Mvmnt (WithU Holdings Limited)
(https://mvmnt.com) 📸 Data Snapshot: May 24, 2026Count trust words (review, testimonial, rating, verified) against real outbound proof links (Google, Trustpilot, Clutch, G2, Yelp). Lots of trust language with zero verification links is trust theatre. Unlinked logo galleries count against it.
The site exhibits significant Trust Theatre patterns. It claims ‘Five star reviews’ and mentions a review_count of 138, yet these are displayed as unverified text blocks without external links to the App Store or Trustpilot. Furthermore, the ‘in the press’ section features bold accolades from Marie Claire and T3 without outbound links to the source articles, making these claims technically unsubstantiated within the provided data.
The proof density is hampered by the lack of external verification links. Verifiable points include the pricing model (£9.99/mo) and the technical discontinuation notice for Sky Live (dated Nov 4, 2025). Most other evidence, including the ‘Best Fitness App 2025’ award, is internally asserted without a proof_links_count higher than 1 on any given page.
Trust & Proof is read by weighing trust language against real verification. Below is the page-by-page tally of review mentions and external proof links, then the schema markup that may (or may not) declare verifiable ratings and identity proof.
🛡️ Trust Signals — reviews, proof links, trust-theatre check
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 138 | 1 |
| /blogs/ | 0 | 1 |
| /coach-quiz/ | 1 | 1 |
| /eula-policy/ | 4 | 1 |
🔗 Identity & Technical Layer — schema JSON-LD: declared ratings, reviews & identity proof
Homepage schema
{
"@context": "https://schema.org",
"@type": "MobileApplication",
"name": "Mvmnt",
"description": "The at-home fitness app for everyone and every body. Enjoy beginner workouts and expert coaching on Sky Live or mobile.",
"applicationCategory": "HealthApplication",
"operatingSystem": "iOS, Android, Sky Q, Sky Stream, Sky Glass, Amazon Fire TV, Android TV",
"offers": [
{
"@type": "Offer",
"name": "Monthly Subscription",
"price": "9.99",
"priceCurrency": "GBP",
"availability": "https://schema.org/InStock",
"priceValidUntil": "2025-12-31",
"description": "7 day free trial included"
},
{
"@type": "Offer",
"name": "Annual Subscription",
"price": "89.99",
"priceCurrency": "GBP",
"availability": "https://schema.org/InStock",
"priceValidUntil": "2025-12-31",
"description": "7 day free trial included, billed annually"
},
{
"@type": "Offer",
"name": "Sky Customer Monthly Subscription",
"price": "7.99",
"priceCurrency": "GBP",
"availability": "https://schema.org/InStock",
"priceValidUntil": "2025-12-31",
"description": "45 day free trial for Sky customers"
}
],
"aggregateRating": {
"@type": "AggregateRating",
"ratingValue": "5",
"reviewCount": "5",
"bestRating": "5"
},
"review": [
{
"@type": "Review",
"author": {
"@type": "Person",
"name": "Alex"
},
"reviewRating": {
"@type": "Rating",
"ratingValue": "5",
"bestRating": "5"
},
"reviewBody": "I've always struggled to make the time for working out but Mvmnt has really changed that perspective for me. It's really easy to find a workout that fits your schedule."
},
{
"@type": "Review",
"author": {
"@type": "Person",
"name": "Sam Marshall"
},
"reviewRating": {
"@type": "Rating",
"ratingValue": "5",
"bestRating": "5"
},
"reviewBody": "The workouts are perfect for a beginner like me who hasn't got much experience with exercise. Great value for money too."
},
{
"@type": "Review",
"author": {
"@type": "Person",
"name": "AC"
},
"reviewRating": {
"@type": "Rating",
"ratingValue": "5",
"bestRating": "5"
},
"reviewBody": "Mvmnt has great workouts! The instructors are clear and easy to follow. The variety of workouts are immense."
},
{
"@type": "Review",
"author": {
"@type": "Person",
"name": "Lee"
},
"reviewRating": {
"@type": "Rating",
"ratingValue": "5",
"bestRating": "5"
},
"reviewBody": "All the workouts and instructors are great, and I love the daily 6-8 minute workouts."
},
{
"@type": "Review",
"author": {
"@type": "Person",
"name": "G Willett"
},
"reviewRating": {
"@type": "Rating",
"ratingValue": "5",
"bestRating": "5"
},
"reviewBody": "This app is amazing and has done wonders for my health. I will bang on about how smart this app is until I go blue in the face!"
}
],
"featureList": [
"Beginner friendly workouts",
"Short sessions under 10 mins",
"Supportive coaching",
"400+ workouts",
"Work out anywhere, anytime",
"Track all your progress in one place",
"Schedule and save your favourite sessions",
"Receive push notifications and workout reminders",
"Mirror TV sessions on your mobile",
"Personalised workout routine tailored to your goals",
"Swap sessions in and out of your plan",
"Create a schedule and sync it to your calendar",
"Complete workouts at home or on the go"
],
"inLanguage": "en",
"award": "Best Fitness App 2025 - Health & Wellbeing Awards",
"image": {
"@type": "ImageObject",
"url": "https://cdn.prod.website-files.com/67bf2d48b9058b8248dde970/67f5449d972252496d00e1c3_Logo%20-%20Primary.svg"
}
}
This page presents a snapshot of public data from Mvmnt (WithU Holdings Limited), captured on May 24, 2026, to show how machine logic reads Trust & Proof signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Mvmnt (WithU Holdings Limited): This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://mvmnt.com to view the most current version of its content and see directly what this company is about and what it offers.