Kendall
(https://kendallmotoroil.com) 📸 Data Snapshot: May 31, 2026
Trust & Proof — The Lens
Count trust words (review, testimonial, rating, verified) against real outbound proof links (Google, Trustpilot, Clutch, G2, Yelp). Lots of trust language with zero verification links is trust theatre. Unlinked logo galleries count against it.
Trust & Proof
Verifiable evidence vs. Trust Theatre.
4
Impact Weight: 20 / 100
20% Reputation
The site exhibits high Trust Theatre; it claims industry-leading wear protection and fuel economy under the Super-D FE 10W-30 section without providing a direct link to the benchmarks or lab reports mentioned. Furthermore, the site has a review_count of 2 with a proof_links_count of only 1, indicating that performance claims are largely self-vouched rather than externally validated.
Specific proof is limited to technical standards (ILSAC GF-6) and event sponsorships (Mecum Auctions). The ratio of verifiable technical evidence to vague assertions (e.g., help engines run longer, stronger and smoother) is roughly 1:4, indicating a preference for brand sentiment over forensic engineering evidence.
Trust & Proof is read by weighing trust language against real verification. Below is the page-by-page tally of review mentions and external proof links, then the schema markup that may (or may not) declare verifiable ratings and identity proof.
🛡️ Trust Signals — reviews, proof links, trust-theatre check
8Review mentions (all pages)
4External proof links (all pages)
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 2 | 1 |
| /why-kendall/ | 2 | 1 |
| /resources/news/ | 2 | 1 |
| /find-distributor/ | 2 | 1 |
🔗 Identity & Technical Layer — schema JSON-LD: declared ratings, reviews & identity proof
Homepage schema
[
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://www.kendallmotoroil.com/",
"url": "https://www.kendallmotoroil.com/",
"name": "Home - Kendall",
"isPartOf": {
"@id": "https://www.kendallmotoroil.com/#website"
},
"datePublished": "2024-05-24T20:16:32+00:00",
"dateModified": "2026-05-22T20:32:39+00:00",
"breadcrumb": {
"@id": "https://www.kendallmotoroil.com/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://www.kendallmotoroil.com/"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://www.kendallmotoroil.com/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.kendallmotoroil.com/#website",
"url": "https://www.kendallmotoroil.com/",
"name": "Kendall",
"description": "",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.kendallmotoroil.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US",
"publisher": {
"@id": "https://www.kendallmotoroil.com/#/schema/Organization/1"
}
},
{
"@type": "Organization",
"@id": "https://www.kendallmotoroil.com/#/schema/Organization/1",
"name": "Kendall",
"url": "https://www.kendallmotoroil.com/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://www.kendallmotoroil.com/#/schema/logo/image/",
"url": "https://www.kendallmotoroil.com/wp-content/client-mu-plugins/psx-yoast/images/kendall-android-chrome-192.png",
"contentUrl": "https://www.kendallmotoroil.com/wp-content/client-mu-plugins/psx-yoast/images/kendall-android-chrome-192.png",
"caption": "Kendall Motor Oil",
"width": 192,
"height": 192
},
"image": {
"@id": "https://www.kendallmotoroil.com/#/schema/logo/image/"
},
"sameAs": [
"https://www.instagram.com/kendallmotoroil/?hl=en",
"https://www.facebook.com/KendallMotorOil/?fref=ts",
"https://www.youtube.com/user/OfficialKendallOil"
]
}
]
},
{
"@context": "https://schema.org",
"@type": "WebPage",
"headline": "Kendall",
"url": "https://www.kendallmotoroil.com",
"mainEntityOfPage": {
"@type": "WebPage",
"@id": "http://www.kendallmotoroil.com/"
},
"thumbnailUrl": "",
"image": {
"@type": "ImageObject",
"url": ""
},
"articleSection": "Uncategorized",
"author": [
{
"@type": "Person",
"name": "zaman"
}
],
"creator": [
"zaman"
],
"publisher": {
"@type": "Organization",
