Keep America Beautiful
(https://kab.org) 📸 Data Snapshot: May 27, 2026Count trust words (review, testimonial, rating, verified) against real outbound proof links (Google, Trustpilot, Clutch, G2, Yelp). Lots of trust language with zero verification links is trust theatre. Unlinked logo galleries count against it.
Trust signals are grounded in technical proof rather than theatre. While the review_count is a modest 7 across pages, the proof_links_count of 3 on the homepage points toward substantive evidence like the $250,000 grant from Home Depot and specific study results. The site avoids the ‘Accredited Nonprofit’ badge-spamming common in the industry, preferring to cite historical facts like its founding at the Roosevelt Hotel in 1953.
Proof density is exceptionally high for the nonprofit sector. Verifiable evidence points include the 35 billion piece litter count, the 731-affiliate network size, the $250,000 grant from the Home Depot Foundation, and the specific count of 38 affiliates honored in New Orleans. These data points far outnumber the vague assertions like ‘do beautiful things.’
Trust & Proof is read by weighing trust language against real verification. Below is the page-by-page tally of review mentions and external proof links, then the schema markup that may (or may not) declare verifiable ratings and identity proof.
🛡️ Trust Signals — reviews, proof links, trust-theatre check
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 7 | 3 |
| /stories/ | 7 | 2 |
| /about-keep-america-beautiful/ | 7 | 2 |
| /donate/ | 7 | 2 |
🔗 Identity & Technical Layer — schema JSON-LD: declared ratings, reviews & identity proof
Homepage schema
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://kab.org/",
"url": "https://kab.org/",
"name": "Keep America Beautiful - Keep America Beautiful",
"isPartOf": {
"@id": "https://kab.org/#website"
},
"about": {
"@id": "https://kab.org/#organization"
},
"datePublished": "2022-09-19T17:55:25+00:00",
"dateModified": "2026-05-15T15:46:33+00:00",
"description": "Keep America Beautiful (KAB) is a leading nonprofit devoted to educating and inspiring people to clean, green, & beautify their communities.",
"breadcrumb": {
"@id": "https://kab.org/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://kab.org/"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://kab.org/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home"
}
]
},
{
"@type": "WebSite",
"@id": "https://kab.org/#website",
"url": "https://kab.org/",
"name": "Keep America Beautiful",
"description": "CELEBRATING 70 YEARS OF SERVICE",
"publisher": {
"@id": "https://kab.org/#organization"
},
"alternateName": "KAB",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://kab.org/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
},
{
"@type": "Organization",
"@id": "https://kab.org/#organization",
"name": "Keep America Beautiful",
"alternateName": "KAB",
"url": "https://kab.org/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://kab.org/#/schema/logo/image/",
"url": "https://kab.org/wp-content/uploads/2023/03/kab-square-logo.jpg",
"contentUrl": "https://kab.org/wp-content/uploads/2023/03/kab-square-logo.jpg",
"width": 910,
"height": 920,
"caption": "Keep America Beautiful"
},
"image": {
"@id": "https://kab.org/#/schema/logo/image/"
},
"sameAs": [
"https://www.facebook.com/KeepAmericaBeautiful",
"https://x.com/kabtweet",
"https://www.linkedin.com/company/keepamericabeautiful/",
"https://www.instagram.com/keepamericabeautiful/"
]
}
]
}
/stories/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://kab.org/stories/",
"url": "https://kab.org/stories/",
"name": "Stories - Keep America Beautiful",
"isPartOf": {
"@id": "https://kab.org/#website"
},
"datePublished": "2023-03-10T18:11:06+00:00",
"dateModified": "2025-11-17T17:25:10+00:00",
"breadcrumb": {
"@id": "https://kab.org/stories/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://kab.org/stories/"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://kab.org/stories/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://kab.org/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Stories"
}
]
},
{
"@type": "WebSite",
"@id": "https://kab.org/#website",
"url": "https://kab.org/",
"name": "Keep America Beautiful",
"description": "CELEBRATING 70 YEARS OF SERVICE",
"publisher": {
"@id": "https://kab.org/#organization"
},
"alternateName": "KAB",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://kab.org/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
},
{
"@type": "Organization",
"@id": "https://kab.org/#organization",
"name": "Keep America Beautiful",
"alternateName": "KAB",
"url": "https://kab.org/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://kab.org/#/schema/logo/image/",
