Zeplin
(https://zeplin.io) 📸 Data Snapshot: May 24, 2026Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
Authority is well-established through a ‘Letter from our CEO’ featuring Pelin Kenez, providing a human face to the organization. Schema data is properly implemented with Organization and WebSite types, including multiple sameAs links to social profiles. There are no major authority gaps as the technical implementation matches the premium positioning.
The performance claims are largely qualitative but backed by specific use-case descriptions. For example, the claim about ‘eliminating back-and-forth messages’ is attributed to a Lead UX at Little Caesars with a specific team size (40-50 developers), which adds credible context. The site avoids the ‘increase revenue by X%’ trap, focusing instead on workflow efficiency which it proves through feature lists.
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
Homepage schema
{
"@context": "http://schema.org",
"@graph": [
{
"@type": "Organization",
"@id": "https://zeplin.io/#organization",
"url": "https://zeplin.io",
"logo": "https://zeplin.io/static/favicon-256x256.png",
"sameAs": [
"https://twitter.com/zeplin",
"https://www.facebook.com/zeplin.io",
"https://youtube.com/ZeplinIo",
"https://www.linkedin.com/company/zeplin-io"
]
},
{
"@type": "WebSite",
"@id": "https://zeplin.io/#website",
"url": "https://zeplin.io",
"name": "Zeplin"
},
{
"@type": "WebPage",
"@id": "https://zeplin.io/#webpage",
"url": "https://zeplin.io/",
"name": "Zeplin"
}
]
}
/principles-of-design-delivery/
{
"@context": "http://schema.org",
"@graph": [
{
"@type": "Organization",
"@id": "https://zeplin.io/#organization",
"url": "https://zeplin.io",
"logo": "https://zeplin.io/static/favicon-256x256.png",
"sameAs": [
"https://twitter.com/zeplin",
"https://www.facebook.com/zeplin.io",
"https://youtube.com/ZeplinIo",
"https://www.linkedin.com/company/zeplin-io"
]
},
{
"@type": "WebSite",
"@id": "https://zeplin.io/#website",
"url": "https://zeplin.io",
"name": "Zeplin"
},
{
"@type": "WebPage",
"@id": "https://zeplin.io/#webpage",
"url": "https://zeplin.io/principles-of-design-delivery/",
"name": "Principles of design delivery"
},
{
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"item": {
"@id": "https://zeplin.io/principles-of-design-delivery/",
"name": "Principles of design delivery"
}
}
]
}
]
}
/features/document-designs/
{
"@context": "http://schema.org",
"@graph": [
{
"@type": "Organization",
"@id": "https://zeplin.io/#organization",
"url": "https://zeplin.io",
"logo": "https://zeplin.io/static/favicon-256x256.png",
"sameAs": [
"https://twitter.com/zeplin",
"https://www.facebook.com/zeplin.io",
"https://youtube.com/ZeplinIo",
"https://www.linkedin.com/company/zeplin-io"
]
},
{
"@type": "WebSite",
"@id": "https://zeplin.io/#website",
"url": "https://zeplin.io",
"name": "Zeplin"
},
{
"@type": "WebPage",
"@id": "https://zeplin.io/#webpage",
"url": "https://zeplin.io/features/document-designs/",
"name": "Document Designs"
},
{
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"item": {
"@id": "https://zeplin.io/features/",
"name": "Features"
}
},
{
"@type": "ListItem",
"position": 2,
"item": {
"@id": "https://zeplin.io/features/document-designs/",
"name": "Document Designs"
}
}
]
}
]
}
/features/manage-workflows/
{
"@context": "http://schema.org",
"@graph": [
{
"@type": "Organization",
"@id": "https://zeplin.io/#organization",
"url": "https://zeplin.io",
"logo": "https://zeplin.io/static/favicon-256x256.png",
"sameAs": [
"https://twitter.com/zeplin",
"https://www.facebook.com/zeplin.io",
"https://youtube.com/ZeplinIo",
"https://www.linkedin.com/company/zeplin-io"
]
},
{
"@type": "WebSite",
"@id": "https://zeplin.io/#website",
"url": "https://zeplin.io",
"name": "Zeplin"
},
{
"@type": "WebPage",
"@id": "https://zeplin.io/#webpage",
"url": "https://zeplin.io/features/manage-workflows/",
"name": "Manage Workflows"
},
{
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"item": {
"@id": "https://zeplin.io/features/",
"name": "Features"
}
},
{
"@type": "ListItem",
"position": 2,
"item": {
"@id": "https://zeplin.io/features/manage-workflows/",
"name": "Manage Workflows"
}
}
]
}
]
}
🛡️ Trust Signals — external proof links that back the declared identity
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 14 | 0 |
| /principles-of-design-delivery/ | 4 | 0 |
| /features/document-designs/ | 4 | 0 |
| /features/manage-workflows/ | 10 | 0 |
This page presents a snapshot of public data from Zeplin, captured on May 24, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Zeplin: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://zeplin.io to view the most current version of its content and see directly what this company is about and what it offers.