"name": "Kendall",
"logo": ""
},
"keywords": [],
"dateCreated": "2024-05-24T20:16:32Z",
"datePublished": "2024-05-24T20:16:32Z",
"dateModified": "2026-05-22T20:32:39Z"
}
]
/why-kendall/
[
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://www.kendallmotoroil.com/why-kendall/",
"url": "https://www.kendallmotoroil.com/why-kendall/",
"name": "Why Kendall? - Kendall",
"isPartOf": {
"@id": "https://www.kendallmotoroil.com/#website"
},
"datePublished": "2020-09-24T19:48:21+00:00",
"dateModified": "2026-05-22T20:41:19+00:00",
"breadcrumb": {
"@id": "https://www.kendallmotoroil.com/why-kendall/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://www.kendallmotoroil.com/why-kendall/"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://www.kendallmotoroil.com/why-kendall/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.kendallmotoroil.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Why Kendall?"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.kendallmotoroil.com/#website",
"url": "https://www.kendallmotoroil.com/",
"name": "Kendall",
"description": "",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.kendallmotoroil.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US",
"publisher": {
"@id": "https://www.kendallmotoroil.com/#/schema/Organization/1"
}
},
{
"@type": "Organization",
"@id": "https://www.kendallmotoroil.com/#/schema/Organization/1",
"name": "Kendall",
"url": "https://www.kendallmotoroil.com/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://www.kendallmotoroil.com/#/schema/logo/image/",
"url": "https://www.kendallmotoroil.com/wp-content/client-mu-plugins/psx-yoast/images/kendall-android-chrome-192.png",
"contentUrl": "https://www.kendallmotoroil.com/wp-content/client-mu-plugins/psx-yoast/images/kendall-android-chrome-192.png",
"caption": "Kendall Motor Oil",
"width": 192,
"height": 192
},
"image": {
"@id": "https://www.kendallmotoroil.com/#/schema/logo/image/"
},
"sameAs": [
"https://www.instagram.com/kendallmotoroil/?hl=en",
"https://www.facebook.com/KendallMotorOil/?fref=ts",
"https://www.youtube.com/user/OfficialKendallOil"
]
}
]
},
{
"@context": "https://schema.org",
"@type": "WebPage",
"headline": "Why Kendall?",
"url": "http://www.kendallmotoroil.com/why-kendall/",
"mainEntityOfPage": {
"@type": "WebPage",
"@id": "http://www.kendallmotoroil.com/why-kendall/"
},
"thumbnailUrl": "",
"image": {
"@type": "ImageObject",
"url": ""
},
"articleSection": "Uncategorized",
"author": [
{
"@type": "Person",
"name": "barryceelen"
}
],
"creator": [
"barryceelen"
],
"publisher": {
"@type": "Organization",
"name": "Kendall",
"logo": ""
},
"keywords": [],
"dateCreated": "2020-09-24T19:48:21Z",
"datePublished": "2020-09-24T19:48:21Z",
"dateModified": "2026-05-22T20:41:19Z"
}
]
/resources/news/
[
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "CollectionPage",
"@id": "https://www.kendallmotoroil.com/resources/news/",
"url": "https://www.kendallmotoroil.com/resources/news/",
"name": "News Archives - Kendall",
"isPartOf": {
"@id": "https://www.kendallmotoroil.com/#website"
},
"breadcrumb": {
"@id": "https://www.kendallmotoroil.com/resources/news/#breadcrumb"
},
"inLanguage": "en-US"
},
{
"@type": "BreadcrumbList",
"@id": "https://www.kendallmotoroil.com/resources/news/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.kendallmotoroil.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "News"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.kendallmotoroil.com/#website",
"url": "https://www.kendallmotoroil.com/",
"name": "Kendall",
"description": "",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.kendallmotoroil.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US",
"publisher": {
"@id": "https://www.kendallmotoroil.com/#/schema/Organization/1"
}
},
{
"@type": "Organization",
"@id": "https://www.kendallmotoroil.com/#/schema/Organization/1",
"name": "Kendall",
