Based on 831 businesses audited.
Epicurious has 15.3 points less reputation than the average for Media, News & Publishing.
Media, News & Publishing Reputation: Epicurious (gourmet.com)
Epicurious is a high-authority legacy brand suffering from severe technical decay and metadata stagnation. While the underlying database of 33,000 recipes provides real substance, the digital shell is currently a hollow template with a 50% BS rating driven by technical negligence and unverified social proof.
Media, News & Publishing Reputation: Epicurious (gourmet.com)
The site fits the Media, News & Publishing industry, specifically culinary journalism. The presence of ItemList schema for recipes and meta descriptions emphasizing tips and videos confirms its role as a content-driven publishing platform.
“The score of 50 is primarily driven by Information Density (16/30) and Trust and Proof (11/20). The total absence of body text in the crawl and the lack of structural headings (H1-H4) heavily penalized the site, while the robust ItemList schema prevented a higher (worse) BS score by providing specific recipe evidence.”