Ancient + Brave
(https://ancientandbrave.earth) 📸 Data Snapshot: June 21, 2026Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
Authority gaps are non-existent. The site identifies Dr. Jenna Macciochi as the Director of Science and Innovation and links her to the clinical study results. Structured data (JSON-LD) is robust, featuring Organization schema with social ‘sameAs’ links and detailed Product schema with ‘aggregateRating’ and ‘priceValidUntil’ properties, indicating high technical and institutional credibility.
The disconnect is minimal because performance claims are tied to specific metrics from their own study. For example, the claim of ‘76% increase in skin hydration’ is explicitly linked to the 12-week assessment of the BECOME study. It avoids ‘breakthrough results’ vagueness by citing bioinstrumental measurements like corneometry and cutometry.
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
Homepage schema
[
{
"@context": "http://schema.org",
"@type": "WebSite",
"name": "Ancient + Brave",
"url": "https://ancientandbrave.earth"
},
{
"@type": "Organization",
"@context": "http://schema.org/",
"name": "Ancient + Brave",
"logo": {
"@type": "imageObject",
"url": "https://ancientandbrave.earth/cdn/shop/t/111/assets/logo-stacked_small.png",
"height": "883px",
"width": "380px"
},
"url": "https://ancientandbrave.earth"
},
{
"@type": "OnlineStore",
"@context": "http://schema.org/",
"name": "Ancient + Brave",
"description": "High performance products designed to rejuvenate your body, upgrade your cognitive and physical performance and enhance your natural beauty. ",
"url": "https://ancientandbrave.earth",
"logo": "https://ancientandbrave.earth/cdn/shop/t/111/assets/logo-stacked_small.png",
"telephone": null,
"email": null,
"sameAs": [
"https://www.facebook.com/ancientandbrave/",
"https://www.pinterest.co.uk/ancientandbrave/",
"https://www.instagram.com/ancientandbrave/"
]
}
]
/pages/health-goals-quiz/
[
{
"@type": "ListItem",
"position": 1,
"item": {
"@id": "/pages/health-goals-quiz",
"name": "Health Goals Quiz"
}
},
{
"@context": "http://schema.org",
"@type": "WebSite",
"name": "Ancient + Brave",
"url": "https://ancientandbrave.earth"
},
{
"@type": "Organization",
"@context": "http://schema.org/",
"name": "Ancient + Brave",
"logo": {
"@type": "imageObject",
"url": "https://ancientandbrave.earth/cdn/shop/t/111/assets/logo-stacked_small.png",
"height": "883px",
"width": "380px"
},
"url": "https://ancientandbrave.earth"
},
{
"@type": "OnlineStore",
"@context": "http://schema.org/",
"name": "Ancient + Brave",
"description": "High performance products designed to rejuvenate your body, upgrade your cognitive and physical performance and enhance your natural beauty. ",
"url": "https://ancientandbrave.earth",
"logo": "https://ancientandbrave.earth/cdn/shop/t/111/assets/logo-stacked_small.png",
"telephone": null,
"email": null,
"sameAs": [
"https://www.facebook.com/ancientandbrave/",
"https://www.pinterest.co.uk/ancientandbrave/",
"https://www.instagram.com/ancientandbrave/"
]
},
{
"@context": "https://schema.org",
"@type": "WebPage",
"name": "Health Goals Quiz",
"description": null,
"url": "https://ancientandbrave.earth/pages/health-goals-quiz"
}
]
/blogs/news/our-landmark-clinical-trial-on-true-collagen-for-whole-body-health/
[
{
"@context": "http://schema.org",
"@type": "BlogPosting",
"mainEntityOfPage": {
"@type": "WebPage",
"@id": "https://ancientandbrave.earth/blogs/news/our-landmark-clinical-trial-on-true-collagen-for-whole-body-health"
},
"headline": "Our landmark clinical trial on True Collagen for whole-body health",
"image": {
"@type": "ImageObject",
"url": "https://ancientandbrave.earth/cdn/shop/articles/Ancient_and_brave_True_Collagen_014_f85bbb66-4899-41af-add6-106fb784c0dc_800x800.jpg?v=1779438759",
"height": 800,
"width": 800
},
"datePublished": "2026-05-14T00:30:00+0100",
"dateModified": "2026-05-14T00:30:00+0100",
"url": "/blogs/news/our-landmark-clinical-trial-on-true-collagen-for-whole-body-health",
"author": {
"@type": "Person",
"name": "Dr Jenna Macciochi",
"image": {
"@type": "ImageObject",
"url": "https://ancientandbrave.earth/cdn/shop/files/jenna_macchiochi-head_of_innovation_200x200.jpg?v=1727095845"
},
"jobTitle": "Director of Science & Innovation",
"url": "https://ancientandbrave.earth"
},
"publisher": {
"@type": "Organization",
