Agria Pet Insurance
(https://agriapet.co.uk) 📸 Data Snapshot: June 21, 2026
Identity & Authority — The Lens
Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
Identity & Authority
Expert verifiability & Schema depth.
12
Impact Weight: 15 / 100
80% Reputation
The site claims its claims handling team consists of veterinary-trained nurses but fails to provide a single name, professional registration number, or clinical lead profile. There is a total absence of individual professional footprints to back the expertise claims.
Claims such as the UK’s most trusted pet insurer are anchored to a Feb 2026 Trustpilot ranking, which is current. However, horse insurance pricing data is derived from Q1 2024, representing a 27-month temporal drift that reduces the substance of current price assertions.
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
Homepage schema
{
"@context": "https://schema.org/",
"@type": [
"Organization",
"WebPage"
],
"author": {
"@type": "Organization",
"areaServed": "United Kingdom",
"brand": "Agria Pet Insurance",
"contactPoint": [
{
"@type": "ContactPoint",
"telephone": "03330 30 10 00",
"contactType": "sales",
"areaServed": "GB",
"availableLanguage": "en"
},
{
"@type": "ContactPoint",
"telephone": "03330 30 83 76",
"contactType": "emergency",
"areaServed": "GB",
"availableLanguage": "en"
},
{
"@type": "ContactPoint",
"telephone": "03330 30 83 75",
"contactType": "customer service",
"areaServed": "GB",
"availableLanguage": "en"
}
],
"description": "Lifetime cover for your pet, with no time limits on individual conditions. Benefits renew each year with your insurance.",
"legalName": "Agria Pet Insurance Ltd",
"name": "Agria Pet Insurance",
"sameAs": [
"https://www.facebook.com/agriapetuk/",
"https://twitter.com/AgriaPetUK",
"https://www.instagram.com/agriapetinsurance/",
"https://www.linkedin.com/company/agria-pet-insurance/"
],
"url": "https://www.agriapet.co.uk/"
},
"copyrightHolder": {
"@type": "Organization",
"areaServed": "United Kingdom",
"brand": "Agria Pet Insurance",
"contactPoint": [
{
"@type": "ContactPoint",
"telephone": "03330 30 10 00",
"contactType": "sales",
"areaServed": "GB",
"availableLanguage": "en"
},
{
"@type": "ContactPoint",
"telephone": "03330 30 83 76",
"contactType": "emergency",
"areaServed": "GB",
"availableLanguage": "en"
},
{
"@type": "ContactPoint",
"telephone": "03330 30 83 75",
"contactType": "customer service",
"areaServed": "GB",
"availableLanguage": "en"
}
],
"description": "Lifetime cover for your pet, with no time limits on individual conditions. Benefits renew each year with your insurance.",
"legalName": "Agria Pet Insurance Ltd",
"name": "Agria Pet Insurance",
"sameAs": [
"https://www.facebook.com/agriapetuk/",
"https://twitter.com/AgriaPetUK",
"https://www.instagram.com/agriapetinsurance/",
"https://www.linkedin.com/company/agria-pet-insurance/"
],
"url": "https://www.agriapet.co.uk/"
},
"copyrightYear": 2022,
"dateCreated": "2022-11-28T10:20:35Z",
"dateModified": "2026-05-06T08:59:41.75Z",
"datePublished": "2022-11-28T10:20:35Z",
"description": "Lifetime cover for your pet, with no time limits on individual conditions. Benefits renew each year with your insurance.",
"headline": "Agria",
"image": "https://www.agriapet.co.uk/.netlify/images?w=750&h=372&fit=cover&position=center&fm=jpg&q=75&url=https%3A%2F%2Fagria.uksouth01.umbraco.io%2Fmedia%2Ff1tn33rp%2Fagriahomepagebanner-poster-frame.jpg%3Fwidth%3D1920%26quality%3D80&cd=3f4ca9530da0e9acf6e26decf6ae9e1b",
"name": "Agria Pet Insurance",
"publisher": {
"@type": "Organization",
"areaServed": "United Kingdom",
"brand": "Agria Pet Insurance",
"contactPoint": [
{
"@type": "ContactPoint",
