Information Density: The Nue Co. – Signal Evidence & AI Readability

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Your Mood Rising
Functional Fragrances designed to work with your nervous system, not just sit on the skin.
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Functional Fragrances
Mood-elevating functional fragrances.
Developed by the world's most famous noses.
[H1] Functional Fragrances

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[H2] Browse fragrance by

[H2] Emotion

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[H2] Scent

[H3] Emotion

Grounding

Destress

Relax

Comfort

Connect

Energy

[H3] Scent

Spicy

Gourmand

Fresh

Citrus

Wood

Musk

[H2] Comfort, Bottled.

There's a fragrance that feels like home. A fragrance that stirs memories you can't quite place.Our next chapter in functional fragrance explores the science of nostalgia: how familiarity can calm the body, soften the edges of stress, and remind you of the comfort you've always carried within.It's not about going back in time, it's about finding a way back to yourself.

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[H3] Body Method

Target stress, sleep and immunity with liquid and transdermal formulas that work with your body’s natural rhythms—day and night.

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[H3] Gut Method

Support the foundation of your overall health—your gut—with our bestselling duo, expertly formulated to ease bloating and promote better digestion, mood, sleep, skin, and immunity.

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[H3] Skin Method

Support hydration, brightness and repair from within with our clinically proven formulas.
Designed to feed the skin from the inside out, for visible results that last.

Shop Skin Method

[IMG: Nue Code]

[IMG: Nue Code]

[IMG: Nue Code Logo]

The Nue Co.de is our method for creating the cleanest, safest, and most effective formulas—prioritizing ingredient quality, rigorous testing and responsible sourcing. Rooted in science, guided by ethics and driven by purpose.

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Research

We work at the forefront of innovation, drawing on the latest advancements in olfactory chemistry and neuroscent technology to shape the future of functional wellness.

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Ingredients

Across our formulas—from ingestible supplements to functional fragrances—we use clinically studied, ethically sourced ingredients chosen for their proven benefits. Over 50% are organic or community-sourced, non-GMO, and free from artificial additives, colourings, flavourings, and unnecessary fillers. We prioritise environmentally sensitive sourcing and work with community projects that support the ecosystems and people behind each ingredient.

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Safety

There’s no universal definition of “clean,” so we created our own—centered on crafting formulas that are safe for your endocrine system. We maintain a strict list of over 200 ingredients that will never make it into our products, including phthalates, polycyclic musks, parabens, and hexanes. Taking great care of your health is at the heart of everything we do, from formulation to production, ensuring every ingredient supports your wellbeing safely and effectively.

We have banned over 200 ingredients from our formulas, view the full list.

[IMG: Safety]
[IMG: Safety]

[H2] Bestsellers

[IMG: Otherwhere]

[H3] Otherwhere

[IMG: Pre + Probiotic]

[H3] Pre + Probiotic

[IMG: Debloat+]

[H3] Debloat+

[IMG: Skin Filter]

[H3] Skin Filter

[IMG: Skin Hydrator]

[H3] Skin Hydrator

[IMG: Magnesium Ease]

[H3] Magnesium Ease

[IMG: Functional Fragrance]

[H3] Functional Fragrance

[IMG: Us]

[H3] Us

[IMG: Forest Lungs]

[H3] Forest Lungs

[IMG: Water Therapy]

[H3] Water Therapy

[IMG: Growth Phase]

[H3] Growth Phase

[IMG: Supa Thick]

[H3] Supa Thick

[IMG: Otherwhere]

[H3] Otherwhere

[IMG: Pre + Probiotic]

[H3] Pre + Probiotic

[IMG: Debloat+]

[H3] Debloat+

[IMG: Skin Filter]

[H3] Skin Filter

[IMG: Skin Hydrator]

[H3] Skin Hydrator

[IMG: Magnesium Ease]

[H3] Magnesium Ease

[IMG: Functional Fragrance]

[H3] Functional Fragrance

[IMG: Us]

[H3] Us

[IMG: Forest Lungs]

[H3] Forest Lungs

[IMG: Water Therapy]

[H3] Water Therapy

[IMG: Growth Phase]

[H3] Growth Phase

[IMG: Supa Thick]

[H3] Supa Thick

[H2] Take Great Care

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All

[H2]
Fragrance

[H2]
Gut

[H2]
Hair

[H2]
Skin

[H2]
Body

[H1] Functional Fragrances
Mood-elevating functional fragrances.Developed by the world's most famous noses.

[H3] Shop by Emotion

Destress

Comfort

Relax

Grounding

Energy

Connect

[H3] Shop by Scent

Spicy

Fresh

Citrus

Wood

Gourmand

Musk

[H2] Comfort, Bottled.

There's a fragrance that feels like home.A fragrance that stirs memories you can't quite place.Our next chapter in functional fragrance explores the science of nostalgia: how familiarity can calm the body, soften the edges of stress, and remind you of the comfort you've always carried within.It's not about going back in time, it's about finding a way back to yourself.