"url": "https://www.kendallmotoroil.com/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://www.kendallmotoroil.com/#/schema/logo/image/",
"url": "https://www.kendallmotoroil.com/wp-content/client-mu-plugins/psx-yoast/images/kendall-android-chrome-192.png",
"contentUrl": "https://www.kendallmotoroil.com/wp-content/client-mu-plugins/psx-yoast/images/kendall-android-chrome-192.png",
"caption": "Kendall Motor Oil",
"width": 192,
"height": 192
},
"image": {
"@id": "https://www.kendallmotoroil.com/#/schema/logo/image/"
},
"sameAs": [
"https://www.instagram.com/kendallmotoroil/?hl=en",
"https://www.facebook.com/KendallMotorOil/?fref=ts",
"https://www.youtube.com/user/OfficialKendallOil"
]
}
]
},
{
"@context": "https://schema.org",
"@type": "WebPage",
"headline": "News",
"url": "http://www.kendallmotoroil.com/resources/news/"
}
]
/find-distributor/
[
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://www.kendallmotoroil.com/find-distributor/",
"url": "https://www.kendallmotoroil.com/find-distributor/",
"name": "Find a Distributor - Kendall",
"isPartOf": {
"@id": "https://www.kendallmotoroil.com/#website"
},
"datePublished": "2020-01-07T14:53:26+00:00",
"dateModified": "2024-07-27T22:51:42+00:00",
"breadcrumb": {
"@id": "https://www.kendallmotoroil.com/find-distributor/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://www.kendallmotoroil.com/find-distributor/"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://www.kendallmotoroil.com/find-distributor/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.kendallmotoroil.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Find a Distributor"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.kendallmotoroil.com/#website",
"url": "https://www.kendallmotoroil.com/",
"name": "Kendall",
"description": "",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.kendallmotoroil.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US",
"publisher": {
"@id": "https://www.kendallmotoroil.com/#/schema/Organization/1"
}
},
{
"@type": "Organization",
"@id": "https://www.kendallmotoroil.com/#/schema/Organization/1",
"name": "Kendall",
"url": "https://www.kendallmotoroil.com/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://www.kendallmotoroil.com/#/schema/logo/image/",
"url": "https://www.kendallmotoroil.com/wp-content/client-mu-plugins/psx-yoast/images/kendall-android-chrome-192.png",
"contentUrl": "https://www.kendallmotoroil.com/wp-content/client-mu-plugins/psx-yoast/images/kendall-android-chrome-192.png",
"caption": "Kendall Motor Oil",
"width": 192,
"height": 192
},
"image": {
"@id": "https://www.kendallmotoroil.com/#/schema/logo/image/"
},
"sameAs": [
"https://www.instagram.com/kendallmotoroil/?hl=en",
"https://www.facebook.com/KendallMotorOil/?fref=ts",
"https://www.youtube.com/user/OfficialKendallOil"
]
}
]
},
{
"@context": "https://schema.org",
"@type": "WebPage",
"headline": "Find a Distributor",
"url": "http://www.kendallmotoroil.com/find-distributor/",
"mainEntityOfPage": {
"@type": "WebPage",
"@id": "http://www.kendallmotoroil.com/find-distributor/"
},
"thumbnailUrl": "",
"image": {
"@type": "ImageObject",
"url": ""
},
"articleSection": "Uncategorized",
"author": [
{
"@type": "Person",
"name": "barryceelen"
}
],
"creator": [
"barryceelen"
],
"publisher": {
"@type": "Organization",
"name": "Kendall",
"logo": ""
},
"keywords": [],
"dateCreated": "2020-01-07T14:53:26Z",
"datePublished": "2020-01-07T14:53:26Z",
"dateModified": "2024-07-27T22:51:42Z"
}
]
Explore the other reputation pillars for Kendall
Analysis Disclosure & Source Attribution
This page presents a snapshot of public data from Kendall, captured on May 31, 2026, to show how machine logic reads Trust & Proof signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Kendall: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://kendallmotoroil.com to view the most current version of its content and see directly what this company is about and what it offers.