First Response Group
(https://www.firstresponsegroup.com) 📸 Data Snapshot: May 21, 2026Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
There are minimal authority gaps; the company identifies Simon Alderson and provides a Leeds head office address and registration number (06263326). Schema identity is well-implemented with Organization data and sameAs links to social profiles. The only gap is the lack of Person schema or digital footprints for specific technical experts beyond the CEO, and the absence of linked NSI certification numbers.
The site avoids extreme ‘world-class’ hyperbole in favor of measurable performance claims, such as rapid deployment in approximately 20 minutes for M-PIDS units. Bold claims like zero cable thefts across multiple pilot sites are anchored to the FRG Tremors system description, providing a logical link between technology and result. The FM section is slightly more disconnected, making broad claims about total satisfaction without the technical metrics found in the security wing.
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
Homepage schema
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://www.firstresponsegroup.com/",
"url": "https://www.firstresponsegroup.com/",
"name": "Security Services, Technology Systems & Facilities Management 24/7 | First Response Group UK",
"isPartOf": {
"@id": "https://www.firstresponsegroup.com/#website"
},
"about": {
"@id": "https://www.firstresponsegroup.com/#organization"
},
"primaryImageOfPage": {
"@id": "https://www.firstresponsegroup.com/#primaryimage"
},
"image": {
"@id": "https://www.firstresponsegroup.com/#primaryimage"
},
"thumbnailUrl": "https://www.firstresponsegroup.com/wp-content/uploads/2025/02/five-core-services.webp",
"datePublished": "2021-04-13T21:49:44+00:00",
"dateModified": "2025-11-08T15:23:50+00:00",
"description": "We are a leading security services company offering a full range of comprehensive security solutions including CCTV and manned security guards.",
"breadcrumb": {
"@id": "https://www.firstresponsegroup.com/#breadcrumb"
},
"inLanguage": "en-GB",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://www.firstresponsegroup.com/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://www.firstresponsegroup.com/#primaryimage",
"url": "https://www.firstresponsegroup.com/wp-content/uploads/2025/02/five-core-services.webp",
"contentUrl": "https://www.firstresponsegroup.com/wp-content/uploads/2025/02/five-core-services.webp",
"width": 1286,
"height": 618
},
{
"@type": "BreadcrumbList",
"@id": "https://www.firstresponsegroup.com/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.firstresponsegroup.com/#website",
"url": "https://www.firstresponsegroup.com/",
"name": "First Response Group",
"description": "We Listen. We Respond. We Deliver.",
"publisher": {
"@id": "https://www.firstresponsegroup.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.firstresponsegroup.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-GB"
},
{
"@type": "Organization",
"@id": "https://www.firstresponsegroup.com/#organization",
"name": "First Response Group",
"url": "https://www.firstresponsegroup.com/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://www.firstresponsegroup.com/#/schema/logo/image/",
"url": "https://www.firstresponsegroup.com/wp-content/uploads/2021/04/frg-logo.png",
"contentUrl": "https://www.firstresponsegroup.com/wp-content/uploads/2021/04/frg-logo.png",
"width": 500,
"height": 216,
"caption": "First Response Group"
},
"image": {
"@id": "https://www.firstresponsegroup.com/#/schema/logo/image/"
},
"sameAs": [
"https://x.com/FRG_SECURITY",
"https://www.linkedin.com/company/first-response-group/",
"https://www.youtube.com/channel/UCz9m2amKMYHnqVdb2V8KYHw"
]
}
]
}
/technology-systems/cable-theft-detection-system/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://www.firstresponsegroup.com/technology-systems/cable-theft-detection-system/",
"url": "https://www.firstresponsegroup.com/technology-systems/cable-theft-detection-system/",
"name": "FRG Tremors | First Response Group 24/7 UK Wide Service",
"isPartOf": {
"@id": "https://www.firstresponsegroup.com/#website"
},
"datePublished": "2025-11-03T12:01:17+00:00",
"dateModified": "2026-01-30T17:58:10+00:00",
"description": "Prevent cable theft before it happens and protect critical infrastructure with FRG Tremors: real-time detection, GPS tracking, and 24/7 response by First Response Group.",
"breadcrumb": {
"@id": "https://www.firstresponsegroup.com/technology-systems/cable-theft-detection-system/#breadcrumb"
},