"name": "Ancient + Brave",
"logo": {
"@type": "ImageObject",
"url": "https://ancientandbrave.earth/cdn/shop/articles/Ancient_and_brave_True_Collagen_014_f85bbb66-4899-41af-add6-106fb784c0dc_200x200.jpg?v=1779438759"
}
},
"description": "We are thrilled to introduce the BECOME Study (Benefits of Bovine Collagen vs. Placebo on Skin, Hair, Nails, and Whole-Body Health in Healthy Adults)—a groundbreaking independently run clinical trial verifying the whole-body health benefits of True Collagen.\n"
},
{
"@context": "http://schema.org",
"@type": "WebSite",
"name": "Ancient + Brave",
"url": "https://ancientandbrave.earth"
},
{
"@type": "Organization",
"@context": "http://schema.org/",
"name": "Ancient + Brave",
"logo": {
"@type": "imageObject",
"url": "https://ancientandbrave.earth/cdn/shop/t/111/assets/logo-stacked_small.png",
"height": "883px",
"width": "380px"
},
"url": "https://ancientandbrave.earth"
},
{
"@type": "OnlineStore",
"@context": "http://schema.org/",
"name": "Ancient + Brave",
"description": "High performance products designed to rejuvenate your body, upgrade your cognitive and physical performance and enhance your natural beauty. ",
"url": "https://ancientandbrave.earth",
"logo": "https://ancientandbrave.earth/cdn/shop/t/111/assets/logo-stacked_small.png",
"telephone": null,
"email": null,
"sameAs": [
"https://www.facebook.com/ancientandbrave/",
"https://www.pinterest.co.uk/ancientandbrave/",
"https://www.instagram.com/ancientandbrave/"
]
}
]
/products/true-collagen-powder/
[
{
"@context": "http://schema.org/",
"@type": "Product",
"@id": "https://ancientandbrave.earth /products/true-collagen-powder #productpage",
"name": "True Collagen",
"image": "https://ancientandbrave.earth/cdn/shop/files/07-ANCIENT_BRAVE-COLLAGEN-JAR-FRONT-Web-1500_b78a9203-7fe4-4330-b7bf-d39315204c02_1024x1024.png?v=1765537101",
"aggregateRating": {
"@type": "AggregateRating",
"ratingValue": "4.9",
"reviewCount": 6375
},
"url": "https://ancientandbrave.earth /products/true-collagen-powder",
"description": "<p><meta charset=\"utf-8\">True Collagen provides easily digestible, highly absorbable and clinically researched Type I hydrolysed bovine collagen peptides that blend effortlessly into both hot and cold drinks. <!-- --> <!-- notionvc: 5257ea90-e5eb-40fb-9cdf-438ebdbf415f --></p>",
"brand": {
"@type": "Brand",
"name": "ANCIENT + BRAVE"
},
"sku": null,
"mpn": "5060512090130",
"gtin13": "5060512090130",
"offers": {
"@type": "Offer",
"name": "Glass Jar",
"priceCurrency": "GBP",
"price": 32,
"itemCondition": "https://schema.org/NewCondition",
"availability": "http://schema.org/InStock",
"url": " ",
"seller": {
"@type": "Organization",
"name": "Ancient + Brave"
},
"priceValidUntil": "2027-06-21"
}
},
{
"@context": "http://schema.org",
"@type": "WebSite",
"name": "Ancient + Brave",
"url": "https://ancientandbrave.earth"
},
{
"@type": "Organization",
"@context": "http://schema.org/",
"name": "Ancient + Brave",
"logo": {
"@type": "imageObject",
"url": "https://ancientandbrave.earth/cdn/shop/t/111/assets/logo-stacked_small.png",
"height": "883px",
"width": "380px"
},
"url": "https://ancientandbrave.earth"
},
{
"@type": "OnlineStore",
"@context": "http://schema.org/",
"name": "Ancient + Brave",
"description": "High performance products designed to rejuvenate your body, upgrade your cognitive and physical performance and enhance your natural beauty. ",
"url": "https://ancientandbrave.earth",
"logo": "https://ancientandbrave.earth/cdn/shop/t/111/assets/logo-stacked_small.png",
"telephone": null,
"email": null,
"sameAs": [
"https://www.facebook.com/ancientandbrave/",
"https://www.pinterest.co.uk/ancientandbrave/",
"https://www.instagram.com/ancientandbrave/"
]
}
]
🛡️ Trust Signals — external proof links that back the declared identity
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 149 | 2 |
| /pages/health-goals-quiz/ | 88 | 2 |
| /blogs/news/our-landmark-clinical-trial-on-true-collagen-for-whole-body-health/ | 104 | 2 |
| /products/true-collagen-powder/ | 334 | 2 |
This page presents a snapshot of public data from Ancient + Brave, captured on June 21, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Ancient + Brave: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://ancientandbrave.earth to view the most current version of its content and see directly what this company is about and what it offers.