Higgins Waste & Recycling
(https://higginswaste.ie) 📸 Data Snapshot: May 19, 2026
Trust & Proof — The Lens
Count trust words (review, testimonial, rating, verified) against real outbound proof links (Google, Trustpilot, Clutch, G2, Yelp). Lots of trust language with zero verification links is trust theatre. Unlinked logo galleries count against it.
Trust & Proof
Verifiable evidence vs. Trust Theatre.
14
Impact Weight: 20 / 100
70% Reputation
The site reports a high review_count of 117 on the homepage but only 1 proof_links_count, suggesting reviews may be internally managed rather than externally verified. However, this is partially mitigated by the explicit naming of local commercial clients like Harvey Norman and Ballygarry Hotel, which serves as a secondary verifiable proof path.
The proof density is high, anchored by localized data and regulatory compliance mentions. The site cites specific price increases from ‘Feb 26’ and references a ‘Mattress Amnesty 2023’ in association with Kerry County Council, providing a verifiable track record of local government partnerships, though the Mattress Amnesty content is now considered stale based on the 2026 system date.
Trust & Proof is read by weighing trust language against real verification. Below is the page-by-page tally of review mentions and external proof links, then the schema markup that may (or may not) declare verifiable ratings and identity proof.
🛡️ Trust Signals — reviews, proof links, trust-theatre check
166Review mentions (all pages)
7External proof links (all pages)
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 117 | 1 |
| /product/skip-hire/ | 33 | 1 |
| /services/item-collection/ | 4 | 1 |
| /services/household-collection/ | 4 | 1 |
| /services/commercial-collection/ | 4 | 1 |
| /services/recycling-centres/ | 4 | 2 |
🔗 Identity & Technical Layer — schema JSON-LD: declared ratings, reviews & identity proof
Homepage schema
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "Place",
"@id": "https://higginswaste.ie/#place",
"address": {
"@type": "PostalAddress",
"streetAddress": "The Kerries",
"addressLocality": "Tralee",
"addressCountry": "Ireland"
}
},
{
"@type": [
"LocalBusiness",
"Organization"
],
"@id": "https://higginswaste.ie/#organization",
"name": "Higgins Waste & Recycling",
"url": "https://higginswaste.ie",
"email": "info@higginswaste.ie",
"address": {
"@type": "PostalAddress",
"streetAddress": "The Kerries",
"addressLocality": "Tralee",
"addressCountry": "Ireland"
},
"logo": {
"@type": "ImageObject",
"@id": "https://higginswaste.ie/#logo",
"url": "https://higginswaste.ie/wp-content/uploads/2022/12/higgins-waste-logo.png",
"contentUrl": "https://higginswaste.ie/wp-content/uploads/2022/12/higgins-waste-logo.png",
"caption": "Higgins Waste & Recycling",
"inLanguage": "en-US",
"width": "834",
"height": "421"
},
"openingHours": [
"Monday,Tuesday,Wednesday,Thursday,Friday 08:00-17:30",
"Saturday 09:00-16:30",
"Sunday Closed"
],
"location": {
"@id": "https://higginswaste.ie/#place"
},
"image": {
"@id": "https://higginswaste.ie/#logo"
},
"telephone": "00353 66 712 3059"
},
{
"@type": "WebSite",
"@id": "https://higginswaste.ie/#website",
"url": "https://higginswaste.ie",
"name": "Higgins Waste & Recycling",
"publisher": {
"@id": "https://higginswaste.ie/#organization"
},
"inLanguage": "en-US",
"potentialAction": {
"@type": "SearchAction",
"target": "https://higginswaste.ie/?s={search_term_string}",
"query-input": "required name=search_term_string"
}
},
{
"@type": "ImageObject",
"@id": "https://higginswaste.ie/wp-content/uploads/2022/12/Depositphotos_253547290_L-1-1024x683.jpg",
"url": "https://higginswaste.ie/wp-content/uploads/2022/12/Depositphotos_253547290_L-1-1024x683.jpg",
"width": "200",
"height": "200",
"inLanguage": "en-US"
},
{