"url": "https://kab.org/wp-content/uploads/2023/03/kab-square-logo.jpg",
"contentUrl": "https://kab.org/wp-content/uploads/2023/03/kab-square-logo.jpg",
"width": 910,
"height": 920,
"caption": "Keep America Beautiful"
},
"image": {
"@id": "https://kab.org/#/schema/logo/image/"
},
"sameAs": [
"https://www.facebook.com/KeepAmericaBeautiful",
"https://x.com/kabtweet",
"https://www.linkedin.com/company/keepamericabeautiful/",
"https://www.instagram.com/keepamericabeautiful/"
]
}
]
}
/about-keep-america-beautiful/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": [
"WebPage",
"AboutPage"
],
"@id": "https://kab.org/about-keep-america-beautiful/",
"url": "https://kab.org/about-keep-america-beautiful/",
"name": "About - Keep America Beautiful",
"isPartOf": {
"@id": "https://kab.org/#website"
},
"datePublished": "2022-10-20T12:54:15+00:00",
"dateModified": "2026-03-14T16:34:31+00:00",
"description": "A leading national nonprofit, Keep America Beautiful inspires and educates people to take action every day to clean, green and beautify.",
"breadcrumb": {
"@id": "https://kab.org/about-keep-america-beautiful/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://kab.org/about-keep-america-beautiful/"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://kab.org/about-keep-america-beautiful/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://kab.org/"
},
{
"@type": "ListItem",
"position": 2,
"name": "About"
}
]
},
{
"@type": "WebSite",
"@id": "https://kab.org/#website",
"url": "https://kab.org/",
"name": "Keep America Beautiful",
"description": "CELEBRATING 70 YEARS OF SERVICE",
"publisher": {
"@id": "https://kab.org/#organization"
},
"alternateName": "KAB",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://kab.org/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
},
{
"@type": "Organization",
"@id": "https://kab.org/#organization",
"name": "Keep America Beautiful",
"alternateName": "KAB",
"url": "https://kab.org/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://kab.org/#/schema/logo/image/",
"url": "https://kab.org/wp-content/uploads/2023/03/kab-square-logo.jpg",
"contentUrl": "https://kab.org/wp-content/uploads/2023/03/kab-square-logo.jpg",
"width": 910,
"height": 920,
"caption": "Keep America Beautiful"
},
"image": {
"@id": "https://kab.org/#/schema/logo/image/"
},
"sameAs": [
"https://www.facebook.com/KeepAmericaBeautiful",
"https://x.com/kabtweet",
"https://www.linkedin.com/company/keepamericabeautiful/",
"https://www.instagram.com/keepamericabeautiful/"
]
}
]
}
/donate/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://kab.org/donate/",
"url": "https://kab.org/donate/",
"name": "Donate - Keep America Beautiful",
"isPartOf": {
"@id": "https://kab.org/#website"
},
"datePublished": "2024-09-23T17:14:14+00:00",
"dateModified": "2025-11-24T23:30:56+00:00",
"description": "Donate to Keep America Beautiful to build cleaner, greener, more beautiful communities across the country!",
"breadcrumb": {
"@id": "https://kab.org/donate/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://kab.org/donate/"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://kab.org/donate/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://kab.org/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Donate"
}
]
},
{
"@type": "WebSite",
"@id": "https://kab.org/#website",
"url": "https://kab.org/",
"name": "Keep America Beautiful",
"description": "CELEBRATING 70 YEARS OF SERVICE",
"publisher": {
"@id": "https://kab.org/#organization"
},
"alternateName": "KAB",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://kab.org/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
},
{
"@type": "Organization",
"@id": "https://kab.org/#organization",
"name": "Keep America Beautiful",
"alternateName": "KAB",
"url": "https://kab.org/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://kab.org/#/schema/logo/image/",
"url": "https://kab.org/wp-content/uploads/2023/03/kab-square-logo.jpg",
"contentUrl": "https://kab.org/wp-content/uploads/2023/03/kab-square-logo.jpg",
"width": 910,
"height": 920,
"caption": "Keep America Beautiful"
},
"image": {
"@id": "https://kab.org/#/schema/logo/image/"
},
"sameAs": [
"https://www.facebook.com/KeepAmericaBeautiful",
"https://x.com/kabtweet",
"https://www.linkedin.com/company/keepamericabeautiful/",
"https://www.instagram.com/keepamericabeautiful/"
]
}
]
}
This page presents a snapshot of public data from Keep America Beautiful, captured on May 27, 2026, to show how machine logic reads Trust & Proof signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Keep America Beautiful: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://kab.org to view the most current version of its content and see directly what this company is about and what it offers.