"telephone": "03330 30 10 00",
"contactType": "sales",
"areaServed": "GB",
"availableLanguage": "en"
},
{
"@type": "ContactPoint",
"telephone": "03330 30 83 76",
"contactType": "emergency",
"areaServed": "GB",
"availableLanguage": "en"
},
{
"@type": "ContactPoint",
"telephone": "03330 30 83 75",
"contactType": "customer service",
"areaServed": "GB",
"availableLanguage": "en"
}
],
"description": "Lifetime cover for your pet, with no time limits on individual conditions. Benefits renew each year with your insurance.",
"legalName": "Agria Pet Insurance Ltd",
"name": "Agria Pet Insurance",
"sameAs": [
"https://www.facebook.com/agriapetuk/",
"https://twitter.com/AgriaPetUK",
"https://www.instagram.com/agriapetinsurance/",
"https://www.linkedin.com/company/agria-pet-insurance/"
],
"url": "https://www.agriapet.co.uk/"
},
"url": "https://www.agriapet.co.uk/",
"areaServed": "United Kingdom",
"brand": "Agria Pet Insurance",
"contactPoint": [
{
"@type": "ContactPoint",
"telephone": "03330 30 10 00",
"contactType": "sales",
"areaServed": "GB",
"availableLanguage": "en"
},
{
"@type": "ContactPoint",
"telephone": "03330 30 83 76",
"contactType": "emergency",
"areaServed": "GB",
"availableLanguage": "en"
},
{
"@type": "ContactPoint",
"telephone": "03330 30 83 75",
"contactType": "customer service",
"areaServed": "GB",
"availableLanguage": "en"
}
],
"legalName": "Agria Pet Insurance Ltd",
"sameAs": [
"https://www.facebook.com/agriapetuk/",
"https://twitter.com/AgriaPetUK",
"https://www.instagram.com/agriapetinsurance/",
"https://www.linkedin.com/company/agria-pet-insurance/"
]
}
/horse-insurance/
{
"@context": "https://schema.org/",
"@type": [
"Product",
"WebPage"
],
"author": {
"@type": "Organization",
"areaServed": "United Kingdom",
"brand": "Agria Pet Insurance",
"contactPoint": [
{
"@type": "ContactPoint",
"telephone": "03330 30 10 00",
"contactType": "sales",
"areaServed": "GB",
"availableLanguage": "en"
},
{
"@type": "ContactPoint",
"telephone": "03330 30 83 76",
"contactType": "emergency",
"areaServed": "GB",
"availableLanguage": "en"
},
{
"@type": "ContactPoint",
"telephone": "03330 30 83 75",
"contactType": "customer service",
"areaServed": "GB",
"availableLanguage": "en"
}
],
"description": "Lifetime cover for your pet, with no time limits on individual conditions. Benefits renew each year with your insurance.",
"legalName": "Agria Pet Insurance Ltd",
"name": "Agria Pet Insurance",
"sameAs": [
"https://www.facebook.com/agriapetuk/",
"https://twitter.com/AgriaPetUK",
"https://www.instagram.com/agriapetinsurance/",
"https://www.linkedin.com/company/agria-pet-insurance/"
],
"url": "https://www.agriapet.co.uk/"
},
"copyrightHolder": {
"@type": "Organization",
"areaServed": "United Kingdom",
"brand": "Agria Pet Insurance",
"contactPoint": [
{
"@type": "ContactPoint",
"telephone": "03330 30 10 00",
"contactType": "sales",
"areaServed": "GB",
"availableLanguage": "en"
},
{
"@type": "ContactPoint",
"telephone": "03330 30 83 76",
"contactType": "emergency",
"areaServed": "GB",
"availableLanguage": "en"
},
{
"@type": "ContactPoint",
"telephone": "03330 30 83 75",
"contactType": "customer service",
"areaServed": "GB",
"availableLanguage": "en"
}
],
"description": "Lifetime cover for your pet, with no time limits on individual conditions. Benefits renew each year with your insurance.",
"legalName": "Agria Pet Insurance Ltd",
"name": "Agria Pet Insurance",
"sameAs": [
"https://www.facebook.com/agriapetuk/",
"https://twitter.com/AgriaPetUK",
"https://www.instagram.com/agriapetinsurance/",
"https://www.linkedin.com/company/agria-pet-insurance/"
],
"url": "https://www.agriapet.co.uk/"
},
"copyrightYear": 2023,