"@type": "WebPage",
"@id": "https://higginswaste.ie/#webpage",
"url": "https://higginswaste.ie/",
"name": "Waste Collection and Recycling Kerry | Higgins",
"datePublished": "2022-12-27T18:16:52+00:00",
"dateModified": "2026-05-15T08:20:52+00:00",
"about": {
"@id": "https://higginswaste.ie/#organization"
},
"isPartOf": {
"@id": "https://higginswaste.ie/#website"
},
"primaryImageOfPage": {
"@id": "https://higginswaste.ie/wp-content/uploads/2022/12/Depositphotos_253547290_L-1-1024x683.jpg"
},
"inLanguage": "en-US"
},
{
"@type": "Person",
"@id": "https://higginswaste.ie/#author",
"name": "trade",
"image": {
"@type": "ImageObject",
"@id": "https://secure.gravatar.com/avatar/4d0303288df56b3272997f1fc4e8d38e4886b312ee1530a88d5ea4671f4956a9?s=96&d=mm&r=g",
"url": "https://secure.gravatar.com/avatar/4d0303288df56b3272997f1fc4e8d38e4886b312ee1530a88d5ea4671f4956a9?s=96&d=mm&r=g",
"caption": "trade",
"inLanguage": "en-US"
},
"sameAs": [
"http://higgins.flywheelsites.com"
],
"worksFor": {
"@id": "https://higginswaste.ie/#organization"
}
},
{
"@type": "Article",
"headline": "Waste Collection and Recycling Kerry | Higgins",
"keywords": "waste collection,waste collection kerry,waste and recycling services",
"datePublished": "2022-12-27T18:16:52+00:00",
"dateModified": "2026-05-15T08:20:52+00:00",
"author": {
"@id": "https://higginswaste.ie/#author",
"name": "trade"
},
"publisher": {
"@id": "https://higginswaste.ie/#organization"
},
"description": "Skip hire, wheelie bins, recycling centres, item collection and more. Commercial and domestic waste collection and recycling services in Kerry.",
"name": "Waste Collection and Recycling Kerry | Higgins",
"@id": "https://higginswaste.ie/#richSnippet",
"isPartOf": {
"@id": "https://higginswaste.ie/#webpage"
},
"image": {
"@id": "https://higginswaste.ie/wp-content/uploads/2022/12/Depositphotos_253547290_L-1-1024x683.jpg"
},
"inLanguage": "en-US",
"mainEntityOfPage": {
"@id": "https://higginswaste.ie/#webpage"
}
}
]
}
/product/skip-hire/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "Place",
"@id": "https://higginswaste.ie/#place",
"address": {
"@type": "PostalAddress",
"streetAddress": "The Kerries",
"addressLocality": "Tralee",
"addressCountry": "Ireland"
}
},
{
"@type": [
"LocalBusiness",
"Organization"
],
"@id": "https://higginswaste.ie/#organization",
"name": "Higgins Waste & Recycling",
"url": "https://higginswaste.ie",
"email": "info@higginswaste.ie",
"address": {
"@type": "PostalAddress",
"streetAddress": "The Kerries",
"addressLocality": "Tralee",
"addressCountry": "Ireland"
},
"logo": {
"@type": "ImageObject",
"@id": "https://higginswaste.ie/#logo",
"url": "https://higginswaste.ie/wp-content/uploads/2022/12/higgins-waste-logo.png",
"contentUrl": "https://higginswaste.ie/wp-content/uploads/2022/12/higgins-waste-logo.png",
"caption": "Higgins Waste & Recycling",
"inLanguage": "en-US",
"width": "834",
"height": "421"
},
"openingHours": [
"Monday,Tuesday,Wednesday,Thursday,Friday 08:00-17:30",
"Saturday 09:00-16:30",
"Sunday Closed"
],
"location": {
"@id": "https://higginswaste.ie/#place"
},
"image": {
"@id": "https://higginswaste.ie/#logo"
},
"telephone": "00353 66 712 3059"
},
{
"@type": "WebSite",
"@id": "https://higginswaste.ie/#website",
"url": "https://higginswaste.ie",
"name": "Higgins Waste & Recycling",
"publisher": {
"@id": "https://higginswaste.ie/#organization"
},
"inLanguage": "en-US"
},
{
"@type": "ImageObject",
"@id": "https://higginswaste.ie/wp-content/uploads/2019/04/Higgins-Skip-Sizes.webp",
"url": "https://higginswaste.ie/wp-content/uploads/2019/04/Higgins-Skip-Sizes.webp",
"width": "2406",
"height": "1969",
"caption": "4cy, 8cy, and 12cy skips available for skip hire in Ireland",
"inLanguage": "en-US"
},
{
"@type": "ItemPage",
"@id": "https://higginswaste.ie/product/skip-hire/#webpage",