Be the first to know
Sign up to unlock early access

[H3] Us

[IMG: Connect]
Connect

[IMG: Gourmand]
Gourmand

[IMG: Fruit]
Fruit

[IMG: Citrus]
CitrusPear, vetiver, and cedarwood melt into the skin for a warm, addictive scent.

[H3] Functional Fragrance

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Relax

[IMG: Spicy]
Spicy

[IMG: Wood]
Wood

[IMG: Oud]
OudYour anti-stress functional fragrance with calming green cardamom and coriander.

[H3] Forest Lungs

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Grounding

[IMG: Wood]
Wood

[IMG: Oud]
Oud

[IMG: Pepper]
PepperA mood-balancing functional fragrance: woody, smoky, clean.

[H3] Water Therapy

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Destress

[IMG: Fresh]
Fresh

[IMG: Marine]
Marine

[IMG: Citrus]
CitrusA relaxing fragrance with marine scent notes, inspired by blue medicine.

[H3] Mind Energy

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Energy

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Spicy

[IMG: Fresh]
Fresh

[IMG: Citrus]
CitrusFocus in a spritz, with energising notes of juniper and pink peppercorn.

[H3] Otherwhere

[IMG: Comfort]
Comfort

[IMG: Gourmand]
Gourmand

[IMG: Oud]
Oud

[IMG: Wood]
WoodCaramel, oud and incense create a scent reminiscent of the past.

[H3] First Milk

[IMG: Comfort]
Comfort

[IMG: Gourmand]
Gourmand

[IMG: Musk]
Musk

[IMG: Pepper]
PepperOur first scent memory: tonka bean, almond milk and french vanilla.

[H3] Past Time

[IMG: Comfort]
Comfort

[IMG: Gourmand]
Gourmand

[IMG: Musk]
Musk

[IMG: Wood]
WoodAbstract and enveloping with amber resin, coconut milk and rhubarb.

[H3] The Discovery Set
Our bestselling functional fragrances in a hero discovery set.

[H3] New Nostalgia Collection
Harnessing the power of gourmand and neuroscience to create the ultimate sense of comfort.

[H3] The Bestsellers

[IMG: Relax]
Relax

[IMG: Wood]
Wood

[IMG: Oud]
Oud

[IMG: Citrus]
CitrusGround & Connect with our bestselling duo contains Functional Fragrance & Us Pheromone+

[H3] Nostalgia Layering Collection

[IMG: Comfort]
Comfort

[IMG: Gourmand]
Gourmand

[IMG: Wood]
Wood

[IMG: Musk]
MuskA trio of nostalgia-inspired Functional Fragrances developed with neuroscent technology to evoke comfort and intimacy.

[H3] Customize Your Ritual Set
Build a bundle of five functional fragrances in 1.5ml discovery sizes.

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All

[H2]
Fragrance

[H2]
Gut

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Hair

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Skin

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Body

[H3] Us
Pear, vetiver, and cedarwood melt into the skin for a warm, addictive scent.

[H3] Functional Fragrance
Your anti-stress functional fragrance with calming green cardamom and coriander.

[H3] First Milk
Our first scent memory: tonka bean, almond milk and french vanilla.

[H3] Forest Lungs
A mood-balancing functional fragrance: woody, smoky, clean.

[H3] The Discovery Set
Our bestselling functional fragrances in a hero discovery set.

NEW Nostalgia Collection
[H3] Harnessing the power of gourmand and neuroscience to create the ultimate sense of comfort.

[H3] Defense Drops
An immune-boosting tincture to kick cold symptoms before they start.

[H3] Sleep Drops
A liquid supplement powered by natural ingredients, for a dream night’s sleep.
Sold out

[H3] Magnesium Ease
A soothing spray designed to calm body and mind post-workout or before bed.

[H2] What Can Pre+Probiotic Do in 24 Hours?

Prebiotics and Probiotics are proven to support health, but what happens once they reach the gut, and how do they impact the whole body?Read More

[H3] Otherwhere
Caramel, oud and incense create a scent reminiscent of the past.

[H3] Past Time
Abstract and enveloping with amber resin, coconut milk and rhubarb.

[H3] Nostalgia Layering Collection
A trio of nostalgia-inspired Functional Fragrances developed with neuroscent technology to evoke comfort and intimacy.

[H3] Pre + Probiotic
Your daily synbiotic to fuel good bacteria in the gut: the backbone of good health.

[H3] Mind Energy
Focus in a spritz, with energising notes of juniper and pink peppercorn.

[H3] Water Therapy
A relaxing fragrance with marine scent notes, inspired by blue medicine.

[H3] Debloat+
Fast bloating relief with digestive enzymes and clinically studied ingredients.

