Serpent's Tail
(https://serpentstail.com) 📸 Data Snapshot: June 21, 2026
Trust & Proof — The Lens
Count trust words (review, testimonial, rating, verified) against real outbound proof links (Google, Trustpilot, Clutch, G2, Yelp). Lots of trust language with zero verification links is trust theatre. Unlinked logo galleries count against it.
Trust & Proof
Verifiable evidence vs. Trust Theatre.
17
Impact Weight: 20 / 100
85% Reputation
While the review_count is documented across pages (32 on homepage, 48 on Saraswati), these are essentially counts of blurbs rather than verified third-party review links, which triggers a minor trust theatre penalty. However, the site compensates with internal proof paths, such as naming specific awards like the Somerset Maugham Award and the RSL Ondaatje Prize 2026. The trust_theatre_flag is false across the board, indicating an absence of fake urgency or social proof overlays.
Proof density is high, with a significant ratio of verifiable facts (ISBNs, prices, specific award shortlists) to vague assertions. Every major author claim is backed by a bibliography and a list of specific accolades, such as the ‘Arthur C. Clarke Award’ for Nova Swing. The News section is currently active, referencing events like the ‘2026 Women’s Prize for Fiction’ (current relative to the temporal anchor).
Trust & Proof is read by weighing trust language against real verification. Below is the page-by-page tally of review mentions and external proof links, then the schema markup that may (or may not) declare verifiable ratings and identity proof.
🛡️ Trust Signals — reviews, proof links, trust-theatre check
148Review mentions (all pages)
8External proof links (all pages)
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 32 | 2 |
| /work/the-course-of-the-heart/ | 36 | 2 |
| /work/saraswati/ | 48 | 2 |
| /about-serpents-tail/ | 32 | 2 |
🔗 Identity & Technical Layer — schema JSON-LD: declared ratings, reviews & identity proof
Homepage schema
{
"@context": "https://schema.org",
"@graph": [
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"@type": "WebPage",
"@id": "https://serpentstail.com/",
"url": "https://serpentstail.com/",
"name": "Home - Serpent's Tail",
"isPartOf": {
"@id": "https://serpentstail.com/#website"
},
"about": {
"@id": "https://serpentstail.com/#organization"
},
"datePublished": "2020-08-05T12:48:09+00:00",
"dateModified": "2024-12-02T10:46:24+00:00",
"breadcrumb": {
"@id": "https://serpentstail.com/#breadcrumb"
},
"inLanguage": "en-GB",
"potentialAction": [
{
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"target": [
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]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://serpentstail.com/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home"
}
]
},
{
"@type": "WebSite",
"@id": "https://serpentstail.com/#website",
"url": "https://serpentstail.com/",
"name": "Serpent's Tail",
"description": "",
"publisher": {
"@id": "https://serpentstail.com/#organization"
},
"potentialAction": [
{
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"inLanguage": "en-GB"
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{
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"name": "Serpent's Tail",
"url": "https://serpentstail.com/",
"logo": {
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"inLanguage": "en-GB",
"@id": "https://serpentstail.com/#/schema/logo/image/",
"url": "https://serpentstail.com/wp-content/uploads/sites/2/2020/11/Serpents_logo.jpg",
"contentUrl": "https://serpentstail.com/wp-content/uploads/sites/2/2020/11/Serpents_logo.jpg",
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},
"image": {
"@id": "https://serpentstail.com/#/schema/logo/image/"
}
}
]
}
/work/the-course-of-the-heart/
[
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{
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}
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},
{
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"inLanguage": "en-GB"
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{
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"url": "https://serpentstail.com/",
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},
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}
}
]
},
{
"@context": "https://schema.org",
"@type": "Book",
"name": "The Course of the Heart",
"author": {
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"name": "M. John Harrison"
},
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"image": "https://serpentstail.com/wp-content/uploads/sites/2/2025/02/getimage-1.jpeg"
}
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}
]
/work/saraswati/
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"url": "https://serpentstail.com/work/saraswati/",
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},
"datePublished": "2026-05-17T22:40:41+00:00",
"dateModified": "2026-06-12T15:21:22+00:00",
"breadcrumb": {
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},
"inLanguage": "en-GB",
"potentialAction": [
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"target": [
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},
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"position": 3,
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},
{
"@type": "WebSite",
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"url": "https://serpentstail.com/",
"name": "Serpent's Tail",
"description": "",
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},
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},
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}
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"author": {
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},
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},
{
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"name": "Serpent's Tail",
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},
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],
"inLanguage": "en-GB"
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"url": "https://serpentstail.com/",
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}
Explore the other reputation pillars for Serpent's Tail
Analysis Disclosure & Source Attribution
This page presents a snapshot of public data from Serpent's Tail, captured on June 21, 2026, to show how machine logic reads Trust & Proof signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Serpent's Tail: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://serpentstail.com to view the most current version of its content and see directly what this company is about and what it offers.