"url": "https://higginswaste.ie/product/skip-hire/",
"name": "Skip Hire | Waste Collection | Higgins Waste & Recycling",
"datePublished": "2019-04-09T11:19:04+00:00",
"dateModified": "2025-12-18T17:03:03+00:00",
"isPartOf": {
"@id": "https://higginswaste.ie/#website"
},
"primaryImageOfPage": {
"@id": "https://higginswaste.ie/wp-content/uploads/2019/04/Higgins-Skip-Sizes.webp"
},
"inLanguage": "en-US"
},
{
"@type": "Product",
"name": "Skip Hire | Waste Collection | Higgins Waste & Recycling",
"description": "Affordable skip hire services by Higgins. Choose from a range of skip sizes to suit your needs. Get a quote for quick and reliable waste disposal.",
"sku": "skiphire",
"category": "Skip Hire",
"mainEntityOfPage": {
"@id": "https://higginswaste.ie/product/skip-hire/#webpage"
},
"image": [
{
"@type": "ImageObject",
"url": "https://higginswaste.ie/wp-content/uploads/2019/04/Higgins-Skip-Sizes.webp",
"height": "1969",
"width": "2406"
},
{
"@type": "ImageObject",
"url": "https://higginswaste.ie/wp-content/uploads/2019/04/Skip-Size-4cy.webp",
"height": "624",
"width": "942"
},
{
"@type": "ImageObject",
"url": "https://higginswaste.ie/wp-content/uploads/2019/04/Skip-Size-8cy.webp",
"height": "584",
"width": "1150"
},
{
"@type": "ImageObject",
"url": "https://higginswaste.ie/wp-content/uploads/2019/04/Skip-Size-12cy.webp",
"height": "588",
"width": "1282"
}
],
"offers": {
"@type": "AggregateOffer",
"lowPrice": "220.00",
"highPrice": "515.00",
"offerCount": "150",
"priceCurrency": "EUR",
"availability": "http://schema.org/InStock",
"seller": {
"@type": "Organization",
"@id": "https://higginswaste.ie/",
"name": "Higgins Waste & Recycling",
"url": "https://higginswaste.ie",
"logo": "https://higginswaste.ie/wp-content/uploads/2022/12/higgins-waste-logo.png"
},
"url": "https://higginswaste.ie/product/skip-hire/"
},
"@id": "https://higginswaste.ie/product/skip-hire/#richSnippet"
}
]
}
/services/item-collection/ — no schema detected (entity gap)
/services/household-collection/ — no schema detected (entity gap)
/services/commercial-collection/ — no schema detected (entity gap)
/services/recycling-centres/
{
"@context": "https://schema.org",
"@type": "FAQPage",
"mainEntity": [
{
"@type": "Question",
"name": "What items can I recycle for free at Higgins Waste & Recycling?",
"acceptedAnswer": {
"@type": "Answer",
"text": "<p>You can recycle a variety of household items for free, as long as they are clean, dry, and segregated. This includes cardboard, electrical items (TVs, fridges, computers), fluorescent tubes and bulbs, glass jars and bottles, aluminium and steel food cans, used clothing, and scrap metal.</p>"
}
},
{
"@type": "Question",
"name": "Do you accept large vehicles and trailers?",
"acceptedAnswer": {
"@type": "Answer",
"text": "<p>Yes. Our recycling centres across multiple locations are designed to accommodate cars, vans, and even large rigid-bodied vehicles with trailers, providing plenty of space for safe reversing.</p>"
}
},
{
"@type": "Question",
"name": "Are your recycling centres fast and convenient?",
"acceptedAnswer": {
"@type": "Answer",
"text": "<p>Absolutely. We pride ourselves on fast unloading and quick turnaround times, so you won’t have to wait in line.</p>"
}
}
]
}
Explore the other reputation pillars for Higgins Waste & Recycling
Analysis Disclosure & Source Attribution
This page presents a snapshot of public data from Higgins Waste & Recycling, captured on May 19, 2026, to show how machine logic reads Trust & Proof signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Higgins Waste & Recycling: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://higginswaste.ie to view the most current version of its content and see directly what this company is about and what it offers.