"dateCreated": "2023-09-25T09:40:08.97Z",
"dateModified": "2026-04-29T12:13:13.377Z",
"datePublished": "2023-09-25T09:40:08.97Z",
"description": "The UK's only lifetime insurance policy for horses. Includes up to £10,000 vet bills per year; up to £1,000 towards complementary therapies such as physiotherapy or hydrotherapy; free vet video calls and free medical imaging and scans for approved claims.",
"headline": "Horse Owners",
"image": "https://www.agriapet.co.uk/.netlify/images?w=750&h=372&fit=cover&position=center&fm=jpg&q=75&url=https%3A%2F%2Fagria.uksouth01.umbraco.io%2Fmedia%2Fzbpjzxg0%2F8h6a8546_50.jpg%3Fwidth%3D1920%26quality%3D80&cd=4c2279c54148f8104895eab2d3d5af6f",
"name": "Agria Lifetime Horse Insurance",
"publisher": {
"@type": "Organization",
"areaServed": "United Kingdom",
"brand": "Agria Pet Insurance",
"contactPoint": [
{
"@type": "ContactPoint",
"telephone": "03330 30 10 00",
"contactType": "sales",
"areaServed": "GB",
"availableLanguage": "en"
},
{
"@type": "ContactPoint",
"telephone": "03330 30 83 76",
"contactType": "emergency",
"areaServed": "GB",
"availableLanguage": "en"
},
{
"@type": "ContactPoint",
"telephone": "03330 30 83 75",
"contactType": "customer service",
"areaServed": "GB",
"availableLanguage": "en"
}
],
"description": "Lifetime cover for your pet, with no time limits on individual conditions. Benefits renew each year with your insurance.",
"legalName": "Agria Pet Insurance Ltd",
"name": "Agria Pet Insurance",
"sameAs": [
"https://www.facebook.com/agriapetuk/",
"https://twitter.com/AgriaPetUK",
"https://www.instagram.com/agriapetinsurance/",
"https://www.linkedin.com/company/agria-pet-insurance/"
],
"url": "https://www.agriapet.co.uk/"
},
"url": "https://www.agriapet.co.uk/horse-insurance/",
"identifier": "Agria Lifetime Horse Insurance",
"@id": "https://www.agriapet.co.uk/horse-insurance/",
"slogan": "The UK's only lifetime horse insurance",
"brand": {
"@type": "Organization",
"areaServed": "United Kingdom",
"brand": "Agria Pet Insurance",
"contactPoint": [
{
"@type": "ContactPoint",
"telephone": "03330 30 10 00",
"contactType": "sales",
"areaServed": "GB",
"availableLanguage": "en"
},
{
"@type": "ContactPoint",
"telephone": "03330 30 83 76",
"contactType": "emergency",
"areaServed": "GB",
"availableLanguage": "en"
},
{
"@type": "ContactPoint",
"telephone": "03330 30 83 75",
"contactType": "customer service",
"areaServed": "GB",
"availableLanguage": "en"
}
],
"description": "Lifetime cover for your pet, with no time limits on individual conditions. Benefits renew each year with your insurance.",
"legalName": "Agria Pet Insurance Ltd",
"name": "Agria Pet Insurance",
"sameAs": [
"https://www.facebook.com/agriapetuk/",
"https://twitter.com/AgriaPetUK",
"https://www.instagram.com/agriapetinsurance/",
"https://www.linkedin.com/company/agria-pet-insurance/"
],
"url": "https://www.agriapet.co.uk/"
}
}
/about-us/
{
"@context": "https://schema.org/",
"@type": "WebPage",
"author": {
"@type": "Organization",
"areaServed": "United Kingdom",
"brand": "Agria Pet Insurance",
"contactPoint": [
{
"@type": "ContactPoint",
"telephone": "03330 30 10 00",
"contactType": "sales",
"areaServed": "GB",
"availableLanguage": "en"
},
{
"@type": "ContactPoint",
"telephone": "03330 30 83 76",
"contactType": "emergency",
"areaServed": "GB",
"availableLanguage": "en"
},
{
"@type": "ContactPoint",
"telephone": "03330 30 83 75",
"contactType": "customer service",
"areaServed": "GB",
"availableLanguage": "en"
}
],
"description": "Lifetime cover for your pet, with no time limits on individual conditions. Benefits renew each year with your insurance.",
"legalName": "Agria Pet Insurance Ltd",