"inLanguage": "en-GB",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://www.firstresponsegroup.com/technology-systems/cable-theft-detection-system/"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://www.firstresponsegroup.com/technology-systems/cable-theft-detection-system/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.firstresponsegroup.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Technology Systems",
"item": "https://www.firstresponsegroup.com/technology-systems/"
},
{
"@type": "ListItem",
"position": 3,
"name": "FRG Tremors"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.firstresponsegroup.com/#website",
"url": "https://www.firstresponsegroup.com/",
"name": "First Response Group",
"description": "We Listen. We Respond. We Deliver.",
"publisher": {
"@id": "https://www.firstresponsegroup.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.firstresponsegroup.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-GB"
},
{
"@type": "Organization",
"@id": "https://www.firstresponsegroup.com/#organization",
"name": "First Response Group",
"url": "https://www.firstresponsegroup.com/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://www.firstresponsegroup.com/#/schema/logo/image/",
"url": "https://www.firstresponsegroup.com/wp-content/uploads/2021/04/frg-logo.png",
"contentUrl": "https://www.firstresponsegroup.com/wp-content/uploads/2021/04/frg-logo.png",
"width": 500,
"height": 216,
"caption": "First Response Group"
},
"image": {
"@id": "https://www.firstresponsegroup.com/#/schema/logo/image/"
},
"sameAs": [
"https://x.com/FRG_SECURITY",
"https://www.linkedin.com/company/first-response-group/",
"https://www.youtube.com/channel/UCz9m2amKMYHnqVdb2V8KYHw"
]
}
]
}
/contact/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://www.firstresponsegroup.com/contact/",
"url": "https://www.firstresponsegroup.com/contact/",
"name": "Contact Us | First Response Group Security Services & FM",
"isPartOf": {
"@id": "https://www.firstresponsegroup.com/#website"
},
"datePublished": "2021-04-13T22:26:52+00:00",
"dateModified": "2023-11-23T11:31:01+00:00",
"description": "Get in touch with First Response Group today on 0330 124 5670 or email info@firstresponsegroup.com to discuss your security & FM requirements.",
"breadcrumb": {
"@id": "https://www.firstresponsegroup.com/contact/#breadcrumb"
},
"inLanguage": "en-GB",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://www.firstresponsegroup.com/contact/"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://www.firstresponsegroup.com/contact/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.firstresponsegroup.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Contact Us"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.firstresponsegroup.com/#website",
"url": "https://www.firstresponsegroup.com/",
"name": "First Response Group",
"description": "We Listen. We Respond. We Deliver.",
"publisher": {
"@id": "https://www.firstresponsegroup.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.firstresponsegroup.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-GB"
},
{
"@type": "Organization",
"@id": "https://www.firstresponsegroup.com/#organization",
"name": "First Response Group",
"url": "https://www.firstresponsegroup.com/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://www.firstresponsegroup.com/#/schema/logo/image/",
"url": "https://www.firstresponsegroup.com/wp-content/uploads/2021/04/frg-logo.png",
"contentUrl": "https://www.firstresponsegroup.com/wp-content/uploads/2021/04/frg-logo.png",
"width": 500,
"height": 216,
"caption": "First Response Group"
},
"image": {
"@id": "https://www.firstresponsegroup.com/#/schema/logo/image/"
},
"sameAs": [
"https://x.com/FRG_SECURITY",
"https://www.linkedin.com/company/first-response-group/",
"https://www.youtube.com/channel/UCz9m2amKMYHnqVdb2V8KYHw"
]
}
]
}
/facilities-management/property-maintenance/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://www.firstresponsegroup.com/facilities-management/property-maintenance/",
"url": "https://www.firstresponsegroup.com/facilities-management/property-maintenance/",
"name": "Property Maintenance Services | UK Wide | First Response Group",
"isPartOf": {
"@id": "https://www.firstresponsegroup.com/#website"
},
"primaryImageOfPage": {
"@id": "https://www.firstresponsegroup.com/facilities-management/property-maintenance/#primaryimage"
},
"image": {
"@id": "https://www.firstresponsegroup.com/facilities-management/property-maintenance/#primaryimage"
},
"thumbnailUrl": "https://www.firstresponsegroup.com/wp-content/uploads/2021/05/property-maintenance.jpg",
"datePublished": "2021-04-13T22:09:45+00:00",
"dateModified": "2023-07-21T10:37:12+00:00",
