Adjust Massage
(https://adjustmassage.co.uk) 📸 Data Snapshot: June 21, 2026Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
Authority is well-established for the brand entity, but minor gaps exist for the individual practitioners. James Sylvester is identified as the founder in the schema with a 12-year track record (founded 2014), providing strong organizational authority. While therapists like ‘Hayley’ and ‘Sammi’ are named in testimonials, they lack individual ‘Person’ schema or direct links to professional certifications. The technical implementation is robust, featuring granular LocalBusiness structured data for each clinic location, which significantly reduces the BS score in this pillar.
The marketing tone is surprisingly grounded for the wellness industry. Instead of making bold, unverifiable claims of ‘life transformation’, the site uses modest assertions such as ‘alleviate the pregnancy aches and pains’ and ‘reduce musculoskeletal pain’. These claims are supported by descriptions of technical protocols, such as checking ‘movement & posture’ during the initial consultation. The disconnect between marketing ‘hot air’ and technical reality is minimal.
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
Homepage schema
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🛡️ Trust Signals — external proof links that back the declared identity
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 0 | 3 |
| /services/pregnancy-massage/ | 136 | 3 |
| /services/back-massage/ | 121 | 3 |
| /services/swedish-massage/ | 76 | 3 |
This page presents a snapshot of public data from Adjust Massage, captured on June 21, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Adjust Massage: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://adjustmassage.co.uk to view the most current version of its content and see directly what this company is about and what it offers.