Surveypal
(https://surveypal.com) 📸 Data Snapshot: May 25, 2026
Trust & Proof — The Lens
Count trust words (review, testimonial, rating, verified) against real outbound proof links (Google, Trustpilot, Clutch, G2, Yelp). Lots of trust language with zero verification links is trust theatre. Unlinked logo galleries count against it.
Trust & Proof
Verifiable evidence vs. Trust Theatre.
15
Impact Weight: 20 / 100
75% Reputation
The site avoids common trust theatre flags by providing specific review scores from G2 (4.4) and Zendesk Marketplace (5.0). While the review_count is documented across all pages (ranging from 5 to 17), the proof_links_count is low at 2, suggesting that while the evidence exists, it is not deeply integrated into the conversion path. The claim of being ‘Trusted by +600 companies’ lacks a corresponding logo grid or named list in the provided text, which is a minor substantiation gap.
The proof density is moderate to high, driven by transparent pricing and technical feature lists. Verifiable evidence includes the EU data center location, GDPR compliance statements, and a detailed feature comparison table on the pricing page. The ratio of specific technical deliverables (IVR, WhatsApp integration, synthetic feedback) to vague marketing assertions is approximately 4:1.
Trust & Proof is read by weighing trust language against real verification. Below is the page-by-page tally of review mentions and external proof links, then the schema markup that may (or may not) declare verifiable ratings and identity proof.
🛡️ Trust Signals — reviews, proof links, trust-theatre check
44Review mentions (all pages)
8External proof links (all pages)
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 17 | 2 |
| /pricing/ | 5 | 2 |
| /book-a-demo/ | 8 | 2 |
| /blog/unlock-the-full-potential-of-customer-feedback-introducing-flexible-sources-in-surveypal-cxm/ | 14 | 2 |
🔗 Identity & Technical Layer — schema JSON-LD: declared ratings, reviews & identity proof
Homepage schema
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebSite",
"@id": "https://surveypal.com#WebSite",
"url": "https://surveypal.com",
"name": "Surveypal - Contextual Intelligence for Customer Experience",
"headline": "Surveypal - Contextual Intelligence for Customer Experience",
"description": "Turn customer feedback into business growth Empower every team with actionable insights from customer voices. Surveypal makes it effortless to collect, analyze, and act on feedback, whether through our unified CXM platform or our agile Survey Tool. No steep learning curves, no missed information. Just smarter decisions - Surveypal",
"mainEntityOfPage": {
"@type": "WebPage",
"id": "https://surveypal.com#WebPage",
"url": "https://surveypal.com"
},
"datePublished": "2024-02-08T13:10:33+03:00",
"dateModified": "2026-02-02T11:44:41+03:00",
"potentialAction": {
"@type": "SearchAction",
"target": "https://surveypal.com/?s={search_term_string}",
"query-input": "required name=search_term_string"
},
"image": {
"@type": "ImageObject",
"@id": "https://surveypal.com#5c28d082ce",
"url": "https://surveypal.com/wp-content/uploads/2024/02/featured.png",
"width": 2400,
"height": 1260
},
"author": {
"@type": "Person",
"@id": "https://surveypal.com/blog/author/sebastian-lindgrensurveypal-com/#b69eb4ca4b",
"url": "https://surveypal.com/blog/author/sebastian-lindgrensurveypal-com/",
"name": "Sebastian"
},
"publisher": {
"@type": "Organization",
"@id": "https://surveypal.com#organization"
}
},
{
"@type": "Organization",
"@id": "https://surveypal.com#organization",
"url": "https://surveypal.com",
"name": "Surveypal",
"description": "Empower every team with actionable insights from customer feedback. Surveypal makes it easy to collect, analyze, and act on customer voices. No steep learning curves, no missed information, just smarter decisions that drive measurable results.",
"logo": {
"@type": "ImageObject",
"@id": "https://surveypal.com#26691b81e9",
"url": "https://surveypal.com/wp-content/uploads/2021/12/surveypal_logo.svg"