[H3] Matt Rodwell on Movement, Mindfulness and the Art of Feeling Well
Matt Rodwell, founder of Arc Athletics gym in London, shares his mantra to Art of Feeling Well.Read More

[H3] The Gut Method
Support the backbone to your overall health, your gut, with our bestselling duo.

[H3] The Skin Method
Your two step ritual for hydrated, bright and even skin with our bestselling duo.

[H3] The Body Method
Target stress, sleep and immunity with our sublingual and transdermal formulas.
Sold out

[H3] The Bestsellers
Ground & Connect with our bestselling duo contains Functional Fragrance & Us Pheromone+

[H3] Growth Phase
For thicker, fuller hair, clinically proven to reduce breakage and support hair growth.
Sold out

[H3] Supa Thick
​​A nourishing serum that tackles hair loss and breakage at root - the scalp.
Sold out

[H3] Supa Thick Shampoo
A gently foaming and low pH shampoo, designed to promote hair growth.

[H3] Supa Thick Conditioner
A repairing and strengthening conditioner that repairs and strengthens hair.

[H3] Skin Filter
A retinol alternative ingestible to brighten dull skin and even skin tone + texture.

[H3] Skin Hydrator
A deeply hydrating blend of hyaluronic acid and ceramides for plump, dewy skin.

[H3] The Wash Day Set
Our bestselling Shampoo and Conditioner duo promotes healthy hair and scalp.

[H3] Barrier Culture Moisturizer
A lightweight pre-, pro- and postbiotic formula designed to protect the skin barrier and lock in moisture.
Sold out

[H3] Magnesium Gut Barrier+
Your pre-bed sleep ritual, formulated to set you up for a restful night’s sleep.
Sold out

[H3] Skin Filter Serum
An irritation free alternative retinol serum packed with plant-based extracts to smooth fine lines and brighten skin tone.
Sold out

[H3] Multi Mushroom Complex
The next best thing to increase focus.
Sold out

[H3] Vitamin B Complex
The next best thing to improve energy.
Sold out

[H3] Vitamin C
The next best thing to support immunity.
Sold out

[H3] Iron
The next best thing to reduce tiredness.

[H3] Customize Your Ritual Set
Build a bundle of five functional fragrances in 1.5ml discovery sizes.

[IMG: Otherwhere The Nue Co.]

4.9 /
5.0

(15)
15
total reviews

[H1] Otherwhere

[H2]
Otherwhere

Comfort
The now, shaped by everything before. Smells like skin — but better. Unlike anything you’ve smelt before. Notes of Caramel, Gentle Oud, Sandalwood, Cardamom, and Incense create a fragrance reminiscent of the past, but grounded in the present.

The Perfumer: Frank Voelkl

Top NotesGreen Cardamom, Pink Pepper, Juniper BerryHeart NotesAlmond Blossom, Violet, CaramelBase NotesOlibanum Incense, Myrrh, Oud

Main Accords

Warm Spicy

[IMG: Warm Spicy]

Amber

[IMG: Amber]

Woods

[IMG: Woods]

Oud

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Non-Toxic, Endocrine Safe, Free from Phthalates, Nitromusks and Polycyclic Musks

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50mlVariant sold out or unavailable

10mlVariant sold out or unavailable

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[IMG: Otherwhere The Nue Co.]
[IMG: Otherwhere]

[H2]
The Science
Nostalgia is more than a feeling — it’s a physiological response that calms the nervous system and grounds the mind. Familiar scents send direct signals to the limbic brain, unlocking memories tied to safety and warmth.Research from Brown University shows that scents experienced as newborns hold the strongest power of emotional recall, imprinting a lifelong blueprint for comfort. We’re naturally drawn to gourmand notes like vanilla and tonka bean because they share compounds found in milk and childhood sweets, reminding the body of when things were simple, good, and safe.This is the science behind The Nostalgia Collection — each scent works with your body’s chemistry to reawaken comfort, release tension, and restore emotional balance.

[H3] Smells Like

[H3] Feels Like

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[IMG: First Milk]

[H3] First Milk
Our first scent memory — the soft embrace of early connection. Delicate and comforting, First Milk blends Almond Milk, Tonka Bean, French Vanilla and Iris...

Comfort

Gourmand

Musk

Pepper

[IMG: Past Time]

[H3] Past Time
A memory you can’t place — but can’t let go of. Past Time is abstract and enveloping: Amber Resin leads with a rich, smoky sweetness....

Comfort

Gourmand

Musk

Wood

[H2]
Customer Reviews

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[IMG: The Art of Comfort: Inside The Making of The Nostalgia Collection]

[H3] The Art of Comfort: Inside The Making of The Nostalgia Collection

Read More

[IMG: A Way Back: Isabelle Dayton on Memory, Movement, and the Moments That Shape Us]

[H3] A Way Back: Isabelle Dayton on Memory, Movement, and the Moments That Shape Us

Read More