"description": "We provide professional, reliable and affordable property maintenance services in the UK, including painting, decorating, joinery, plumbing and electricals.",
"breadcrumb": {
"@id": "https://www.firstresponsegroup.com/facilities-management/property-maintenance/#breadcrumb"
},
"inLanguage": "en-GB",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://www.firstresponsegroup.com/facilities-management/property-maintenance/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://www.firstresponsegroup.com/facilities-management/property-maintenance/#primaryimage",
"url": "https://www.firstresponsegroup.com/wp-content/uploads/2021/05/property-maintenance.jpg",
"contentUrl": "https://www.firstresponsegroup.com/wp-content/uploads/2021/05/property-maintenance.jpg",
"width": 760,
"height": 450,
"caption": "Property Maintenance"
},
{
"@type": "BreadcrumbList",
"@id": "https://www.firstresponsegroup.com/facilities-management/property-maintenance/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.firstresponsegroup.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Facilities Management",
"item": "https://www.firstresponsegroup.com/facilities-management/"
},
{
"@type": "ListItem",
"position": 3,
"name": "Property Maintenance"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.firstresponsegroup.com/#website",
"url": "https://www.firstresponsegroup.com/",
"name": "First Response Group",
"description": "We Listen. We Respond. We Deliver.",
"publisher": {
"@id": "https://www.firstresponsegroup.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.firstresponsegroup.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-GB"
},
{
"@type": "Organization",
"@id": "https://www.firstresponsegroup.com/#organization",
"name": "First Response Group",
"url": "https://www.firstresponsegroup.com/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://www.firstresponsegroup.com/#/schema/logo/image/",
"url": "https://www.firstresponsegroup.com/wp-content/uploads/2021/04/frg-logo.png",
"contentUrl": "https://www.firstresponsegroup.com/wp-content/uploads/2021/04/frg-logo.png",
"width": 500,
"height": 216,
"caption": "First Response Group"
},
"image": {
"@id": "https://www.firstresponsegroup.com/#/schema/logo/image/"
},
"sameAs": [
"https://x.com/FRG_SECURITY",
"https://www.linkedin.com/company/first-response-group/",
"https://www.youtube.com/channel/UCz9m2amKMYHnqVdb2V8KYHw"
]
}
]
}
/technology-systems/security-fog-systems/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://www.firstresponsegroup.com/technology-systems/security-fog-systems/",
"url": "https://www.firstresponsegroup.com/technology-systems/security-fog-systems/",
"name": "Security Fog Systems | Technology | First Response Group",
"isPartOf": {
"@id": "https://www.firstresponsegroup.com/#website"
},
"primaryImageOfPage": {
"@id": "https://www.firstresponsegroup.com/technology-systems/security-fog-systems/#primaryimage"
},
"image": {
"@id": "https://www.firstresponsegroup.com/technology-systems/security-fog-systems/#primaryimage"
},
"thumbnailUrl": "https://www.firstresponsegroup.com/wp-content/uploads/2024/09/Smoke-Screen.webp",
"datePublished": "2024-09-24T21:03:57+00:00",
"dateModified": "2024-09-27T21:07:15+00:00",
"description": "Our security fogging systems are a powerful defensive tool designed to obscure vision and hinder intruders, adding an extra layer of defence.",
"breadcrumb": {
"@id": "https://www.firstresponsegroup.com/technology-systems/security-fog-systems/#breadcrumb"
},
"inLanguage": "en-GB",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://www.firstresponsegroup.com/technology-systems/security-fog-systems/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://www.firstresponsegroup.com/technology-systems/security-fog-systems/#primaryimage",
"url": "https://www.firstresponsegroup.com/wp-content/uploads/2024/09/Smoke-Screen.webp",
"contentUrl": "https://www.firstresponsegroup.com/wp-content/uploads/2024/09/Smoke-Screen.webp",
"width": 800,
"height": 500,
"caption": "Smoke Screen"
},
{
"@type": "BreadcrumbList",
"@id": "https://www.firstresponsegroup.com/technology-systems/security-fog-systems/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.firstresponsegroup.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Technology Systems",
"item": "https://www.firstresponsegroup.com/technology-systems/"
},
{
"@type": "ListItem",
"position": 3,
"name": "Security Fog Systems"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.firstresponsegroup.com/#website",
"url": "https://www.firstresponsegroup.com/",
"name": "First Response Group",
"description": "We Listen. We Respond. We Deliver.",
"publisher": {