},
"address": {
"@type": "PostalAddress",
"streetAddress": "Ruoholahdenkatu 21",
"addressLocality": "Helsinki",
"postalCode": "00180",
"addressCountry": "FI"
},
"contactPoint": {
"@type": "ContactPoint",
"telephone": "+358942450253",
"contactType": "sales"
},
"sameAs": [
"https://www.facebook.com/surveypal",
"https://twitter.com/surveypal",
"https://www.instagram.com/surveypal_com",
"https://www.linkedin.com/company/1341575",
"https://www.youtube.com/user/surveypal"
]
}
]
}
/pricing/
[
{
"@context": "https://schema.org",
"@type": "FAQPage",
"mainEntity": [
{
"@type": "Question",
"name": "<strong>What is the starting price for Surveypal CXM?</strong>",
"acceptedAnswer": {
"@type": "Answer",
"text": "<p>The starting price for Surveypal CXM is 749€ per month. It includes advanced features for feedback analysis, contextual insights, and proactive customer experience improvement.</p>"
}
},
{
"@type": "Question",
"name": "<strong>How is pricing determined for the Survey Tool?</strong>",
"acceptedAnswer": {
"@type": "Answer",
"text": "<p>The Survey Tool starts at 299€ per month, and pricing is based on the number of responses collected. There are no limits on users, surveys, or invites.</p>"
}
},
{
"@type": "Question",
"name": "<strong>What AI capabilities are included in Surveypal CXM?</strong>",
"acceptedAnswer": {
"@type": "Answer",
"text": "<p>Surveypal CXM offers AI-based text analysis, sentiment analysis and summaries to help identify key insights and trends from customer feedback.</p>"
}
},
{
"@type": "Question",
"name": "<strong>Are there any limits on the number of users for Surveypal products?</strong>",
"acceptedAnswer": {
"@type": "Answer",
"text": "<p>No, both the Survey Tool and Surveypal CXM allow unlimited users, making them suitable for teams of any size.</p>"
}
},
{
"@type": "Question",
"name": "<strong>How can I integrate Surveypal with other systems?</strong>",
"acceptedAnswer": {
"@type": "Answer",
"text": "<p>Surveypal integrates with platforms like Zendesk, Salesforce, and Genesys for seamless data collection and feedback analysis. This helps unify customer data and streamline workflows.</p>"
}
}
]
},
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebSite",
"@id": "https://surveypal.com/pricing/#WebSite",
"url": "https://surveypal.com/pricing/",
"name": "Pricing | Surveypal Plans for Survey & CXM Solutions - Surveypal",
"headline": "Pricing | Surveypal Plans for Survey & CXM Solutions - Surveypal",
"description": "Surveypal Pricing Find a solution that works for your organization with a pricing that scales according to your needs. Survey Tool The only survey tool you’ll ever need—built for flexibility, scale, and ease of use. Unlimited users, invites, and surveys. You only pay for what matters: the responses. Gather insights",
"mainEntityOfPage": {
"@type": "WebPage",
"id": "https://surveypal.com/pricing/#WebPage",
"url": "https://surveypal.com/pricing/"
},
"datePublished": "2024-08-27T12:48:00+03:00",
"dateModified": "2025-11-12T17:45:00+03:00",
"potentialAction": {
"@type": "SearchAction",
"target": "https://surveypal.com/?s={search_term_string}",
"query-input": "required name=search_term_string"
},
"image": {
"@type": "ImageObject",
"@id": "https://surveypal.com/pricing/#5c28d082ce",
"url": "https://surveypal.com/wp-content/uploads/2024/02/featured.png",
"width": 2400,
"height": 1260
},
"author": {
"@type": "Person",
"@id": "https://surveypal.com/blog/author/sebastian-lindgrensurveypal-com/#b69eb4ca4b",
"url": "https://surveypal.com/blog/author/sebastian-lindgrensurveypal-com/",
"name": "Sebastian"
},
"publisher": {
"@id": "https://surveypal.com#organization"
}
}
]
}
]
/book-a-demo/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebSite",
"@id": "https://surveypal.com/book-a-demo/#WebSite",
"url": "https://surveypal.com/book-a-demo/",
"name": "Book a demo - Surveypal - Surveypal",
"headline": "Book a demo - Surveypal - Surveypal",