"name": "Agria Pet Insurance",
"sameAs": [
"https://www.facebook.com/agriapetuk/",
"https://twitter.com/AgriaPetUK",
"https://www.instagram.com/agriapetinsurance/",
"https://www.linkedin.com/company/agria-pet-insurance/"
],
"url": "https://www.agriapet.co.uk/"
},
"copyrightHolder": {
"@type": "Organization",
"areaServed": "United Kingdom",
"brand": "Agria Pet Insurance",
"contactPoint": [
{
"@type": "ContactPoint",
"telephone": "03330 30 10 00",
"contactType": "sales",
"areaServed": "GB",
"availableLanguage": "en"
},
{
"@type": "ContactPoint",
"telephone": "03330 30 83 76",
"contactType": "emergency",
"areaServed": "GB",
"availableLanguage": "en"
},
{
"@type": "ContactPoint",
"telephone": "03330 30 83 75",
"contactType": "customer service",
"areaServed": "GB",
"availableLanguage": "en"
}
],
"description": "Lifetime cover for your pet, with no time limits on individual conditions. Benefits renew each year with your insurance.",
"legalName": "Agria Pet Insurance Ltd",
"name": "Agria Pet Insurance",
"sameAs": [
"https://www.facebook.com/agriapetuk/",
"https://twitter.com/AgriaPetUK",
"https://www.instagram.com/agriapetinsurance/",
"https://www.linkedin.com/company/agria-pet-insurance/"
],
"url": "https://www.agriapet.co.uk/"
},
"copyrightYear": 2023,
"dateCreated": "2023-05-09T09:15:52.377Z",
"dateModified": "2026-03-26T11:41:04.9Z",
"datePublished": "2023-05-09T09:15:52.377Z",
"description": "Find out about Agria Pet Insurance, caring for pets and their owners since 1890. The world's first carbon-positive insurer.",
"headline": "About us",
"image": "https://www.agriapet.co.uk/.netlify/images?w=750&h=372&fit=cover&position=center&fm=jpg&q=75&url=https%3A%2F%2Fagria.uksouth01.umbraco.io%2Fmedia%2Fldnhskwo%2Fistock-1322493370.jpg%3Fwidth%3D2000%26quality%3D80&cd=9e9a3148a42c09501ffa6bc8ce7ddc92",
"name": "About us",
"publisher": {
"@type": "Organization",
"areaServed": "United Kingdom",
"brand": "Agria Pet Insurance",
"contactPoint": [
{
"@type": "ContactPoint",
"telephone": "03330 30 10 00",
"contactType": "sales",
"areaServed": "GB",
"availableLanguage": "en"
},
{
"@type": "ContactPoint",
"telephone": "03330 30 83 76",
"contactType": "emergency",
"areaServed": "GB",
"availableLanguage": "en"
},
{
"@type": "ContactPoint",
"telephone": "03330 30 83 75",
"contactType": "customer service",
"areaServed": "GB",
"availableLanguage": "en"
}
],
"description": "Lifetime cover for your pet, with no time limits on individual conditions. Benefits renew each year with your insurance.",
"legalName": "Agria Pet Insurance Ltd",
"name": "Agria Pet Insurance",
"sameAs": [
"https://www.facebook.com/agriapetuk/",
"https://twitter.com/AgriaPetUK",
"https://www.instagram.com/agriapetinsurance/",
"https://www.linkedin.com/company/agria-pet-insurance/"
],
"url": "https://www.agriapet.co.uk/"
},
"url": "https://www.agriapet.co.uk/about-us/"
}
/my-account/login/ — no schema detected (entity gap)
🛡️ Trust Signals — external proof links that back the declared identity
50Review mentions (all pages)
11External proof links (all pages)
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 16 | 3 |
| /horse-insurance/ | 12 | 4 |
| /about-us/ | 16 | 3 |
| /my-account/login/ | 6 | 1 |
Explore the other reputation pillars for Agria Pet Insurance
Analysis Disclosure & Source Attribution
This page presents a snapshot of public data from Agria Pet Insurance, captured on June 21, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Agria Pet Insurance: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://agriapet.co.uk to view the most current version of its content and see directly what this company is about and what it offers.