonandpelham.co.uk",
            "name": "cms3-activ.activ.ltd",
            "encoding": "UTF-8",
            "potentialAction": {
                "@type": "SearchAction",
                "target": "https://www.gribbonandpelham.co.uk/search/{search_term_string}/",
                "query-input": "required name=search_term_string"
            },
            "image": {
                "@type": "ImageObject",
                "@id": "https://www.gribbonandpelham.co.uk/#schema-site-logo",
                "url": "https://www.gribbonandpelham.co.uk/wp-content/uploads/sites/66/Gribbon-and-Pelham-logo.svg",
                "height": 100,
                "width": 100
            }
        },
        {
            "@type": "BreadcrumbList",
            "@id": "https://www.gribbonandpelham.co.uk/contact-us?page&pagename=contact-us/#breadcrumb",
            "itemListElement": [
                {
                    "@type": "ListItem",
                    "position": 1,
                    "name": "Home",
                    "item": "https://www.gribbonandpelham.co.uk"
                },
                {
                    "@type": "ListItem",
                    "position": 2,
                    "name": "Contact Us"
                }
            ]
        },
        {
            "@type": "Person",
            "@id": "https://www.gribbonandpelham.co.uk/author/markr1/#schema-author",
            "name": "Mark Rouvray",
            "url": "https://www.gribbonandpelham.co.uk/author/markr1/"
        }
    ]
}

🛡️ Trust Signals — external proof links that back the declared identity

50Review mentions (all pages)

10External proof links (all pages)

Page	Reviews	Proof links
/ (home)	8	2
/surveys/	10	2
/get-a-quote/	8	2
/valuations/	8	1
/lease-extensions/	8	1
/contact-us/	8	2

Explore the other reputation pillars for Gribbon and Pelham

Information Density → Semantic Coherence → Trust & Proof → Commodity Fingerprint →

Analysis Disclosure & Source Attribution

This page presents a snapshot of public data from Gribbon and Pelham, captured on May 22, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.

Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.

Notice to Gribbon and Pelham: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.

Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.

To all users: You are encouraged to visit the live site at http://www.gribbonandpelham.co.uk to view the most current version of its content and see directly what this company is about and what it offers.

Identity & Authority: Gribbon and Pelham – Signal Evidence & AI Readability

Gribbon and Pelham