"description": "Book a demo Discover how we can help your business thrive – schedule a demo by emailing us at sales@surveypal.com or book a meeting by clicking the button below! Turn 100% of your customer feedback into action – from surveys and beyond Identify your customers' pain points and how they affect your bottom line",
"mainEntityOfPage": {
"@type": "WebPage",
"id": "https://surveypal.com/book-a-demo/#WebPage",
"url": "https://surveypal.com/book-a-demo/"
},
"datePublished": "2025-05-16T12:03:06+03:00",
"dateModified": "2025-10-22T17:12:26+03:00",
"potentialAction": {
"@type": "SearchAction",
"target": "https://surveypal.com/?s={search_term_string}",
"query-input": "required name=search_term_string"
},
"image": {
"@type": "ImageObject",
"@id": "https://surveypal.com/book-a-demo/#5c28d082ce",
"url": "https://surveypal.com/wp-content/uploads/2024/02/featured.png",
"width": 2400,
"height": 1260
},
"author": {
"@type": "Person",
"@id": "https://surveypal.com/blog/author/sebastian-lindgrensurveypal-com/#b69eb4ca4b",
"url": "https://surveypal.com/blog/author/sebastian-lindgrensurveypal-com/",
"name": "Sebastian"
},
"publisher": {
"@type": "Organization",
"@id": "https://surveypal.com#organization"
}
}
]
}
/blog/unlock-the-full-potential-of-customer-feedback-introducing-flexible-sources-in-surveypal-cxm/
[
{
"@context": "https://schema.org",
"@type": "FAQPage",
"mainEntity": []
},
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "NewsArticle",
"@id": "https://surveypal.com/blog/unlock-the-full-potential-of-customer-feedback-introducing-flexible-sources-in-surveypal-cxm/#NewsArticle",
"url": "https://surveypal.com/blog/unlock-the-full-potential-of-customer-feedback-introducing-flexible-sources-in-surveypal-cxm/",
"headline": "Unlock the Full Potential of Customer Feedback: Introducing Flexible - Surveypal",
"description": "Customer feedback is everywhere, but is it working for you?At Surveypal, we’ve been asking ourselves this question. With Surveypal CXM, we’re setting a new standard for how feedback is analyzed and more importantly, used across an entire organization. At the heart of this lies one of our most powerful concepts:",
"datePublished": "2025-05-19T15:12:00+03:00",
"dateModified": "2025-05-19T15:13:00+03:00",
"image": {
"@type": "ImageObject",
"@id": "https://surveypal.com/blog/unlock-the-full-potential-of-customer-feedback-introducing-flexible-sources-in-surveypal-cxm/#d9fdb71164",
"url": "https://surveypal.com/wp-content/uploads/2023/06/Thoughleadership_1.png",
"width": 1200,
"height": 628
},
"author": {
"@type": "Person",
"@id": "https://surveypal.com/blog/author/sebastian-lindgrensurveypal-com/#b69eb4ca4b",
"url": "https://surveypal.com/blog/author/sebastian-lindgrensurveypal-com/",
"name": "Sebastian"
},
"publisher": {
"@id": "https://surveypal.com#organization"
}
},
{
"@type": "BreadcrumbList",
"@id": "https://surveypal.com/blog/unlock-the-full-potential-of-customer-feedback-introducing-flexible-sources-in-surveypal-cxm/#breadcrumblist",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"item": {
"@id": "https://surveypal.com",
"name": "Surveypal - Customer Feedback & CX Management Platform"
}
},
{
"@type": "ListItem",
"position": 2,
"item": {
"@id": "https://surveypal.com/blog/category/cx-blog/",
"name": "CX Blog"
}
},
{
"@type": "ListItem",
"position": 3,
"item": {
"@id": "https://surveypal.com/blog/unlock-the-full-potential-of-customer-feedback-introducing-flexible-sources-in-surveypal-cxm/",
"name": "Unlock the Full Potential of Customer Feedback: Introducing Flexible Sources in Surveypal CXM"
}
}
]
}
]
}
]
Explore the other reputation pillars for Surveypal
Analysis Disclosure & Source Attribution
This page presents a snapshot of public data from Surveypal, captured on May 25, 2026, to show how machine logic reads Trust & Proof signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Surveypal: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://surveypal.com to view the most current version of its content and see directly what this company is about and what it offers.