"@id": "https://www.firstresponsegroup.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.firstresponsegroup.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-GB"
},
{
"@type": "Organization",
"@id": "https://www.firstresponsegroup.com/#organization",
"name": "First Response Group",
"url": "https://www.firstresponsegroup.com/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://www.firstresponsegroup.com/#/schema/logo/image/",
"url": "https://www.firstresponsegroup.com/wp-content/uploads/2021/04/frg-logo.png",
"contentUrl": "https://www.firstresponsegroup.com/wp-content/uploads/2021/04/frg-logo.png",
"width": 500,
"height": 216,
"caption": "First Response Group"
},
"image": {
"@id": "https://www.firstresponsegroup.com/#/schema/logo/image/"
},
"sameAs": [
"https://x.com/FRG_SECURITY",
"https://www.linkedin.com/company/first-response-group/",
"https://www.youtube.com/channel/UCz9m2amKMYHnqVdb2V8KYHw"
]
}
]
}
/vacant-property/perimeter-intruder-detection/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://www.firstresponsegroup.com/vacant-property/perimeter-intruder-detection/",
"url": "https://www.firstresponsegroup.com/vacant-property/perimeter-intruder-detection/",
"name": "Perimeter Intruder Detection | Vacant Property Services UK",
"isPartOf": {
"@id": "https://www.firstresponsegroup.com/#website"
},
"primaryImageOfPage": {
"@id": "https://www.firstresponsegroup.com/vacant-property/perimeter-intruder-detection/#primaryimage"
},
"image": {
"@id": "https://www.firstresponsegroup.com/vacant-property/perimeter-intruder-detection/#primaryimage"
},
"thumbnailUrl": "https://www.firstresponsegroup.com/wp-content/uploads/2024/04/perimeter-BG.webp",
"datePublished": "2024-04-26T09:24:38+00:00",
"dateModified": "2024-08-13T11:41:56+00:00",
"breadcrumb": {
"@id": "https://www.firstresponsegroup.com/vacant-property/perimeter-intruder-detection/#breadcrumb"
},
"inLanguage": "en-GB",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://www.firstresponsegroup.com/vacant-property/perimeter-intruder-detection/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://www.firstresponsegroup.com/vacant-property/perimeter-intruder-detection/#primaryimage",
"url": "https://www.firstresponsegroup.com/wp-content/uploads/2024/04/perimeter-BG.webp",
"contentUrl": "https://www.firstresponsegroup.com/wp-content/uploads/2024/04/perimeter-BG.webp",
"width": 800,
"height": 500
},
{
"@type": "BreadcrumbList",
"@id": "https://www.firstresponsegroup.com/vacant-property/perimeter-intruder-detection/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.firstresponsegroup.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Vacant Property",
"item": "https://www.firstresponsegroup.com/vacant-property/"
},
{
"@type": "ListItem",
"position": 3,
"name": "Perimeter Intruder Detection"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.firstresponsegroup.com/#website",
"url": "https://www.firstresponsegroup.com/",
"name": "First Response Group",
"description": "We Listen. We Respond. We Deliver.",
"publisher": {
"@id": "https://www.firstresponsegroup.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.firstresponsegroup.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-GB"
},
{
"@type": "Organization",
"@id": "https://www.firstresponsegroup.com/#organization",
"name": "First Response Group",
"url": "https://www.firstresponsegroup.com/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://www.firstresponsegroup.com/#/schema/logo/image/",
"url": "https://www.firstresponsegroup.com/wp-content/uploads/2021/04/frg-logo.png",
"contentUrl": "https://www.firstresponsegroup.com/wp-content/uploads/2021/04/frg-logo.png",
"width": 500,
"height": 216,
"caption": "First Response Group"
},
"image": {
"@id": "https://www.firstresponsegroup.com/#/schema/logo/image/"
},
"sameAs": [
"https://x.com/FRG_SECURITY",
"https://www.linkedin.com/company/first-response-group/",
"https://www.youtube.com/channel/UCz9m2amKMYHnqVdb2V8KYHw"
]
}
]
}
🛡️ Trust Signals — external proof links that back the declared identity
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 89 | 0 |
| /technology-systems/cable-theft-detection-system/ | 79 | 0 |
| /contact/ | 14 | 0 |
| /facilities-management/property-maintenance/ | 83 | 0 |
| /technology-systems/security-fog-systems/ | 71 | 0 |
| /vacant-property/perimeter-intruder-detection/ | 86 | 0 |
This page presents a snapshot of public data from First Response Group, captured on May 21, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to First Response Group: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://www.firstresponsegroup.com to view the most current version of its content and see directly what this company is about and what it offers.