Based on 3391 businesses audited.
Coolblue has 27.3 points more reputation than the average for Ecommerce & Online Retail.
Ecommerce & Online Retail Reputation: Coolblue (coolblue.nl)
Coolblue is a benchmark for low-BS ecommerce. It swaps marketing adjectives for operational nouns and backs every logistical claim with a map and a clock. The only visible dust is a stale 2022 award in the metadata.
Ecommerce & Online Retail Reputation: Coolblue (coolblue.nl)
The site perfectly matches the Ecommerce & Online Retail category, specifically consumer electronics and appliances. The presence of SKU-level product data, integrated energy services (Coolblue Energie), and a physical store directory (21 locations) confirms its status as a mature omnichannel retailer.
“The score of 91 is driven primarily by minor temporal staleness and the presence of some template language fingerprints. Information density and semantic coherence are nearly perfect, representing the highest tier of substance-to-signal ratio. The trust pillar was slightly impacted by the 2022 award claim being older than 36 months relative to the May 2026 system date.”